Shopee在菲律宾推出AI购物功能助力业绩增长_老虎社区_美港股上老虎

Shopee在菲律宾推出AI购物功能助力业绩增长

亿恩网02-26

Shopee商业负责人Jack Ng在2026品牌峰会上宣布，人工智能将彻底改变在线购物体验。平台将在菲律宾推出多项AI功能：虚拟试衣间让用户预览衣物效果；AI购物助手可互动并提供个性化推荐；新型搜索工具支持文本、图片或语音查询，如搜索"飞行安全型移动电源"会直接显示合规产品。Ng强调，AI技术能提升购物速度与流畅度。针对卖家，Shopee推出聊天AI助手、标题生成器和图片增强器等工具，已帮助提高...

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