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2021-12-13

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2 Reasons To Own Apple Stock in 2022: iPhone, Apple Glass<blockquote>2022年持有苹果股票的2个理由：iPhone、苹果玻璃</blockquote>

As 2021 draws close to an end, investors seem confident that Apple stock will continue to perform st

2 Reasons To Own Apple Stock in 2022: iPhone, Apple Glass<blockquote>2022年持有苹果股票的2个理由：iPhone、苹果玻璃</blockquote>

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Here are two reasons why they may be right.<blockquote>随着2021年接近尾声，投资者似乎相信苹果股票将在新的一年继续表现强劲。以下是他们可能是对的两个原因。</blockquote> Wall Street analysts continue to debate whether Apple stock&nbsp;is a buy as we head into 2022. Recently,I presented the bear argument&nbsp;that, if proven right, could foretell a drop of around 18% in the stock price.<blockquote>进入2022年，华尔街分析师继续争论苹果股票是否值得买入。最近，我提出了熊市论点，如果被证明是正确的，可以预测股价下跌18%左右。</blockquote> But investors seem to be siding with bulls at the moment, as AAPL shares continue to make fresh highs. Today, I talk about two key reasons recently presented by analysts suggesting that Apple stock could be a good bet for the new year.<blockquote>但随着苹果公司股价继续创出新高，投资者目前似乎站在多头一边。今天，我谈谈分析师最近提出的两个关键原因，这些原因表明苹果股票可能是新的一年的好选择。</blockquote> <img src=\"https://static.tigerbbs.com/c2e0accd2eec6d8660139f01d4786050\" tg-width=\"1240\" tg-height=\"827\" width=\"100%\" height=\"auto\">Figure 1: Apple's iPhone 13, Apple Watch and AirPods Pro.<blockquote>图1：苹果的iPhone 13、苹果手表和AirPods Pro。</blockquote> iPhone: not all about the holiday<blockquote>iPhone：并非一切都与假期有关</blockquote> The recent headlines have highlighted&nbsp;the expected performance of the iPhone&nbsp;in the current holiday period. Bloomberg hinted at a slowdown in demand, supported by alleged order cancellations with suppliers. The data point&nbsp;contradicted earlier Wall Street projections&nbsp;for an above-estimate volume of iPhone shipments in the current shopping season.<blockquote>最近的头条新闻凸显了iPhone在当前假期期间的预期表现。彭博社暗示，由于据称供应商取消订单，需求放缓。该数据点与华尔街早些时候对当前购物季iPhone出货量高于预期的预测相矛盾。</blockquote> But DigiTimes Taiwan has recently&nbsp;shifted&nbsp;the focus of attention to the longer term. According to the publication, Apple is looking to “[increase] iPhone shipments by 30% for the first half of next year with the larger goal of exceeding 300 million iPhone shipments in 2022.”<blockquote>但DigiTimes Taiwan最近将关注的焦点转移到了更长远的领域。据该出版物称，苹果希望“明年上半年iPhone出货量增加30%，更大的目标是在2022年iPhone出货量超过3亿部。”</blockquote> If confirmed, this would represent massive YOY improvement, especially in the first few months of the year. Keep in mind (chart below) that the Cupertino company dropped the mic on iPhone sales in the early part of 2021, setting the bar very high for growth in 2022.<blockquote>如果得到证实，这将意味着同比大幅改善，尤其是在今年的前几个月。请记住（下图），这家库比蒂诺公司在2021年初放弃了iPhone销售的麦克风，为2022年的增长设定了非常高的标准。</blockquote> <img src=\"https://static.tigerbbs.com/ee90d77969b11205181863715e8ab4f1\" tg-width=\"784\" tg-height=\"544\" width=\"100%\" height=\"auto\">Figure 2: iPhone revenue growth since F19.<blockquote>图2：F19以来iPhone收入增长情况。</blockquote> I would warn readers, however, not to rely too much on unofficial announcements about iPhone sales. In addition to the issue of reliability of rumors, the assumption of higher shipments could be a misread on Apple ramping up iPhone production to anticipate supply chain constraints.<blockquote>不过，我要警告读者不要过于依赖关于iPhone销售的非官方公告。除了谣言的可靠性问题之外，对出货量增加的假设可能是对苹果为预测供应链限制而提高iPhone产量的误读。</blockquote> Apple Glass: the next big thing<blockquote>苹果玻璃：下一件大事</blockquote> The other key reason to own AAPL in 2022 could be the introduction of a brand-new product category. Wedbush’s Dan Ives has been&nbsp;labeling&nbsp;the new device “Apple Glass”, the company’s first attempt at penetrating the AR/VR (augmented and virtual reality) space.