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2021-11-18
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Shares of Victoria’s Secret Surge on Earnings Beat, Positive Outlook<blockquote>维多利亚的秘密股价因盈利超出预期和积极前景而飙升</blockquote>
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Company shares once rose nearly 16 percent during Wednesday’s after-hours trading as a result.</p><p><blockquote>这家内衣和美容公司周三收盘后公布了季度收益,营收有所改善,并更新了第四季度指引,提供了更乐观的未来指引。公司股价在周三盘后交易中一度上涨近16%。</blockquote></p><p> “I am very pleased with our solid third-quarter performance, which reflects growth in all core categories,”Martin Water, chief executive officer of Victoria’s SecretLingerie, said in a statement. “Our work to transform our brand, deepen our customer connections and improve our operational fundamentals is gaining positive traction. We continue to improve our merchandise assortment and expand our already strong customer file. I’m proud of the commitment and resilience demonstrated by our teams, who delivered these results in challenging circumstances and in doing so are demonstrating the power of a healthy culture. We continue to monitor global supply chain issues and believe our close partnerships with our vendors and our work to get ahead of the curve will help mitigate those challenges. Looking ahead, the leadership team and I believe we have the right strategy and a dedicated team focused on driving long-term growth and creating value for our shareholders.”</p><p><blockquote>维多利亚的秘密内衣首席执行官马丁·沃特(Martin Water)在一份声明中表示:“我对我们第三季度稳健的业绩感到非常满意,这反映了所有核心类别的增长。”“我们转变品牌、深化客户联系和改善运营基础的工作正在获得积极的关注。我们继续改善我们的商品种类并扩大我们已经强大的客户档案。我为我们团队所表现出的承诺和韧性感到自豪,他们在充满挑战的环境中取得了这些成果,并展示了健康文化的力量。我们继续监控全球供应链问题,并相信我们与供应商的密切合作以及我们领先的工作将有助于缓解这些挑战。展望未来,领导团队和我相信我们拥有正确的战略和专注于推动长期增长并为股东创造价值的敬业团队。”</blockquote></p><p> That long-term strategy includes rebranding Victoria’s Secret — which includes the Victoria’s Secret Lingerie, Victoria’s Secret Beauty and Pink brands — as “the world’s leading advocate for women,” something the CEO promised shareholders during July’s investor day, when Victoria’s Secret was still part of parent company L Brands.</p><p><blockquote>这一长期战略包括将维多利亚的秘密(包括维多利亚的秘密内衣、维多利亚的秘密美容和粉色品牌)重塑为“世界领先的女性倡导者”,这是首席执行官在7月投资者日向股东承诺的,当时维多利亚的秘密仍是母公司L Brands的一部分。</blockquote></p><p> In recent years, many consumers have been opting for digital bra brands, many of which offer a more inclusive assortment. But Victoria’s Secret has been hard at work trying to regain market share and win back consumers over the last 18 months.</p><p><blockquote>近年来,许多消费者开始选择数码胸罩品牌,其中许多品牌提供更具包容性的产品组合。但在过去的18个月里,维多利亚的秘密一直在努力夺回市场份额并赢回消费者。</blockquote></p><p> Comeback strategies include adding a string of senior-level hires to the C-suite, including a board made up almost entirely of women (six out of seven); hiring plus-size model Ali Tate Cutler; reintroducing swimwear, and selling off the Victoria’s Secret U.K. business.</p><p><blockquote>卷土重来的策略包括在高管层中增加一系列高级员工,其中包括一个几乎完全由女性组成的董事会(七分之六);雇佣大码模特阿里·泰特·卡特勒;重新推出泳装,并出售维多利亚的秘密英国业务。</blockquote></p><p> Earlier in the day, Victoria’s Secret revealed exclusively to WWD that tennis star Naomi Osaka would join the VS Collective, an initiative that includes women from diverse backgrounds who share their stories by way of partnerships and collaborations. Company sources have also confirmed that the company has planned to expand in India, following expansions in Israel and Milan.</p><p><blockquote>当天早些时候,维密向WWD独家透露,网球明星大坂直美将加入VS Collective,这是一项包括来自不同背景的女性在内的倡议,她们通过伙伴关系和协作分享自己的故事。公司消息人士还证实,继在以色列和米兰扩张后,该公司已计划在印度扩张。