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2021-06-29

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Tesla Owners Are Open to Other Options. What That Means for the Stock.<blockquote>特斯拉车主对其他选择持开放态度。这对股票意味着什么。</blockquote>

Tesla brand loyalty is off the charts. That is a positive factor for the company and its stock, but

Tesla Owners Are Open to Other Options. What That Means for the Stock.<blockquote>特斯拉车主对其他选择持开放态度。这对股票意味着什么。</blockquote>

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What That Means for the Stock.<blockquote>特斯拉车主对其他选择持开放态度。这对股票意味着什么。</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1160570020","media":"Barrons","summary":"Tesla brand loyalty is off the charts. That is a positive factor for the company and its stock, but ","content":"Tesla brand loyalty is off the charts. That is a positive factor for the company and its stock, but it could change as more electric vehicles roll off assembly lines from competing auto makers.<blockquote>特斯拉的品牌忠诚度高得惊人。这对该公司及其股票来说是一个积极因素，但随着更多电动汽车从竞争汽车制造商的装配线下线，这种情况可能会发生变化。</blockquote> Tesla bulls will have to expect some customers to try other EVs. Just how much loss of brand loyalty it would take to dent the stock isn’t easy to decipher.<blockquote>看好特斯拉的人将不得不预计一些客户会尝试其他电动汽车。品牌忠诚度的损失会导致股价下跌，这并不容易解读。</blockquote> Still, it helps to know where&nbsp;Tesla&nbsp;(ticker: TSLA) is starting. The numbers are impressive. Bernstein analyst&nbsp;Toni Sacconaghi&nbsp;surveyed about 450 Tesla owners recently and found that 79% are “very likely” to buy another Tesla.<blockquote>尽管如此，了解特斯拉（股票代码：TSLA）的起点还是有帮助的。这些数字令人印象深刻。Bernstein分析师Toni Sacconaghi最近调查了约450名特斯拉车主，发现79%的人“非常有可能”再买一辆特斯拉。</blockquote> Almost 80% is incredibly high.Toyota Motor‘s (TM) Lexus brand, for comparison, led the&nbsp;2020 J.D. Powers&nbsp;luxury brand loyalty report with 48% of Lexus owners replacing their prior car with another Lexus. There is some difference between “very likely” in Sacconaghi’s survey and the J.D. Powers data, which is based on actual transactions, but Tesla’s brand still looks very strong.<blockquote>几乎80%的比例高得令人难以置信。相比之下，丰田汽车(TM)的雷克萨斯品牌在2020年J.D.Powers豪华品牌忠诚度报告中名列前茅，48%的雷克萨斯车主将之前的汽车更换为另一辆雷克萨斯。Sacconaghi的调查中的“很有可能”与基于实际交易的J.D.Powers数据存在一些差异，但特斯拉的品牌看起来仍然非常强大。</blockquote> Among mass-market brands,Subaru&nbsp;and Toyota ranked highest in the 2020 J.D. Powers report, with repurchase rates of about 61% and 60%.<blockquote>在大众市场品牌中，斯巴鲁和丰田在2020年J.D.Powers报告中排名最高，复购率约为61%和60%。</blockquote> Tesla wasn’t included in the 2020 J.D. Powers report. J.D. Powers wasn’t immediately available to comment on why, but the company only recently began selling cars in large volumes, and many Tesla owners have only had their cars for a few years, so relatively few of them may have replaced their vehicles.<blockquote>特斯拉并未包含在2020年J.D.Powers报告中。J.D.Powers没有立即对原因发表评论，但该公司最近才开始大量销售汽车，而且许多特斯拉车主拥有汽车才几年，因此更换车辆的人可能相对较少。</blockquote> Importantly, the Tesla results are below the numbers Sacconaghi found in 2017 and 2019. In 2017, 82% of Tesla owners said they would replace their vehicle with another Tesla. The number in the 2019 survey was 89%.<blockquote>重要的是，特斯拉的结果低于萨科纳吉在2017年和2019年发现的数字。2017年，82%的特斯拉车主表示他们会将车辆更换为另一辆特斯拉。2019年调查中的数字为89%。</blockquote> He attributes the decline to a pair of factors. First, Tesla owners have had their cars longer than in the prior survey, so any initial euphoria may have worn off. Second, there are more EVs to pick from. More than half of the respondents said they would consider an EV from a European luxury brand.