<blockquote>2022年持有AAPL的另一个关键原因可能是推出全新的产品类别。Wedbush的Dan Ives一直将这款新设备贴上“苹果眼镜”的标签，这是该公司首次尝试渗透AR/VR（增强和虚拟现实）领域。</blockquote> Mr. Ives goes further and estimates the impact of the new product on Apple stock price. According to the analyst, the product launch “could eventually add approximately $20 per share to the sum-of-the-parts value” of the shares.<blockquote>Ives先生更进一步，估计了新产品对苹果股价的影响。这位分析师表示，该产品的推出“最终可能会使股票的部分总价值每股增加约20美元”。</blockquote> Wedbush is not alone in its bullish assessment.Morgan Stanley has already suggested&nbsp;that Apple unveiling a mixed reality device in 2022 would be the key catalyst for the hotly-debated metaverse to finally take off.<blockquote>韦德布什并不是唯一一个做出乐观评估的人。摩根士丹利已经表示，苹果在2022年推出混合现实设备将成为备受争议的虚拟宇宙最终起飞的关键催化剂。</blockquote> The Apple Maven’s take<blockquote>苹果专家的看法</blockquote> Even as Apple stock reaches its all-time high of $175 apiece, I maintain my bullish stance on the name. Apple’s position as the most important player in consumer tech is at the center of the investment thesis, in my view.<blockquote>尽管苹果股价达到每股175美元的历史高点，但我仍维持对该公司的看涨立场。在我看来，苹果作为消费科技领域最重要参与者的地位是投资论点的核心。</blockquote> However, keep in mind that buying AAPL at peak price has produced one-year forward returns of “only” 25%, on average, during the iPhone era (i.e. since 2007). This number compares to a much better 46% average annual gain when the stock was bought following a 10% drawdown.<blockquote>然而，请记住，在iPhone时代（即自2007年以来），以峰值价格购买AAPL的一年远期回报率平均“仅”为25%。相比之下，该股在下跌10%后买入时的平均年涨幅要好得多，为46%。</blockquote> From current levels, therefore, I think that investors should expect to rake in lower returns than if they were buying a dip in share price.<blockquote>因此，从目前的水平来看，我认为投资者应该期望获得比在股价下跌时买入更低的回报。</blockquote>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>2 Reasons To Own Apple Stock in 2022: iPhone, Apple Glass<blockquote>2022年持有苹果股票的2个理由：iPhone、苹果玻璃</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n2 Reasons To Own Apple Stock in 2022: iPhone, Apple Glass<blockquote>2022年持有苹果股票的2个理由：iPhone、苹果玻璃</blockquote>\n</h2>\n<h4 class=\"meta\">\n\nTheStreet2021-12-13 08:21\n\n</h4>\n</header>\n<article>\nAs 2021 draws close to an end, investors seem confident that Apple stock will continue to perform strongly into the new year. Here are two reasons why they may be right.<blockquote>随着2021年接近尾声，投资者似乎相信苹果股票将在新的一年继续表现强劲。以下是他们可能是对的两个原因。</blockquote> Wall Street analysts continue to debate whether Apple stock&nbsp;is a buy as we head into 2022. Recently,I presented the bear argument&nbsp;that, if proven right, could foretell a drop of around 18% in the stock price.<blockquote>进入2022年，华尔街分析师继续争论苹果股票是否值得买入。最近，我提出了熊市论点，如果被证明是正确的，可以预测股价下跌18%左右。</blockquote> But investors seem to be siding with bulls at the moment, as AAPL shares continue to make fresh highs. Today, I talk about two key reasons recently presented by analysts suggesting that Apple stock could be a good bet for the new year.<blockquote>但随着苹果公司股价继续创出新高，投资者目前似乎站在多头一边。今天，我谈谈分析师最近提出的两个关键原因，这些原因表明苹果股票可能是新的一年的好选择。</blockquote> <img src=\"https://static.tigerbbs.com/c2e0accd2eec6d8660139f01d4786050\" tg-width=\"1240\" tg-height=\"827\" width=\"100%\" height=\"auto\">Figure 1: Apple's iPhone 13, Apple Watch and AirPods Pro.<blockquote>图1：苹果的iPhone 13、苹果手表和AirPods Pro。</blockquote> iPhone: not all about the holiday<blockquote>iPhone：并非一切都与假期有关</blockquote> The recent headlines have highlighted&nbsp;the expected performance of the iPhone&nbsp;in the current holiday period. Bloomberg hinted at a slowdown in demand, supported by alleged order cancellations with suppliers. The data point&nbsp;contradicted earlier Wall Street projections&nbsp;for an above-estimate volume of iPhone shipments in the current shopping season.<blockquote>最近的头条新闻凸显了iPhone在当前假期期间的预期表现。彭博社暗示，由于据称供应商取消订单，需求放缓。