蕉下控股有限公司（临时代码）(90077)

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- 驶入长夜两年，蕉下迎来黎明？
  蓝鲸财经 · 09-08
  驶入长夜两年，蕉下迎来黎明？
- 100ml的防晒喷雾实际防晒成分只有9克？老爸评测点名蕉下、安热沙、蜜丝婷等11家品牌
  新浪科技 · 08-24
  100ml的防晒喷雾实际防晒成分只有9克？老爸评测点名蕉下、安热沙、蜜丝婷等11家品牌
- 港澳引入内地轻户外品牌“蕉下” 尚晋国际(02528.HK)：助会员结构年轻化应对消费降级
  阿斯达克财经 · 2024-12-16
  港澳引入内地轻户外品牌“蕉下” 尚晋国际(02528.HK)：助会员结构年轻化应对消费降级
- 蕉下，“掏不动”中产的钱包了
  投资界 · 2024-11-04
  蕉下，“掏不动”中产的钱包了
- 从风光无限到裁员风波：蕉下走下神坛？
  氢消费 · 2024-09-30
  从风光无限到裁员风波：蕉下走下神坛？
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蕉下控股有限公司（临时代码）
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14:23","pubTimestamp":1788848606,"startTime":"0","endTime":"0","summary":"2024年8月裁撤品牌部后，蕉下的宣传声势收缩了不少。驶入长夜后，蕉下有迎来另一个黎明吗？2021年，蕉下服装收入正式超过伞具收入，成为营收最大的品类。在2022年天猫618服饰全周期销售榜上，蕉下排在第6位，到2025年上升到第4位，2026年继续升至第3位。这意味着，不到3年，蕉下线下门店已经翻了近3倍。2021年，蕉下分销及营销开支高达11.04亿元，占总收入的45.9%。但到2026年，榜首已经变成专业户外品牌可隆，蕉下已不在榜单之中。","market":"sh","thumbnail":"","type":0,"news_type":0,"thumbnails":[],"rights":null,"property":[],"language":"zh","translate_title":"","themeId":null,"theme_name":"","theme_type":"","isJumpTheme":false,"source_url":"https://www.lanjinger.com/d/1788494632532078308","is_publish_highlight":false,"source_rank":0,"column":"","sentiment":"0","news_top_title":null,"news_tag":"","news_rank":0,"length":0,"strategy_id":0,"source":"lanjinger_stock","symbols":["90077"],"isVideo":false,"video":null,"gpt_icon":0},{"id":"2661252602","title":"100ml的防晒喷雾实际防晒成分只有9克？老爸评测点名蕉下、安热沙、蜜丝婷等11家品牌","url":"https://stock-news.laohu8.com/highlight/detail?id=2661252602","media":"新浪科技","labels":[],"top":-1,"itemType":null,"share":"https://www.laohunote.com/m/news/2661252602?lang=zh_cn&edition=full","pubTime":"2026-08-24 14:48","pubTimestamp":1787554080,"startTime":"0","endTime":"0","summary":"8月24日，老爸评测近期发布的防晒喷雾测评内容显示，标称SPF50的产品，实测防晒值竟不足5。一瓶100ml的防晒喷雾，实际防晒成分含量低至9g，剩下的大量内容物为助推剂，揭开了防晒喷雾行业“有效成分严重缩水”等行业漏洞。测评内容显示，老爸评测选取薇诺娜、蜜丝婷、安热沙、蕉下、高姿等11个品牌旗下防晒喷雾进行实测，发现同样写着100ml的喷雾实际含量却不同。","market":"fut","thumbnail":null,"type":0,"news_type":0,"thumbnails":[],"rights":null,"property":[],"language":"zh","translate_title":"","themeId":null,"theme_name":"","theme_type":"","isJumpTheme":false,"source_url":"https://finance.sina.com.cn/tech/shenji/2026-08-24/doc-inipkzxu6108700.shtml","is_publish_highlight":false,"source_rank":0,"column":"","sentiment":"0","news_top_title":null,"news_tag":"","news_rank":0,"length":0,"strategy_id":0,"source":"sina","symbols":["90077"],"isVideo":false,"video":null,"gpt_icon":0},{"id":"2491658620","title":"港澳引入内地轻户外品牌“蕉下”  尚晋国际(02528.HK)：助会员结构年轻化应对消费降级","url":"https://stock-news.laohu8.com/highlight/detail?id=2491658620","media":"阿斯达克财经","labels":[],"top":-1,"itemType":null,"share":"https://www.laohunote.com/m/news/2491658620?lang=zh_cn&edition=full","pubTime":"2024-12-16 15:11","pubTimestamp":1734333060,"startTime":"0","endTime":"0","summary":"尚晋国际控股公布，于港澳市场引进内地轻户外品牌“蕉下”，并在铜锣湾时代广场开设本港首间门店；以及在澳门板樟堂前地、新濠影汇开设两间门店。陈幸仪相信，上述新引入的品牌将能拓宽集团会员层面，同时有利整体会员结构年轻化，因为未来生意需要年轻人支持。