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2021-03-17
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Apple App Store Discount For Small Businesses Only Makes A 2.7% Dent To Revenue: Research<blockquote>苹果App Store针对小型企业的折扣仅对收入造成2.7%的影响:研究</blockquote>
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Beginning July 1, Android developers will be charged only 15% for the first $1 million in digital sales through the Google Play app store, instead of the regular 30% commission. However, the fees will jump back to 30% when the developers exceed $1 million in app store sales.</p><p><blockquote>谷歌周二表示,将复制苹果去年的举措,将Google Play应用商店对开发者的费用降低50%。从7月1日开始,Android开发者通过Google Play应用商店的前100万美元数字销售额将只收取15%的费用,而不是常规的30%佣金。然而,当开发者的app store销售额超过100万美元时,费用将跳回30%。</blockquote></p><p> <b>The Fortnite Row:</b>The new estimates assume significanceamid the ongoing legal battle between Epic Games Inc. against both Apple and Google over the removal of Epic’s “Fortnite” video game last summer from the tech giants’ app stores. Epic had attempted to skirt the 30% in-app purchase commission that Apple charged by offering an alternative payment optionin Fortnite.</p><p><blockquote><b>堡垒之夜之争:</b>在Epic Games Inc.与苹果和谷歌就去年夏天从科技巨头的应用商店中删除Epic的“堡垒之夜”视频游戏而持续进行的法律斗争中,新的估计具有重要意义。Epic曾试图通过在堡垒之夜提供替代支付选项来规避苹果收取的30%应用内购买佣金。</blockquote></p><p> Following Google’s move on Tuesday to cut the app store fees, Epic Games CEO Tim Sweeney tweeted that while the far majority of developers will get the new 15% rate and will be less inclined to fight, the far majority of revenue is in apps with the 30% rate.</p><p><blockquote>在谷歌周二削减应用商店费用后,Epic Games首席执行官蒂姆·斯威尼(Tim Sweeney)在推特上表示,虽然绝大多数开发者将获得新的15%的费率,并且不太倾向于战斗,但绝大多数收入都来自于30%的应用程序费率。</blockquote></p><p> <b>Why It Matters</b>: Apple and Google have been facing several allegations surrounding their app store policies, including fees for digital purchases. The new estimates indicate that developers who make the most revenue from the app stores will still pay almost 30% of digital sales.</p><p><blockquote><b>为什么它很重要</b>:苹果和谷歌一直面临围绕其应用商店政策的多项指控,包括数字购买费用。新的估计表明,从应用商店获得最多收入的开发者仍将支付近30%的数字销售额。</blockquote></p><p> <b>Price Action:</b>Apple shares closed almost 1.3% higher on Tuesday at $125.57, while Google shares also closed almost 1.3% higher at $2,092.52.</p><p><blockquote><b>价格走势:</b>苹果股价周二收盘上涨近1.3%,至125.57美元,而谷歌股价也收盘上涨近1.3%,至2,092.52美元。</blockquote></p><p></p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Apple App Store Discount For Small Businesses Only Makes A 2.7% Dent To Revenue: Research<blockquote>苹果App Store针对小型企业的折扣仅对收入造成2.7%的影响:研究</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; 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}\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nApple App Store Discount For Small Businesses Only Makes A 2.7% Dent To Revenue: Research<blockquote>苹果App Store针对小型企业的折扣仅对收入造成2.7%的影响:研究</blockquote>\n</h2>\n<h4 class=\"meta\">\n<div class=\"head\" \">\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/d08bf7808052c0ca9deb4e944cae32aa);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Benzinga </p>\n<p class=\"h-time smaller\">2021-03-17 16:36</p>\n</div>\n</div>\n</h4>\n</header>\n<article>\n<p>The recent moves by <b>Apple Inc</b>. and <b>Alphabet Inc.</b> to cut app store fees for small developers will not make any significant negative impact on the tech giants’ revenues, according to new estimates from app analytics firm Sensor Tower.</p><p><blockquote>最近的动向<b>苹果公司</b>.和<b>Alphabet公司。</b>根据应用分析公司Sensor Tower的最新估计,削减小型开发者的应用商店费用不会对科技巨头的收入产生任何重大负面影响。</blockquote></p><p> <b>What Happened:</b>Google would have missed out on only $587 million, or about 5% of Sensor Tower’s estimate of $11.6 billion in Google Play fees for 2020, had the fee change had been in place on Google Play last year, according to Sensor Tower’s estimates, CNBCreported.</p><p><blockquote><b>发生了什么:</b>据CNBC报道,根据Sensor Tower的估计,如果去年Google Play的费用发生变化,谷歌只会错过5.87亿美元,约占Sensor Tower估计的2020年Google Play费用116亿美元的5%。</blockquote></p><p> Similarly, Sensor Tower estimates that Apple would have missed out on only $595 million, or about 2.7% of its estimated $21.7 billion in App Store fees in 2020 if Apple’s program had been in place last year.</p><p><blockquote>同样,Sensor Tower估计,如果苹果的计划在去年就已经到位,苹果只会错过5.95亿美元,约占其2020年预计217亿美元App Store费用的2.7%。</blockquote></p><p> Google said Tuesday it is reducing the Google Play app store fees for developers by 50%,replicating Apple’s move last year. Beginning July 1, Android developers will be charged only 15% for the first $1 million in digital sales through the Google Play app store, instead of the regular 30% commission. However, the fees will jump back to 30% when the developers exceed $1 million in app store sales.