</blockquote></p><p> “We were also pleased with our brand transformation, which highlights diversity and inclusion and our advocacy progress,” the company said in its prepared remarks. “Our models are increasingly representing the diversity of our customer population; we continue to roll out size-inclusive mannequins to all stores, and we entered into a new exclusive partnership with Mindd, the first bra company engineered for the D+ woman. We also launched the VS Voices Podcast, our new maternity bra and our first Breast Cancer Awareness Month campaign featuring a partnership with Stella McCartney and our new Body by Victoria Mastectomy Bra. We donated sales of the mastectomy bra for the month of October to the Victoria’s Secret Global Fund for Women’s Cancers to accelerate innovation in cancer research for women, by women.”</p><p><blockquote>该公司在准备好的讲话中表示:“我们也对我们的品牌转型感到满意,这凸显了多样性和包容性以及我们的宣传进展。”“我们的模特越来越代表我们客户群的多样性;我们继续向所有商店推出全尺寸人体模型,并与第一家专为D+女性设计的胸罩公司Mindd建立了新的独家合作伙伴关系。我们还推出了VS Voices播客、我们的新孕妇胸罩以及我们的第一个乳腺癌宣传月活动,其中包括与Stella McCartney合作以及我们的新身体by Victoria乳房切除术胸罩。我们将十月份乳房切除术胸罩的销售额捐赠给维多利亚的秘密全球女性癌症基金,以加速女性癌症研究的创新。”</blockquote></p><p> So far the plan seems to be working. Total company revenues for the three-month period ending Oct. 30 were $1.4 billion, up from $1.35 billion the same time last year. In North America, in-store sales surged nearly 22 percent during the quarter, year-over-year, to $920 million, up from $755 million, signaling that shoppers are heading back to Victoria’s Secret stores — many of them newly renovated — during the holiday shopping season. Comparable-store sales rose 7 percent, year-over-year, while comparable sales in the direct channel were flat.</p><p><blockquote>到目前为止,该计划似乎正在发挥作用。截至10月30日的三个月期间,公司总收入为14亿美元,高于去年同期的13.5亿美元。在北美,本季度店内销售额同比飙升近22%,从7.55亿美元增至9.2亿美元,这表明购物者正在重返维多利亚的秘密商店——其中许多是新装修的——在假日购物季。同店销售额同比增长7%,而直营渠道的可比销售额持平。</blockquote></p><p> Meanwhile, revenues in the direct channel, which includes e-commerce, fell 13.5 percent during the quarter to $406 million, down from $470 million the same time last year. Sales in the international business declined 10.4 percent to $114 million, down from nearly $128 million a year ago.</p><p><blockquote>与此同时,包括电子商务在内的直接渠道收入在本季度下降了13.5%,至4.06亿美元,低于去年同期的4.7亿美元。国际业务销售额下降10.4%,至1.14亿美元,低于一年前的近1.28亿美元。</blockquote></p><p> Victoria’s Secret logged $75 million in net profits during the quarter, down from $143 million the same time last year.</p><p><blockquote>维多利亚的秘密本季度净利润为7500万美元,低于去年同期的1.43亿美元。</blockquote></p><p> But investors didn’t seem to mind. The company’s updated guidance indicates the retailer is bullish on the upcoming holiday shopping season. Victoria’s Secret is now expecting fourth-quarter revenues to be flat to up 3 percent, compared with 2020’s fourth-quarter revenues of $2.1 billion. The retailer is also anticipating full fiscal-year 2021 revenues to be in the range of $6.7 billion to $6.8 billion, an increase of about 25 percent, compared with 2020’s full-year sales results.</p><p><blockquote>但投资者似乎并不介意。该公司更新的指引表明该零售商看好即将到来的假日购物季。维多利亚的秘密目前预计第四季度收入将持平至增长3%,而2020年第四季度收入为21亿美元。该零售商还预计2021财年全年收入将在67亿美元至68亿美元之间,与2020年全年销售业绩相比增长约25%。</blockquote></p><p></p><p> But the company warned that it will likely incur as much as $100 million in supply chain disruptions, including higher freight and production costs, in the fourth quarter.</p><p><blockquote>但该公司警告称,第四季度可能会遭受高达1亿美元的供应链中断,包括更高的货运和生产成本。