中国平安（02318）携手宜都市打造宜都清江湾旅居基地，助力高品质享老服务体验_老虎社区_美港股上老虎

中国平安（02318）携手宜都市打造宜都清江湾旅居基地，助力高品质享老服务体验

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随着我国老年群体需求从“基础照料”向“品质生活”的不断升级，中国养老产业正迎来高速发展期，以满足多元化的养老需求。据相关调查显示，“居家养老”是多数备老人群的首选，与此同时，旅居养老、互助养老、智慧养老等新兴模式逐渐兴起，老年人对服务的需求不再局限于基本生活保障，而是向着专业化、便捷化、情感化的方向演进。1月17日，“‘平安福地万事都宜’平安旅居项目启动暨清江湾文旅嘉年华活动”在宜都市成功举办，...

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万事都宜’平安旅居项目启动暨清江湾文旅嘉年华活动”在宜都市成功举办，本次活动由宜都市人民政府主办，平安健康互联网股份有限公司（简称：平安好医生,港股代码01833.HK）与宜都市文化和旅游局、宜都市国通投资开发有限责任公司承办。保险+文旅+康养联动，平安好医生再度打造旅居养老平安样本宜都旅居项目由平安集团与宜都国投集团联合打造，深度融合保险、文旅、康养三大板块资源，创新性开展品牌赋能和在地深耕，将专业养老服务与当地人文景区结合，打造以“峡江”文化为主题的宜都短居特色服务，让长者轻松自在、安全健康的体验“移动的家”。在场景设计上，宜都平安旅居项目充分依托宜都优质的山水人文资源，覆盖三峡千古情、清江湾旅游度假区、三峡大坝等多元文化风情和康养场景；在服务设计上，宜都平安旅居项目遵循“适老化、一站式、可监督”原则，全面优化行程安排、服务配套与医疗保障。一方面，对整体行程环节进行适老化设计，让长者在更慢的节奏中充分体验当地的人文和美好景色；另一方面，将医养和旅居服务有机结合，线上的医生可全程对用户进行健康指导和医疗协助。自2025年10月运营以来，宜都平安旅居项目成果斐然，已累计接待平安团队600多个，服务平安旅居游客2万余人。未来将持续规划“春赏山花、夏享清凉、秋收硕果、冬沐温泉”等全年旅居场景，切实将保险、文旅、康养三大板块资源转化为可感知的高品质享老服务。升级“专业有温度”养老服务，构建全场景守护体系作为平安集团医疗养老生态圈的旗舰成员，平安好医生近年来持续践行集团\"综合金融+医疗养老\"战略，深化发展\"保险+居家养老\"模式，通过智能设备、管家服务和医疗资源，联合居养资源打造适老化的旅居产品，同时为长者提供以养老管家为枢纽的全场景、全周期养老解决方案，推动康养服务实现全面升级。在居家养老领域，平安好医生聚焦医疗健康、安全保障、专业照护三方面。自2022年9月其居家智能音箱推行的每日打卡赢积分活动，为独居空巢长者提供了“报平安”的贴心渠道。 据悉，该守护计划即将于近期上线2.0版本，升级后长者每日打卡“报平安”，可根据自身情况灵活设定打卡周期，若在设定周期内未完成打卡，将由平安管家通过电话、微信等多种方式联系其紧急联系人。如遇紧急状况，平安管家还将第一时间协调各方资源安排线下急难救援服务，构建了一套“主动关怀-感知-响应-救援”的柔性守护机制，实现从“发现问题”到“解决问题”的全流程闭环。目前平安好医生以“平安管家”为服务枢纽的居家养老服务网络已覆盖全国100个城市，仅2025年即拓展25城，增速超33%。同时，累计近24万名客户获得居家养老服务资格，“智能守护”警报响应率达100%。从拓展旅居康养的“诗意栖居”，到深耕居家养老的“安全守护”，平安好医生将秉持初心，与养老服务产业各方紧密协同，进一步丰富居家养老场景的服务供给，持续探索高品质、有温度的康养服务新模式，助力中国养老事业迈向高质量发展新阶段。","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"corporation","news_rank":0,"symbols":[],"gpt_button":1,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"hasMoreComments":false,"newsSizeData":{"likeSize":1,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"isCrawlerRequest":true}