</p><p><blockquote>谷歌周二表示,将复制苹果去年的举措,将Google Play应用商店对开发者的费用降低50%。从7月1日开始,Android开发者通过Google Play应用商店的前100万美元数字销售额将只收取15%的费用,而不是常规的30%佣金。然而,当开发者的app store销售额超过100万美元时,费用将跳回30%。</blockquote></p><p> <b>The Fortnite Row:</b>The new estimates assume significanceamid the ongoing legal battle between Epic Games Inc. against both Apple and Google over the removal of Epic’s “Fortnite” video game last summer from the tech giants’ app stores. Epic had attempted to skirt the 30% in-app purchase commission that Apple charged by offering an alternative payment optionin Fortnite.</p><p><blockquote><b>堡垒之夜之争:</b>在Epic Games Inc.与苹果和谷歌就去年夏天从科技巨头的应用商店中删除Epic的“堡垒之夜”视频游戏而持续进行的法律斗争中,新的估计具有重要意义。Epic曾试图通过在堡垒之夜提供替代支付选项来规避苹果收取的30%应用内购买佣金。</blockquote></p><p> Following Google’s move on Tuesday to cut the app store fees, Epic Games CEO Tim Sweeney tweeted that while the far majority of developers will get the new 15% rate and will be less inclined to fight, the far majority of revenue is in apps with the 30% rate.</p><p><blockquote>在谷歌周二削减应用商店费用后,Epic Games首席执行官蒂姆·斯威尼(Tim Sweeney)在推特上表示,虽然绝大多数开发者将获得新的15%的费率,并且不太倾向于战斗,但绝大多数收入都来自于30%的应用程序费率。</blockquote></p><p> <b>Why It Matters</b>: Apple and Google have been facing several allegations surrounding their app store policies, including fees for digital purchases. The new estimates indicate that developers who make the most revenue from the app stores will still pay almost 30% of digital sales.</p><p><blockquote><b>为什么它很重要</b>:苹果和谷歌一直面临围绕其应用商店政策的多项指控,包括数字购买费用。新的估计表明,从应用商店获得最多收入的开发者仍将支付近30%的数字销售额。</blockquote></p><p> <b>Price Action:</b>Apple shares closed almost 1.3% higher on Tuesday at $125.57, while Google shares also closed almost 1.3% higher at $2,092.52.</p><p><blockquote><b>价格走势:</b>苹果股价周二收盘上涨近1.3%,至125.57美元,而谷歌股价也收盘上涨近1.3%,至2,092.52美元。</blockquote></p><p></p>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"AAPL":"苹果"},"is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1153165448","content_text":"The recent moves by Apple Inc. and Alphabet Inc. to cut app store fees for small developers will not make any significant negative impact on the tech giants’ revenues, according to new estimates from app analytics firm Sensor Tower.\nWhat Happened:Google would have missed out on only $587 million, or about 5% of Sensor Tower’s estimate of $11.6 billion in Google Play fees for 2020, had the fee change had been in place on Google Play last year, according to Sensor Tower’s estimates, CNBCreported.\nSimilarly, Sensor Tower estimates that Apple would have missed out on only $595 million, or about 2.7% of its estimated $21.7 billion in App Store fees in 2020 if Apple’s program had been in place last year.\nGoogle said Tuesday it is reducing the Google Play app store fees for developers by 50%,replicating Apple’s move last year. Beginning July 1, Android developers will be charged only 15% for the first $1 million in digital sales through the Google Play app store, instead of the regular 30% commission. However, the fees will jump back to 30% when the developers exceed $1 million in app store sales.\nThe Fortnite Row:The new estimates assume significanceamid the ongoing legal battle between Epic Games Inc. against both Apple and Google over the removal of Epic’s “Fortnite” video game last summer from the tech giants’ app stores. Epic had attempted to skirt the 30% in-app purchase commission that Apple charged by offering an alternative payment optionin Fortnite.\nFollowing Google’s move on Tuesday to cut the app store fees, Epic Games CEO Tim Sweeney tweeted that while the far majority of developers will get the new 15% rate and will be less inclined to fight, the far majority of revenue is in apps with the 30% rate.\nWhy It Matters: Apple and Google have been facing several allegations surrounding their app store policies, including fees for digital purchases. The new estimates indicate that developers who make the most revenue from the app stores will still pay almost 30% of digital sales.\nPrice Action:Apple shares closed almost 1.3% higher on Tuesday at $125.57, while Google shares also closed almost 1.3% higher at $2,092.52.","news_type":1,"symbols_score_info":{"AAPL":0.9}},"isVote":1,"tweetType":1,"viewCount":327,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"EN","currentLanguage":"EN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":21,"xxTargetLangEnum":"ORIG"},"commentList":[],"isCommentEnd":true,"isTiger":false,"isWeiXinMini":false,"url":"/m/post/324191345"}
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