拼多多赵佳臻谈自营业务最新进展：启动所需时间相较预期更长，但对前景有信心_老虎社区_美港股上老虎

拼多多赵佳臻谈自营业务最新进展：启动所需时间相较预期更长，但对前景有信心

新浪科技08-25

新浪科技讯 8月25日上午消息，昨日，拼多多发布最新财报，在电话会上，拼多多集团联席董事长兼联席CEO赵佳臻透露，“今年的第二季度是我们新十年高质量发展从开局起步到纵深推进的新阶段。我们长期坚持的千亿扶持惠商战略，逐步从投入期进入收效期，平台及产业生态效用加速释放，供需两侧均实现质效升级。同时我们继续稳步地推进三年再造拼多多重大战略。” 　　谈及品牌自营战略最近进展，赵佳臻表示，“品牌自营业务是...

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8月25日上午消息，昨日，拼多多发布最新财报，在电话会上，拼多多集团联席董事长兼联席CEO赵佳臻透露，“今年的第二季度是我们新十年高质量发展从开局起步到纵深推进的新阶段。我们长期坚持的千亿扶持惠商战略，逐步从投入期进入收效期，平台及产业生态效用加速释放，供需两侧均实现质效升级。同时我们继续稳步地推进三年再造拼多多重大战略。”\n　　谈及品牌自营战略最近进展，赵佳臻表示，“品牌自营业务是我们在长期供应链投资方向上的一个重要延伸，我们也希望与有能力、同时有意愿的制造企业建立深度的产品共创关系，发挥平台在市场洞察、全球渠道方面的能力，提升产业链的品牌化发展和价值创造的确定性，并且把这些增量价值能实实在在地带给整个产业链。”\n　　他谈到，在推进节奏上，在初期，我们会有选择地在平台和供应链具备独特优势的核心品类上进行生根、与制造业企业长期的合作，共同参与产品定义、研发、质量标准和市场验证。尽管这块业务需要较长的培育与磨合周期，它的启动所需的时间也相较最初的预期更长，但是这是平台明确的、长期的战略方向。我们会保持耐心，把每个环节都做到位。我们对品牌自营的长期前景有信心。\n　　关于具体的运营策略方面，赵佳臻直言，“平台开放和公平的底层机制并不会发生改变。我们始终认为，为消费者持续地提供优质的商品和服务离不开健康、公平、多元化的供应端生态。在未来，我们的品牌自营商品和第三方商家的商品将共同去满足消费者在不同场景、不同定位的多元需求，最终创造一个多方共赢的平台生态。”","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":false,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"},"commentList":[],"hasMoreComments":false,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"isCrawlerRequest":true}