她透露，现时“蕉下”品牌在中国内地共有7间门店，计及新开的港澳门店，中国市场内共有10间门店。","market":"other","thumbnail":"https://plib.aastocks.com/aafnnews/image/medialib/20241216151034626_s.jpg","type":0,"news_type":0,"thumbnails":["https://plib.aastocks.com/aafnnews/image/medialib/20241216151034626_s.jpg"],"rights":{"source":"aastocks_highlight","url":"http://www.aastocks.com/tc/stocks/news/aafn-con/NOW.1404360/latest-news/AAFN","rn_cache_url":null,"directOrigin":true},"property":[],"language":"zh","translate_title":"","themeId":null,"theme_name":"","theme_type":"","isJumpTheme":false,"source_url":"http://www.aastocks.com/tc/stocks/news/aafn-con/NOW.1404360/latest-news/AAFN","is_publish_highlight":false,"source_rank":0,"column":"","sentiment":"0","news_top_title":null,"news_tag":"","news_rank":0,"length":0,"strategy_id":0,"source":"aastocks_highlight","symbols":["BK1114","02528","90077"],"isVideo":false,"video":null,"gpt_icon":0},{"id":"2480305596","title":"蕉下，“掏不动”中产的钱包了","url":"https://stock-news.laohu8.com/highlight/detail?id=2480305596","media":"投资界","labels":[],"top":-1,"itemType":null,"share":"https://www.laohunote.com/m/news/2480305596?lang=zh_cn&edition=full","pubTime":"2024-11-04 18:05","pubTimestamp":1730714700,"startTime":"0","endTime":"0","summary":"随后蕉下开始不断扩张产品品类，接连推出了防晒服、面罩等产品，通吃成年人和儿童市场。2022年上半年蕉下营收22.1亿，几乎和2021年全年营收持平。在业内人士看来，蕉下的成功受益于时代红利及其主打年轻消费群体的市场定位，一句“防晒就是防老”的口号也进一步抢占了消费者心智。为此，蕉下的策略是选择另辟蹊径，2023年蕉下首次提出“轻量化户外”的概念。","market":"hk","thumbnail":null,"type":0,"news_type":0,"thumbnails":[],"rights":null,"property":[],"language":"zh","translate_title":"","themeId":null,"theme_name":"","theme_type":"","isJumpTheme":false,"source_url":"https://finance.sina.com.cn/jjxw/2024-11-04/doc-incuxccx5252513.shtml","is_publish_highlight":false,"source_rank":0,"column":"","sentiment":"0","news_top_title":null,"news_tag":"","news_rank":0,"length":0,"strategy_id":0,"source":"sina","symbols":["90077"],"isVideo":false,"video":null,"gpt_icon":0},{"id":"2471807122","title":"从风光无限到裁员风波：蕉下走下神坛？","url":"https://stock-news.laohu8.com/highlight/detail?id=2471807122","media":"氢消费","labels":[],"top":-1,"itemType":null,"share":"https://www.laohunote.com/m/news/2471807122?lang=zh_cn&edition=full","pubTime":"2024-09-30 20:08","pubTimestamp":1727698115,"startTime":"0","endTime":"0","summary":"撰文｜李佳蔓编辑｜杨勇来源 | 氢消费出品ID | HQingXiaoFei2024年9月，户外品牌蕉下因裁员风波备受瞩目，这场风波背后，是新消费品牌在高速发展与资本压力下的艰难抉择。高速扩张后的阵痛与反思2024年9月1日，户外生活方式品牌蕉下因“裁员风波”登上了各大媒体的头条。据悉，此次内部调整波及品牌部、市场部、公关部...","market":"hk","thumbnail":"https://inews.gtimg.com/om_ls/O8HH_e-84lHYPpklFOGSJmeW3KdrJBoFXDhVPyfrRB3l4AA_294195/0","type":0,"news_type":0,"thumbnails":["https://inews.gtimg.com/om_ls/O8HH_e-84lHYPpklFOGSJmeW3KdrJBoFXDhVPyfrRB3l4AA_294195/0"],"rights":{"source":"tencent_tech","url":"https://new.qq.com/rain/a/20240930A08TMX00","rn_cache_url":null,"customStyle":"body{padding-top:10px;}.title{#titleStyle#}a{#lv2TextColor#}.author, .pubtime{#sourceStyle#; display: inline-block;} .pubtime{margin-left: 3px;}strong{font-weight:500;#lv2TextColor#}","selectors":".main-wrapper","filters":".follow_top, .channel-entry, .collapseWrapper, .pic, .gap, .showDividingLine, .loader, .container, .ct-sumary, .nav, .landad, .hairline-top, .footer, .recommend-modules, 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