</blockquote></p><p> “While we feel very positive about our brand transformation, our merchandising assortments, and our marketing and store execution plans for the all-important holiday quarter, we are mindful of the uncertainty around COVID-19 related challenges in our base of supply and the impact on our ability to receive merchandise in a timely manner,” the company said in a statement. “Our teams around the world are working diligently to mitigate the potential effect of these challenges by repositioning deliveries, expediting deliveries and in certain situations, canceling deliveries. In addition to higher costs, we know these challenges will minimize our flexibility to chase winners and deliver increased sales versus our forecast, which in turn may inhibit our ability to accelerate sales growth year-over-year beyond what we are forecasting for the quarter.”</p><p><blockquote>“虽然我们对我们的品牌转型、我们的商品种类以及我们在非常重要的假日季度的营销和商店执行计划感到非常积极,但我们也注意到我们供应基础中与COVID-19相关的挑战的不确定性以及对我们及时收到商品的能力的影响,”该公司在一份声明中表示。“我们在世界各地的团队正在努力工作,通过重新定位交付、加快交付以及在某些情况下取消交付来减轻这些挑战的潜在影响。除了成本上升之外,我们知道这些挑战将最大限度地降低我们追逐赢家和交付的灵活性与我们的预测相比,销售额有所增加,这反过来可能会抑制我们加速销售同比增长的能力,超出我们对本季度的预测。”</blockquote></p><p> Victoria’s Secret ended the quarter with 933 company-owned stores, (846 of them in the U.S.), $977 million in long-term debt and $330 million in cash and cash equivalents.</p><p><blockquote>截至本季度末,维多利亚的秘密拥有933家公司自有商店(其中846家位于美国),长期债务为9.77亿美元,现金及现金等价物为3.3亿美元。</blockquote></p><p> Shares of Victoria’s Secret, which closed down 2.17 percent Wednesday to $50.51 apiece, are down 13.2 percent, year-over-year.</p><p><blockquote>维多利亚的秘密股价周三收盘下跌2.17%,至每股50.51美元,同比下跌13.2%。</blockquote></p><p></p>","source":"lsy1636362267877","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Shares of Victoria’s Secret Surge on Earnings Beat, Positive Outlook<blockquote>维多利亚的秘密股价因盈利超出预期和积极前景而飙升</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nShares of Victoria’s Secret Surge on Earnings Beat, Positive Outlook<blockquote>维多利亚的秘密股价因盈利超出预期和积极前景而飙升</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">WWD</strong><span class=\"h-time small\">2021-11-18 07:29</span>\n</p>\n</h4>\n</header>\n<article>\n<p>Victoria’s Secret is giving Wall Street the gift of a positive outlook this holiday season.</p><p><blockquote>维多利亚的秘密在这个假期给华尔街带来了积极前景的礼物。</blockquote></p><p> Thelingerieandbeautycompany revealed quarterly earnings Wednesday after the market closed, improving on top-line sales and updating its fourth-quarter guidance with a more optimistic future guidance. Company shares once rose nearly 16 percent during Wednesday’s after-hours trading as a result.</p><p><blockquote>这家内衣和美容公司周三收盘后公布了季度收益,营收有所改善,并更新了第四季度指引,提供了更乐观的未来指引。公司股价在周三盘后交易中一度上涨近16%。</blockquote></p><p> “I am very pleased with our solid third-quarter performance, which reflects growth in all core categories,”Martin Water, chief executive officer of Victoria’s SecretLingerie, said in a statement. “Our work to transform our brand, deepen our customer connections and improve our operational fundamentals is gaining positive traction. We continue to improve our merchandise assortment and expand our already strong customer file. I’m proud of the commitment and resilience demonstrated by our teams, who delivered these results in challenging circumstances and in doing so are demonstrating the power of a healthy culture. We continue to monitor global supply chain issues and believe our close partnerships with our vendors and our work to get ahead of the curve will help mitigate those challenges. Looking ahead, the leadership team and I believe we have the right strategy and a dedicated team focused on driving long-term growth and creating value for our shareholders.”