大行评级丨花旗：看好腾讯音乐收购喜马拉雅维持“买入”评级_老虎社区_美港股上老虎

大行评级丨花旗：看好腾讯音乐收购喜马拉雅维持“买入”评级

格隆汇2025-06-11

花旗发表研究报告指，对腾讯音乐宣布与喜马拉雅达成合并协议持正面看法，认为整合喜马拉雅的资产将强化腾讯音乐在长篇音频及播客领域的定位，丰富其内容供应并提升变现能力。花旗相信，透过与腾讯及腾讯音乐生态系统的整合，将扩大喜马拉雅的用户覆盖范围，并与腾讯的其他娱乐知识产权产生协同效应。该行维持对其“买入”评级，看好其稳健的订阅收入及广告变现带来的上行潜力，目标价定为17美元，意味着2025至27年的盈利...

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