该数据点与华尔街早些时候对当前购物季iPhone出货量高于预期的预测相矛盾。</blockquote> But DigiTimes Taiwan has recently&nbsp;shifted&nbsp;the focus of attention to the longer term. According to the publication, Apple is looking to “[increase] iPhone shipments by 30% for the first half of next year with the larger goal of exceeding 300 million iPhone shipments in 2022.”<blockquote>但DigiTimes Taiwan最近将关注的焦点转移到了更长远的领域。据该出版物称，苹果希望“明年上半年iPhone出货量增加30%，更大的目标是在2022年iPhone出货量超过3亿部。”</blockquote> If confirmed, this would represent massive YOY improvement, especially in the first few months of the year. Keep in mind (chart below) that the Cupertino company dropped the mic on iPhone sales in the early part of 2021, setting the bar very high for growth in 2022.<blockquote>如果得到证实，这将意味着同比大幅改善，尤其是在今年的前几个月。请记住（下图），这家库比蒂诺公司在2021年初放弃了iPhone销售的麦克风，为2022年的增长设定了非常高的标准。</blockquote> <img src=\"https://static.tigerbbs.com/ee90d77969b11205181863715e8ab4f1\" tg-width=\"784\" tg-height=\"544\" width=\"100%\" height=\"auto\">Figure 2: iPhone revenue growth since F19.<blockquote>图2：F19以来iPhone收入增长情况。</blockquote> I would warn readers, however, not to rely too much on unofficial announcements about iPhone sales. In addition to the issue of reliability of rumors, the assumption of higher shipments could be a misread on Apple ramping up iPhone production to anticipate supply chain constraints.<blockquote>不过，我要警告读者不要过于依赖关于iPhone销售的非官方公告。除了谣言的可靠性问题之外，对出货量增加的假设可能是对苹果为预测供应链限制而提高iPhone产量的误读。</blockquote> Apple Glass: the next big thing<blockquote>苹果玻璃：下一件大事</blockquote> The other key reason to own AAPL in 2022 could be the introduction of a brand-new product category. Wedbush’s Dan Ives has been&nbsp;labeling&nbsp;the new device “Apple Glass”, the company’s first attempt at penetrating the AR/VR (augmented and virtual reality) space.<blockquote>2022年持有AAPL的另一个关键原因可能是推出全新的产品类别。Wedbush的Dan Ives一直将这款新设备贴上“苹果眼镜”的标签，这是该公司首次尝试渗透AR/VR（增强和虚拟现实）领域。</blockquote> Mr. Ives goes further and estimates the impact of the new product on Apple stock price. According to the analyst, the product launch “could eventually add approximately $20 per share to the sum-of-the-parts value” of the shares.<blockquote>Ives先生更进一步，估计了新产品对苹果股价的影响。这位分析师表示，该产品的推出“最终可能会使股票的部分总价值每股增加约20美元”。</blockquote> Wedbush is not alone in its bullish assessment.Morgan Stanley has already suggested&nbsp;that Apple unveiling a mixed reality device in 2022 would be the key catalyst for the hotly-debated metaverse to finally take off.<blockquote>韦德布什并不是唯一一个做出乐观评估的人。摩根士丹利已经表示，苹果在2022年推出混合现实设备将成为备受争议的虚拟宇宙最终起飞的关键催化剂。</blockquote> The Apple Maven’s take<blockquote>苹果专家的看法</blockquote> Even as Apple stock reaches its all-time high of $175 apiece, I maintain my bullish stance on the name. Apple’s position as the most important player in consumer tech is at the center of the investment thesis, in my view.<blockquote>尽管苹果股价达到每股175美元的历史高点，但我仍维持对该公司的看涨立场。在我看来，苹果作为消费科技领域最重要参与者的地位是投资论点的核心。</blockquote> However, keep in mind that buying AAPL at peak price has produced one-year forward returns of “only” 25%, on average, during the iPhone era (i.e. since 2007). This number compares to a much better 46% average annual gain when the stock was bought following a 10% drawdown.<blockquote>然而，请记住，在iPhone时代（即自2007年以来），以峰值价格购买AAPL的一年远期回报率平均“仅”为25%。相比之下，该股在下跌10%后买入时的平均年涨幅要好得多，为46%。</blockquote> From current levels, therefore, I think that investors should expect to rake in lower returns than if they were buying a dip in share price.<blockquote>因此，从目前的水平来看，我认为投资者应该期望获得比在股价下跌时买入更低的回报。