金佰利预计消费者对性价比的关注将持续——市场评论_老虎社区_美港股上老虎

金佰利预计消费者对性价比的关注将持续——市场评论

投资观察01-28

金佰利首席运营官Russell Torres在与分析师的一次电话会议中表示，预计消费者对产品价值的关注短期内不会改变。Torres指出，与其他消费品类类似，消费者需求在不同渠道间发生了显著转移。购物者开始寻求不同规格的包装，购买频率也随之变化，这种现象在国际市场及发展中地区尤为明显，导致月度消费数据波动性增大。

面对这一趋势，该公司已将战略重心转向提供更具竞争力的价值主张，并对产品包装规格进行针对性投资。Torres强调：“我们的核心原则始终是精准触达消费者的真实需求。”

（本文完）

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