<blockquote>他将下降归因于两个因素。首先，特斯拉车主拥有汽车的时间比之前的调查要长，因此最初的兴奋感可能已经消退。其次，有更多电动汽车可供选择。超过一半的受访者表示，他们会考虑欧洲豪华品牌的电动汽车。</blockquote> China is a potential problem for Tesla, the data indicate, although only 32 owners were surveyed there. Sacconaghi found 50% of Tesla owners planned to replace their vehicle with another Tesla and 35% said they were unlikely to do so.<blockquote>数据显示，中国是特斯拉的一个潜在问题，尽管中国只有32名业主接受了调查。萨科纳吉发现，50%的特斯拉车主计划将车辆更换为另一辆特斯拉，35%的车主表示他们不太可能这样做。</blockquote> China is the world’s largest market for new cars and new EVs, so brand loyalty there matters. Tesla&nbsp;recently recalled&nbsp;almost all the cars it has produced in China to update software related to its cruise-control feature. While officially categorized as a recall, the Tesla vehicles don’t have to go into a service department. The problem will be fixed with an over-the-air software update.<blockquote>中国是全球最大的新车和新型电动汽车市场，因此品牌忠诚度很重要。特斯拉最近召回了几乎所有在华生产的汽车，以更新与其巡航控制功能相关的软件。虽然被官方归类为召回，但特斯拉汽车不必进入服务部门。该问题将通过无线软件更新得到解决。</blockquote> Sacconaghi qualifies as a Tesla bear. He rates the shares at Sell and has a target of $180 for the price, far below the average of about $620 among&nbsp;analysts. Overall, about 43% of analysts covering Tesla stock rate shares Buy. The&nbsp;average&nbsp;Buy-rating ratio for stocks in the S&amp;P 500 is about 55%.<blockquote>萨科纳吉有资格成为特斯拉熊。他将该股评级为卖出，目标价为180美元，远低于分析师约620美元的平均水平。总体而言，约43%的研究特斯拉股票的分析师将股票评级为买入。标普500股票的平均买入评级比率约为55%。</blockquote> Tesla stock was up 2.5% at $688.72 on Monday. As of the close on Friday, the stock was down about 5% year to date, leaving it well behind the&nbsp;S&amp;P 500&nbsp;and&nbsp;Dow Jones Industrial Average.The stock is up more than 250% over the past year.<blockquote>特斯拉股价周一上涨2.5%，至688.72美元。截至周五收盘，该股今年迄今已下跌约5%，远远落后于标准普尔500指数和道琼斯工业平均指数。该股过去一年上涨了250%以上。</blockquote>","source":"lsy1601382232898","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Tesla Owners Are Open to Other Options. What That Means for the Stock.<blockquote>特斯拉车主对其他选择持开放态度。这对股票意味着什么。</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nTesla Owners Are Open to Other Options. What That Means for the Stock.<blockquote>特斯拉车主对其他选择持开放态度。这对股票意味着什么。</blockquote>\n</h2>\n<h4 class=\"meta\">\n\nBarrons2021-06-29 17:21\n\n</h4>\n</header>\n<article>\nTesla brand loyalty is off the charts. That is a positive factor for the company and its stock, but it could change as more electric vehicles roll off assembly lines from competing auto makers.<blockquote>特斯拉的品牌忠诚度高得惊人。这对该公司及其股票来说是一个积极因素，但随着更多电动汽车从竞争汽车制造商的装配线下线，这种情况可能会发生变化。</blockquote> Tesla bulls will have to expect some customers to try other EVs. Just how much loss of brand loyalty it would take to dent the stock isn’t easy to decipher.<blockquote>看好特斯拉的人将不得不预计一些客户会尝试其他电动汽车。品牌忠诚度的损失会导致股价下跌，这并不容易解读。</blockquote> Still, it helps to know where&nbsp;Tesla&nbsp;(ticker: TSLA) is starting. The numbers are impressive. Bernstein analyst&nbsp;Toni Sacconaghi&nbsp;surveyed about 450 Tesla owners recently and found that 79% are “very likely” to buy another Tesla.<blockquote>尽管如此，了解特斯拉（股票代码：TSLA）的起点还是有帮助的。这些数字令人印象深刻。Bernstein分析师Toni Sacconaghi最近调查了约450名特斯拉车主，发现79%的人“非常有可能”再买一辆特斯拉。</blockquote> Almost 80% is incredibly high.Toyota Motor‘s (TM) Lexus brand, for comparison, led the&nbsp;2020 J.D. Powers&nbsp;luxury brand loyalty report with 48% of Lexus owners replacing their prior car with another Lexus. There is some difference between “very likely” in Sacconaghi’s survey and the J.D. Powers data, which is based on actual transactions, but Tesla’s brand still looks very strong.