时隔一年半，阿里巴巴重新布局：国内与海外电商整合，意味着什么？_老虎社区_美港股上老虎

时隔一年半，阿里巴巴重新布局：国内与海外电商整合，意味着什么？

上观新闻2024-11-21

11月21日，阿里巴巴集团CEO吴泳铭发布全员邮件，宣布成立阿里电商事业群，任命蒋凡负责，向吴泳铭汇报。新的电商事业群将全面整合淘宝天猫集团、国际数字商业集团以及1688、闲鱼等电商业务，形成覆盖国内外全产业链的业务集群。　　“时代快速进步，25岁的阿里巴巴仍要以创业的心态，不断创新，以履行为中小企业服务的使命，持续为社会创造价值。”吴泳铭在全员邮件中说，中国和全球的电商业态都在进入新的时代，...

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13.4%，贡献仅次于国内电商，是阿里旗下第二大业务集团。　　如今伴随着这次整合，淘宝和1688背后有超千万的中小企业，他们所代表的丰富、优质供给，在全球市场都极具竞争力，国内电商和国际电商的整合意味着，阿里电商业务将走向更广阔的增量市场。　　值得注意的是，此次整合也意味着阿里巴巴部分放弃“1+6+N”的组织架构。　　去年3月，阿里巴巴宣布“1+6+N”组织架构改革，设立阿里云智能、淘宝天猫商业、本地生活、菜鸟、国际数字商业、大文娱等六大业务集团和多家业务公司，分别设立董事会和CEO。　　在接下来的一年多时间内，这一改革正面临着诸多挑战，其中阿里云、菜鸟、盒马等IPO及融资计划先后受阻。直至去年9月，吴泳铭出任阿里巴巴集团CEO，推进管理团队年轻化，对组织阵型、业务策略进行大刀阔斧的改革，阿里巴巴的“巨轮转舵”开始有所成效。比如今年“双11”淘宝天猫GMV强劲增长，买家数量创历史新高，88VIP会员规模达到4600万。　　阿里巴巴人士告诉记者，随着这一轮调整，阿里巴巴聚焦核心业务的发展思路更加清晰，电商业务和AI科技是集团最关键的发展方向。不过，蒋凡带领的阿里电商，在与字节跳动TikTok和拼多多Temu的三强争霸中如何表现，还有待时间验证。（文章来源：上观新闻）","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"corporation","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"},"commentList":[],"hasMoreComments":false,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"isCrawlerRequest":true}