</p><p><blockquote>维多利亚的秘密内衣首席执行官马丁·沃特(Martin Water)在一份声明中表示:“我对我们第三季度稳健的业绩感到非常满意,这反映了所有核心类别的增长。”“我们转变品牌、深化客户联系和改善运营基础的工作正在获得积极的关注。我们继续改善我们的商品种类并扩大我们已经强大的客户档案。我为我们团队所表现出的承诺和韧性感到自豪,他们在充满挑战的环境中取得了这些成果,并展示了健康文化的力量。我们继续监控全球供应链问题,并相信我们与供应商的密切合作以及我们领先的工作将有助于缓解这些挑战。展望未来,领导团队和我相信我们拥有正确的战略和专注于推动长期增长并为股东创造价值的敬业团队。”</blockquote></p><p> That long-term strategy includes rebranding Victoria’s Secret — which includes the Victoria’s Secret Lingerie, Victoria’s Secret Beauty and Pink brands — as “the world’s leading advocate for women,” something the CEO promised shareholders during July’s investor day, when Victoria’s Secret was still part of parent company L Brands.</p><p><blockquote>这一长期战略包括将维多利亚的秘密(包括维多利亚的秘密内衣、维多利亚的秘密美容和粉色品牌)重塑为“世界领先的女性倡导者”,这是首席执行官在7月投资者日向股东承诺的,当时维多利亚的秘密仍是母公司L Brands的一部分。</blockquote></p><p> In recent years, many consumers have been opting for digital bra brands, many of which offer a more inclusive assortment. But Victoria’s Secret has been hard at work trying to regain market share and win back consumers over the last 18 months.</p><p><blockquote>近年来,许多消费者开始选择数码胸罩品牌,其中许多品牌提供更具包容性的产品组合。但在过去的18个月里,维多利亚的秘密一直在努力夺回市场份额并赢回消费者。</blockquote></p><p> Comeback strategies include adding a string of senior-level hires to the C-suite, including a board made up almost entirely of women (six out of seven); hiring plus-size model Ali Tate Cutler; reintroducing swimwear, and selling off the Victoria’s Secret U.K. business.</p><p><blockquote>卷土重来的策略包括在高管层中增加一系列高级员工,其中包括一个几乎完全由女性组成的董事会(七分之六);雇佣大码模特阿里·泰特·卡特勒;重新推出泳装,并出售维多利亚的秘密英国业务。</blockquote></p><p> Earlier in the day, Victoria’s Secret revealed exclusively to WWD that tennis star Naomi Osaka would join the VS Collective, an initiative that includes women from diverse backgrounds who share their stories by way of partnerships and collaborations. Company sources have also confirmed that the company has planned to expand in India, following expansions in Israel and Milan.</p><p><blockquote>当天早些时候,维密向WWD独家透露,网球明星大坂直美将加入VS Collective,这是一项包括来自不同背景的女性在内的倡议,她们通过伙伴关系和协作分享自己的故事。公司消息人士还证实,继在以色列和米兰扩张后,该公司已计划在印度扩张。</blockquote></p><p> “We were also pleased with our brand transformation, which highlights diversity and inclusion and our advocacy progress,” the company said in its prepared remarks. “Our models are increasingly representing the diversity of our customer population; we continue to roll out size-inclusive mannequins to all stores, and we entered into a new exclusive partnership with Mindd, the first bra company engineered for the D+ woman. We also launched the VS Voices Podcast, our new maternity bra and our first Breast Cancer Awareness Month campaign featuring a partnership with Stella McCartney and our new Body by Victoria Mastectomy Bra. We donated sales of the mastectomy bra for the month of October to the Victoria’s Secret Global Fund for Women’s Cancers to accelerate innovation in cancer research for women, by women.”</p><p><blockquote>该公司在准备好的讲话中表示:“我们也对我们的品牌转型感到满意,这凸显了多样性和包容性以及我们的宣传进展。”“我们的模特越来越代表我们客户群的多样性;我们继续向所有商店推出全尺寸人体模型,并与第一家专为D+女性设计的胸罩公司Mindd建立了新的独家合作伙伴关系。我们还推出了VS Voices播客、我们的新孕妇胸罩以及我们的第一个乳腺癌宣传月活动,其中包括与Stella McCartney合作以及我们的新身体by Victoria乳房切除术胸罩。我们将十月份乳房切除术胸罩的销售额捐赠给维多利亚的秘密全球女性癌症基金,以加速女性癌症研究的创新。”</blockquote></p><p> So far the plan seems to be working. Total company revenues for the three-month period ending Oct. 30 were $1.4 billion, up from $1.35 billion the same time last year. In North America, in-store sales surged nearly 22 percent during the quarter, year-over-year, to $920 million, up from $755 million, signaling that shoppers are heading back to Victoria’s Secret stores — many of them newly renovated — during the holiday shopping season. Comparable-store sales rose 7 percent, year-over-year, while comparable sales in the direct channel were flat.