<blockquote>几乎80%的比例高得令人难以置信。相比之下，丰田汽车(TM)的雷克萨斯品牌在2020年J.D.Powers豪华品牌忠诚度报告中名列前茅，48%的雷克萨斯车主将之前的汽车更换为另一辆雷克萨斯。Sacconaghi的调查中的“很有可能”与基于实际交易的J.D.Powers数据存在一些差异，但特斯拉的品牌看起来仍然非常强大。</blockquote> Among mass-market brands,Subaru&nbsp;and Toyota ranked highest in the 2020 J.D. Powers report, with repurchase rates of about 61% and 60%.<blockquote>在大众市场品牌中，斯巴鲁和丰田在2020年J.D.Powers报告中排名最高，复购率约为61%和60%。</blockquote> Tesla wasn’t included in the 2020 J.D. Powers report. J.D. Powers wasn’t immediately available to comment on why, but the company only recently began selling cars in large volumes, and many Tesla owners have only had their cars for a few years, so relatively few of them may have replaced their vehicles.<blockquote>特斯拉并未包含在2020年J.D.Powers报告中。J.D.Powers没有立即对原因发表评论，但该公司最近才开始大量销售汽车，而且许多特斯拉车主拥有汽车才几年，因此更换车辆的人可能相对较少。</blockquote> Importantly, the Tesla results are below the numbers Sacconaghi found in 2017 and 2019. In 2017, 82% of Tesla owners said they would replace their vehicle with another Tesla. The number in the 2019 survey was 89%.<blockquote>重要的是，特斯拉的结果低于萨科纳吉在2017年和2019年发现的数字。2017年，82%的特斯拉车主表示他们会将车辆更换为另一辆特斯拉。2019年调查中的数字为89%。</blockquote> He attributes the decline to a pair of factors. First, Tesla owners have had their cars longer than in the prior survey, so any initial euphoria may have worn off. Second, there are more EVs to pick from. More than half of the respondents said they would consider an EV from a European luxury brand.<blockquote>他将下降归因于两个因素。首先，特斯拉车主拥有汽车的时间比之前的调查要长，因此最初的兴奋感可能已经消退。其次，有更多电动汽车可供选择。超过一半的受访者表示，他们会考虑欧洲豪华品牌的电动汽车。</blockquote> China is a potential problem for Tesla, the data indicate, although only 32 owners were surveyed there. Sacconaghi found 50% of Tesla owners planned to replace their vehicle with another Tesla and 35% said they were unlikely to do so.<blockquote>数据显示，中国是特斯拉的一个潜在问题，尽管中国只有32名业主接受了调查。萨科纳吉发现，50%的特斯拉车主计划将车辆更换为另一辆特斯拉，35%的车主表示他们不太可能这样做。</blockquote> China is the world’s largest market for new cars and new EVs, so brand loyalty there matters. Tesla&nbsp;recently recalled&nbsp;almost all the cars it has produced in China to update software related to its cruise-control feature. While officially categorized as a recall, the Tesla vehicles don’t have to go into a service department. The problem will be fixed with an over-the-air software update.<blockquote>中国是全球最大的新车和新型电动汽车市场，因此品牌忠诚度很重要。特斯拉最近召回了几乎所有在华生产的汽车，以更新与其巡航控制功能相关的软件。虽然被官方归类为召回，但特斯拉汽车不必进入服务部门。该问题将通过无线软件更新得到解决。</blockquote> Sacconaghi qualifies as a Tesla bear. He rates the shares at Sell and has a target of $180 for the price, far below the average of about $620 among&nbsp;analysts. Overall, about 43% of analysts covering Tesla stock rate shares Buy. The&nbsp;average&nbsp;Buy-rating ratio for stocks in the S&amp;P 500 is about 55%.<blockquote>萨科纳吉有资格成为特斯拉熊。他将该股评级为卖出，目标价为180美元，远低于分析师约620美元的平均水平。总体而言，约43%的研究特斯拉股票的分析师将股票评级为买入。标普500股票的平均买入评级比率约为55%。</blockquote> Tesla stock was up 2.5% at $688.72 on Monday. As of the close on Friday, the stock was down about 5% year to date, leaving it well behind the&nbsp;S&amp;P 500&nbsp;and&nbsp;Dow Jones Industrial Average.The stock is up more than 250% over the past year.<blockquote>特斯拉股价周一上涨2.5%，至688.72美元。截至周五收盘，该股今年迄今已下跌约5%，远远落后于标准普尔500指数和道琼斯工业平均指数。该股过去一年上涨了250%以上。