</blockquote>\n<div class=\"bt-text\">\n\n\n 来源：<a href=\"https://www.thestreet.com/apple/iphone/2-reasons-to-own-apple-stock-in-2022-iphone-apple-glass\">TheStreet</a>\n为提升您的阅读体验，我们对本页面进行了排版优化\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"AAPL":"苹果"},"source_url":"https://www.thestreet.com/apple/iphone/2-reasons-to-own-apple-stock-in-2022-iphone-apple-glass","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1175891189","content_text":"As 2021 draws close to an end, investors seem confident that Apple stock will continue to perform strongly into the new year. Here are two reasons why they may be right.\nWall Street analysts continue to debate whether Apple stock is a buy as we head into 2022. Recently,I presented the bear argument that, if proven right, could foretell a drop of around 18% in the stock price.\nBut investors seem to be siding with bulls at the moment, as AAPL shares continue to make fresh highs. Today, I talk about two key reasons recently presented by analysts suggesting that Apple stock could be a good bet for the new year.\nFigure 1: Apple's iPhone 13, Apple Watch and AirPods Pro.\niPhone: not all about the holiday\nThe recent headlines have highlighted the expected performance of the iPhone in the current holiday period. Bloomberg hinted at a slowdown in demand, supported by alleged order cancellations with suppliers. The data point contradicted earlier Wall Street projections for an above-estimate volume of iPhone shipments in the current shopping season.\nBut DigiTimes Taiwan has recently shifted the focus of attention to the longer term. According to the publication, Apple is looking to “[increase] iPhone shipments by 30% for the first half of next year with the larger goal of exceeding 300 million iPhone shipments in 2022.”\nIf confirmed, this would represent massive YOY improvement, especially in the first few months of the year. Keep in mind (chart below) that the Cupertino company dropped the mic on iPhone sales in the early part of 2021, setting the bar very high for growth in 2022.\nFigure 2: iPhone revenue growth since F19.\nI would warn readers, however, not to rely too much on unofficial announcements about iPhone sales. In addition to the issue of reliability of rumors, the assumption of higher shipments could be a misread on Apple ramping up iPhone production to anticipate supply chain constraints.\nApple Glass: the next big thing\nThe other key reason to own AAPL in 2022 could be the introduction of a brand-new product category. Wedbush’s Dan Ives has been labeling the new device “Apple Glass”, the company’s first attempt at penetrating the AR/VR (augmented and virtual reality) space.\nMr. Ives goes further and estimates the impact of the new product on Apple stock price. According to the analyst, the product launch “could eventually add approximately $20 per share to the sum-of-the-parts value” of the shares.\nWedbush is not alone in its bullish assessment.Morgan Stanley has already suggested that Apple unveiling a mixed reality device in 2022 would be the key catalyst for the hotly-debated metaverse to finally take off.\nThe Apple Maven’s take\nEven as Apple stock reaches its all-time high of $175 apiece, I maintain my bullish stance on the name. Apple’s position as the most important player in consumer tech is at the center of the investment thesis, in my view.\nHowever, keep in mind that buying AAPL at peak price has produced one-year forward returns of “only” 25%, on average, during the iPhone era (i.e. since 2007). This number compares to a much better 46% average annual gain when the stock was bought following a 10% drawdown.\nFrom current levels, therefore, I think that investors should expect to rake in lower returns than if they were buying a dip in share price.","news_type":1,"symbols_score_info":{"AAPL":0.9}},"isVote":1,"tweetType":1,"viewCount":2430,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"CN","currentLanguage":"CN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":17,"xxTargetLangEnum":"ZH_CN"},"commentList":[],"hasMoreComment":false,"orderType":2}