</p><p><blockquote>到目前为止,该计划似乎正在发挥作用。截至10月30日的三个月期间,公司总收入为14亿美元,高于去年同期的13.5亿美元。在北美,本季度店内销售额同比飙升近22%,从7.55亿美元增至9.2亿美元,这表明购物者正在重返维多利亚的秘密商店——其中许多是新装修的——在假日购物季。同店销售额同比增长7%,而直营渠道的可比销售额持平。</blockquote></p><p> Meanwhile, revenues in the direct channel, which includes e-commerce, fell 13.5 percent during the quarter to $406 million, down from $470 million the same time last year. Sales in the international business declined 10.4 percent to $114 million, down from nearly $128 million a year ago.</p><p><blockquote>与此同时,包括电子商务在内的直接渠道收入在本季度下降了13.5%,至4.06亿美元,低于去年同期的4.7亿美元。国际业务销售额下降10.4%,至1.14亿美元,低于一年前的近1.28亿美元。</blockquote></p><p> Victoria’s Secret logged $75 million in net profits during the quarter, down from $143 million the same time last year.</p><p><blockquote>维多利亚的秘密本季度净利润为7500万美元,低于去年同期的1.43亿美元。</blockquote></p><p> But investors didn’t seem to mind. The company’s updated guidance indicates the retailer is bullish on the upcoming holiday shopping season. Victoria’s Secret is now expecting fourth-quarter revenues to be flat to up 3 percent, compared with 2020’s fourth-quarter revenues of $2.1 billion. The retailer is also anticipating full fiscal-year 2021 revenues to be in the range of $6.7 billion to $6.8 billion, an increase of about 25 percent, compared with 2020’s full-year sales results.</p><p><blockquote>但投资者似乎并不介意。该公司更新的指引表明该零售商看好即将到来的假日购物季。维多利亚的秘密目前预计第四季度收入将持平至增长3%,而2020年第四季度收入为21亿美元。该零售商还预计2021财年全年收入将在67亿美元至68亿美元之间,与2020年全年销售业绩相比增长约25%。</blockquote></p><p></p><p> But the company warned that it will likely incur as much as $100 million in supply chain disruptions, including higher freight and production costs, in the fourth quarter.</p><p><blockquote>但该公司警告称,第四季度可能会遭受高达1亿美元的供应链中断,包括更高的货运和生产成本。</blockquote></p><p> “While we feel very positive about our brand transformation, our merchandising assortments, and our marketing and store execution plans for the all-important holiday quarter, we are mindful of the uncertainty around COVID-19 related challenges in our base of supply and the impact on our ability to receive merchandise in a timely manner,” the company said in a statement. “Our teams around the world are working diligently to mitigate the potential effect of these challenges by repositioning deliveries, expediting deliveries and in certain situations, canceling deliveries. In addition to higher costs, we know these challenges will minimize our flexibility to chase winners and deliver increased sales versus our forecast, which in turn may inhibit our ability to accelerate sales growth year-over-year beyond what we are forecasting for the quarter.”</p><p><blockquote>“虽然我们对我们的品牌转型、我们的商品种类以及我们在非常重要的假日季度的营销和商店执行计划感到非常积极,但我们也注意到我们供应基础中与COVID-19相关的挑战的不确定性以及对我们及时收到商品的能力的影响,”该公司在一份声明中表示。“我们在世界各地的团队正在努力工作,通过重新定位交付、加快交付以及在某些情况下取消交付来减轻这些挑战的潜在影响。除了成本上升之外,我们知道这些挑战将最大限度地降低我们追逐赢家和交付的灵活性与我们的预测相比,销售额有所增加,这反过来可能会抑制我们加速销售同比增长的能力,超出我们对本季度的预测。”</blockquote></p><p> Victoria’s Secret ended the quarter with 933 company-owned stores, (846 of them in the U.S.), $977 million in long-term debt and $330 million in cash and cash equivalents.</p><p><blockquote>截至本季度末,维多利亚的秘密拥有933家公司自有商店(其中846家位于美国),长期债务为9.77亿美元,现金及现金等价物为3.3亿美元。</blockquote></p><p> Shares of Victoria’s Secret, which closed down 2.17 percent Wednesday to $50.51 apiece, are down 13.2 percent, year-over-year.