</blockquote>\n<div class=\"bt-text\">\n\n\n 来源：<a href=\"https://www.barrons.com/articles/tesla-brand-loyalty-buyers-evs-stock-51624894778?mod=hp_LATEST\">Barrons</a>\n为提升您的阅读体验，我们对本页面进行了排版优化\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"TSLA":"特斯拉"},"source_url":"https://www.barrons.com/articles/tesla-brand-loyalty-buyers-evs-stock-51624894778?mod=hp_LATEST","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1160570020","content_text":"Tesla brand loyalty is off the charts. That is a positive factor for the company and its stock, but it could change as more electric vehicles roll off assembly lines from competing auto makers.\nTesla bulls will have to expect some customers to try other EVs. Just how much loss of brand loyalty it would take to dent the stock isn’t easy to decipher.\nStill, it helps to know where Tesla (ticker: TSLA) is starting. The numbers are impressive. Bernstein analyst Toni Sacconaghi surveyed about 450 Tesla owners recently and found that 79% are “very likely” to buy another Tesla.\nAlmost 80% is incredibly high.Toyota Motor‘s (TM) Lexus brand, for comparison, led the 2020 J.D. Powers luxury brand loyalty report with 48% of Lexus owners replacing their prior car with another Lexus. There is some difference between “very likely” in Sacconaghi’s survey and the J.D. Powers data, which is based on actual transactions, but Tesla’s brand still looks very strong.\nAmong mass-market brands,Subaru and Toyota ranked highest in the 2020 J.D. Powers report, with repurchase rates of about 61% and 60%.\nTesla wasn’t included in the 2020 J.D. Powers report. J.D. Powers wasn’t immediately available to comment on why, but the company only recently began selling cars in large volumes, and many Tesla owners have only had their cars for a few years, so relatively few of them may have replaced their vehicles.\nImportantly, the Tesla results are below the numbers Sacconaghi found in 2017 and 2019. In 2017, 82% of Tesla owners said they would replace their vehicle with another Tesla. The number in the 2019 survey was 89%.\n\nHe attributes the decline to a pair of factors. First, Tesla owners have had their cars longer than in the prior survey, so any initial euphoria may have worn off. Second, there are more EVs to pick from. More than half of the respondents said they would consider an EV from a European luxury brand.\nChina is a potential problem for Tesla, the data indicate, although only 32 owners were surveyed there. Sacconaghi found 50% of Tesla owners planned to replace their vehicle with another Tesla and 35% said they were unlikely to do so.\nChina is the world’s largest market for new cars and new EVs, so brand loyalty there matters. Tesla recently recalled almost all the cars it has produced in China to update software related to its cruise-control feature. While officially categorized as a recall, the Tesla vehicles don’t have to go into a service department. The problem will be fixed with an over-the-air software update.\nSacconaghi qualifies as a Tesla bear. He rates the shares at Sell and has a target of $180 for the price, far below the average of about $620 among analysts. Overall, about 43% of analysts covering Tesla stock rate shares Buy. The average Buy-rating ratio for stocks in the S&P 500 is about 55%.\nTesla stock was up 2.5% at $688.72 on Monday. As of the close on Friday, the stock was down about 5% year to date, leaving it well behind the S&P 500 and Dow Jones Industrial Average.The stock is up more than 250% over the past year.","news_type":1,"symbols_score_info":{"TSLA":0.9}},"isVote":1,"tweetType":1,"viewCount":1345,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"EN","currentLanguage":"EN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":2,"xxTargetLangEnum":"ORIG"},"commentList":[],"hasMoreComment":false,"orderType":2}