Grasp the opportunity period of talent dividend, and hunt for strong growth in the same way

On November 26th,$TONGDAO LIEPIN(06100)$Tongdao Hunting Group released the third quarter results announcement of 2021, and held an investor conference call on Sunday, November 28, 2021. At the meeting, group executives reviewed the company's business and financial performance in the third quarter of 2021 and looked forward to the company's future development plan.

Grasp the opportunity period of talent power, hunt for middle and high-end recruitment income continues to grow

The operating income of hunting in the third quarter reached 680 million yuan, a year-on-year increase of 50.2%; For four consecutive quarters, the revenue in a single quarter increased by over 40%. The rapid growth of income, Thanks not only to our continuous technological innovation and service-oriented SaaS product model, but also to the continuously optimized sales system and consulting in-depth service supported by hunting big data, the repurchase of users has been continuously improved, which can bring us more sustainable growth of income even in various uncertain economic environments.

In addition, the market environment and competition pattern have changed greatly this year, so we seized the favorable opportunity and implemented a more active marketing strategy. Through precise marketing and optimization of delivery channels, the marketing efficiency and transformation effect have been greatly improved. We have increased the coverage of different types of users, including many small and medium-sized enterprises with high-tech capabilities, which has further expanded our advantageous boundaries.

The brand rejuvenation strategy has achieved outstanding results, and digitalization helps talent development

In the third quarter, hunting and hiring implemented a more active product and brand strategy, which improved the coverage of different types of users and further improved the penetration rate of hunting and hiring brands. According to the financial report, as of the end of the third quarter, the cumulative registered individual users of the platform exceeded 71 million, of which young users under 25 years old accounted for 47% of the new users.

For young users, hunting and hiring give full play to the advantages of platform resources, and launch various special activities for school recruitment, such as "2022 Autumn Recruitment Express Train" and 2022 School Recruitment "OFFER True Fragrance Festival". In addition, the company also developed a matching algorithm for student groups, upgraded data labels and underlying logic, and built an efficient job-seeking channel for enterprises and fresh graduates.

Continue to increase investment in research and development to escort user privacy and data security

As a service platform for scientific and technological human resources, Hunting and Recruitment continued to increase investment in R&D, with R&D expenses reaching 228 million yuan in the first three quarters, up 31.6% year-on-year. In the third quarter, the process time of hunting and hiring individual experiments was reduced to 20%-30% of the original one. Through continuous iteration of intelligent recommendation and matching algorithm, a virtuous circle of increasing the number of users and accurately matching people and posts was realized.

In terms of information security, we should hire and build a professional and efficient data security team, adhere to the strict audit mechanism for user registration process, job information release and data usage rights, and provide personalized privacy setting functions for individual users to create a fair and healthy online talent service environment.

This year is the first year of the country's "14th Five-Year Plan". The Central Talent Work Conference emphasizes the in-depth implementation of the strategy of strengthening the country with talents in the new era, and promotes the importance of domestic talent work again. Dai Kebin, Chairman of the Board of Directors, mentioned at the meeting that it is also the first year of the second decade of hunting, and hunting will continue to provide enterprises and individuals with deeper "one-stop" human resources solutions. Finally, Chairman Dai Kebin also made a prospect at the meeting. It is predicted that by the end of this year, the number of registered enterprise users recruited is expected to exceed 1 million, and the number of high net worth paying enterprise users is expected to exceed 70,000. He also expects to achieve a breakthrough of 100,000 paying enterprise users in the next two years. At the same time, hunting and hiring are ready to provide more good products and services for industrial upgrading, and constantly explore innovative business models to open up more market space!

$TONGDAO LIEPIN(06100)$It is an intelligent platform for talent service driven by technology and big data. Through technology empowerment, hunting and hiring along the human resources value chain, we will continuously upgrade products and lay out new businesses to provide enterprises and individuals with more perfect human resources services. As of September 2021, Hunting has more than 71.6 million registered members and has served more than 940,000 high-quality enterprises. At present, there are more than 190,000 certified headhunters looking for candidates for core positions on the hunting platform.

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Disclaimer: The above content represents only the personal views of the poster and does not constitute investment advice on this platform.