</p><p><blockquote>维多利亚的秘密股价周三收盘下跌2.17%,至每股50.51美元,同比下跌13.2%。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源:<a href=\"https://wwd.com/fashion-news/intimates/victorias-secret-earnings-100-supply-chain-distruptions-1234998185/\">WWD</a></p>\n<p>为提升您的阅读体验,我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"VSCO":"维多利亚的秘密"},"source_url":"https://wwd.com/fashion-news/intimates/victorias-secret-earnings-100-supply-chain-distruptions-1234998185/","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1109958797","content_text":"Victoria’s Secret is giving Wall Street the gift of a positive outlook this holiday season.\nThelingerieandbeautycompany revealed quarterly earnings Wednesday after the market closed, improving on top-line sales and updating its fourth-quarter guidance with a more optimistic future guidance. Company shares once rose nearly 16 percent during Wednesday’s after-hours trading as a result.\n“I am very pleased with our solid third-quarter performance, which reflects growth in all core categories,”Martin Water, chief executive officer of Victoria’s SecretLingerie, said in a statement. “Our work to transform our brand, deepen our customer connections and improve our operational fundamentals is gaining positive traction. We continue to improve our merchandise assortment and expand our already strong customer file. I’m proud of the commitment and resilience demonstrated by our teams, who delivered these results in challenging circumstances and in doing so are demonstrating the power of a healthy culture. We continue to monitor global supply chain issues and believe our close partnerships with our vendors and our work to get ahead of the curve will help mitigate those challenges. Looking ahead, the leadership team and I believe we have the right strategy and a dedicated team focused on driving long-term growth and creating value for our shareholders.”\nThat long-term strategy includes rebranding Victoria’s Secret — which includes the Victoria’s Secret Lingerie, Victoria’s Secret Beauty and Pink brands — as “the world’s leading advocate for women,” something the CEO promised shareholders during July’s investor day, when Victoria’s Secret was still part of parent company L Brands.\nIn recent years, many consumers have been opting for digital bra brands, many of which offer a more inclusive assortment. But Victoria’s Secret has been hard at work trying to regain market share and win back consumers over the last 18 months.\nComeback strategies include adding a string of senior-level hires to the C-suite, including a board made up almost entirely of women (six out of seven); hiring plus-size model Ali Tate Cutler; reintroducing swimwear, and selling off the Victoria’s Secret U.K. business.\nEarlier in the day, Victoria’s Secret revealed exclusively to WWD that tennis star Naomi Osaka would join the VS Collective, an initiative that includes women from diverse backgrounds who share their stories by way of partnerships and collaborations. Company sources have also confirmed that the company has planned to expand in India, following expansions in Israel and Milan.\n“We were also pleased with our brand transformation, which highlights diversity and inclusion and our advocacy progress,” the company said in its prepared remarks. “Our models are increasingly representing the diversity of our customer population; we continue to roll out size-inclusive mannequins to all stores, and we entered into a new exclusive partnership with Mindd, the first bra company engineered for the D+ woman. We also launched the VS Voices Podcast, our new maternity bra and our first Breast Cancer Awareness Month campaign featuring a partnership with Stella McCartney and our new Body by Victoria Mastectomy Bra. We donated sales of the mastectomy bra for the month of October to the Victoria’s Secret Global Fund for Women’s Cancers to accelerate innovation in cancer research for women, by women.”