阿里押注的WOOK冲刺港交所！印尼跨境3C龙头的出海密码_老虎社区_美港股上老虎

阿里押注的WOOK冲刺港交所！印尼跨境3C龙头的出海密码

盈科国际资本01-21

FINANCIALSERVICE盈科证券港美股上市专家香港持牌投行机构实时资讯分享东南亚跨境电商赛道再迎重磅动态。近日，深圳市沃客非凡科技（WOOK）正式向港交所递表，拟主板上市，华泰国际担任独家保荐人。这家深耕东南亚十余年的企业，不仅是印尼最大的中国跨境3C配件公司，更获阿里等机构加持，以年营收超10亿元的表现，成为中国品牌出海样本。2014年成立的WOOK，精准抓住东南亚零售渠道分散、物流...

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实时资讯分享东南亚跨境电商赛道再迎重磅动态。近日，深圳市沃客非凡科技（WOOK）正式向港交所递表，拟主板上市，华泰国际担任独家保荐人。这家深耕东南亚十余年的企业，不仅是印尼最大的中国跨境3C配件公司，更获阿里等机构加持，以年营收超10亿元的表现，成为中国品牌出海样本。2014年成立的WOOK，精准抓住东南亚零售渠道分散、物流...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20260121133709a69ad766&s=b\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"LU0831093199.SGD","symbol_name":"HSBC GIF MANAGED SOLUTIONS ASIA FOCUSED INCOME \"AM3\" (SGDHDG) INC","start_time":0,"source_url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20260121133709a69ad766&s=b","article_id":"2605120221","we_media_id":null,"thumbnails":[],"rights":{"source":"tencent","url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20260121133709a69ad766&s=b","rn_cache_url":null,"customStyle":"body{padding-top:10px;}#news_title{font-weight:bold;#titleStyle#;}#news_description 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Indonesia's cross-border 3C leader's overseas password","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"89988":0.6,"BABA":1.86,"09988":1.86,"HBBD.SI":0.6,"ALBmain":0.6},"content_text":"FINANCIALSERVICE盈科证券港美股上市专家香港持牌投行机构 实时资讯分享东南亚跨境电商赛道再迎重磅动态。近日，深圳市沃客非凡科技（WOOK）正式向港交所递表，拟主板上市，华泰国际担任独家保荐人。这家深耕东南亚十余年的企业，不仅是印尼最大的中国跨境3C配件公司，更获阿里等机构加持，以年营收超10亿元的表现，成为中国品牌出海样本。2014年成立的WOOK，精准抓住东南亚零售渠道分散、物流低效的痛点，构建“品牌+数字化+供应链”核心竞争力。通过自主研发的全链路数据平台，它打通工厂至零售终端链路，截至2025年9月，已连接超40000家当地中小零售商。其在印尼打造的2万平米总仓及数十个分拨仓，搭配本地化团队，高效破解物流难题。品牌力是WOOK的核心壁垒。它孵化的VIVAN、ROBOT等自有3C品牌，获印尼市场高度认可，据弗若斯特沙利文数据，2024年其以零售价值计稳居印尼跨境3C配件榜首。同时，WOOK联动VIVO、晨光等国产品牌，搭建出海通道。稳健业绩为上市背书。招股书显示，2023至2024年营收从9.08亿元增至10.49亿元，增幅15.5%；2025年前三季度营收8.8亿元，同比增长17.5%，毛利率稳步提升至36.9%，盈利质量持续优化。目前其业务已拓展至越、泰等国，新市场收入同比激增68.5%。阿里2023年D轮入股为WOOK添力。面对TikTok Shop冲击，阿里持股的Lazada需线下渠道补位，WOOK的线下优势与之形成互补，成为阿里东南亚布局的重要筹码。伴随东南亚零售市场2029年将增至1.2万亿美元，WOOK的资本化之路值得期待。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"corporation","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"hasMoreComments":false,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"isCrawlerRequest":true}