\nSo far the plan seems to be working. Total company revenues for the three-month period ending Oct. 30 were $1.4 billion, up from $1.35 billion the same time last year. In North America, in-store sales surged nearly 22 percent during the quarter, year-over-year, to $920 million, up from $755 million, signaling that shoppers are heading back to Victoria’s Secret stores — many of them newly renovated — during the holiday shopping season. Comparable-store sales rose 7 percent, year-over-year, while comparable sales in the direct channel were flat.\nMeanwhile, revenues in the direct channel, which includes e-commerce, fell 13.5 percent during the quarter to $406 million, down from $470 million the same time last year. Sales in the international business declined 10.4 percent to $114 million, down from nearly $128 million a year ago.\nVictoria’s Secret logged $75 million in net profits during the quarter, down from $143 million the same time last year.\nBut investors didn’t seem to mind. The company’s updated guidance indicates the retailer is bullish on the upcoming holiday shopping season. Victoria’s Secret is now expecting fourth-quarter revenues to be flat to up 3 percent, compared with 2020’s fourth-quarter revenues of $2.1 billion. The retailer is also anticipating full fiscal-year 2021 revenues to be in the range of $6.7 billion to $6.8 billion, an increase of about 25 percent, compared with 2020’s full-year sales results.\nBut the company warned that it will likely incur as much as $100 million in supply chain disruptions, including higher freight and production costs, in the fourth quarter.\n“While we feel very positive about our brand transformation, our merchandising assortments, and our marketing and store execution plans for the all-important holiday quarter, we are mindful of the uncertainty around COVID-19 related challenges in our base of supply and the impact on our ability to receive merchandise in a timely manner,” the company said in a statement. “Our teams around the world are working diligently to mitigate the potential effect of these challenges by repositioning deliveries, expediting deliveries and in certain situations, canceling deliveries. In addition to higher costs, we know these challenges will minimize our flexibility to chase winners and deliver increased sales versus our forecast, which in turn may inhibit our ability to accelerate sales growth year-over-year beyond what we are forecasting for the quarter.”\nVictoria’s Secret ended the quarter with 933 company-owned stores, (846 of them in the U.S.), $977 million in long-term debt and $330 million in cash and cash equivalents.\nShares of Victoria’s Secret, which closed down 2.17 percent Wednesday to $50.51 apiece, are down 13.2 percent, year-over-year.","news_type":1,"symbols_score_info":{"VSCO":0.9}},"isVote":1,"tweetType":1,"viewCount":589,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"CN","currentLanguage":"CN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":3,"xxTargetLangEnum":"ZH_CN"},"commentList":[],"isCommentEnd":true,"isTiger":false,"isWeiXinMini":false,"url":"/m/post/878642318"}
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