TriRain
2021-05-04
Well, that's the first mover advantage and Apple used it properly
Epic Games CEO cites Apple’s ‘total control’ over iPhones at first day of antitrust trial<blockquote>Epic Games首席执行官在反垄断审判第一天称苹果对iPhone“完全控制”</blockquote>
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In response, Apple kicked Epic off its App Store.</p><p><blockquote>Epic在8月份打破了苹果的规定,在《堡垒之夜》中引入了自己的应用内支付系统,以规避苹果的佣金。作为回应,苹果将Epic踢出了其应用商店。</blockquote></p><p>Epic sued Apple, alleging the iPhone maker is abusing its power over app developers with App Store review rules and payment requirements that hurt competition in the software market. Epic also launched an aggressivepublic relations campaignto call attention to its allegations just as Apple’s practices have come under scrutiny from lawmakers and regulators in the United States and elsewhere.</p><p><blockquote>Epic起诉苹果,指控这家iPhone制造商滥用其对应用程序开发者的权力,制定App Store审查规则和支付要求,损害了软件市场的竞争。就在苹果的做法受到美国和其他地方立法者和监管机构的审查之际,Epic还发起了一场积极的公关活动,以引起公众对其指控的关注。</blockquote></p><p>In opening arguments, Epic attorney Katherine Forrest of Cravath, Swaine & Moore laid out the gaming company's argument that Apple has \"brick by brick\" built its App Store into a \"walled garden\" meant to extract fees from developers who want to access Apple's 1 billion iPhone users. Forrest argued that Apple has locked those users into its ecosystem with apps like iMessage, which lets Apple users send messages to other devices but has limited functionality when communicating with Android users.</p><p><blockquote>在开庭辩论中,Cravath,Swaine&Moore的Epic律师凯瑟琳·福里斯特(Katherine Forrest)阐述了该游戏公司的论点,即苹果“一砖一瓦”地将其应用商店建设成一个“围墙花园”,旨在向希望访问苹果10亿iPhone用户的开发者收取费用。Forrest认为,苹果通过iMessage等应用程序将这些用户锁定在其生态系统中,iMessage允许苹果用户向其他设备发送消息,但在与Android用户通信时功能有限。</blockquote></p><p>“The most prevalent flower in the walled garden is the Venus fly trap,” Forrest argued before Judge Yvonne Gonzalez Rogers.</p><p><blockquote>“围墙花园中最常见的花是捕蝇草,”福里斯特在伊冯娜·冈萨雷斯·罗杰斯法官面前辩称。</blockquote></p><p>Apple has countered Epic's allegations by arguing its App Store rules have made consumers feel safe and secure in opening up their wallets to unknown developers, helping create a massive market from which all developers have benefited. Apple argues that Epic intentionally broke its contracts with Apple because the game maker wanted a free ride on the iPhone maker's platform.</p><p><blockquote>苹果反驳了Epic的指控,称其App Store规则让消费者在向未知开发者开放钱包时感到安全,有助于创造一个所有开发者都从中受益的巨大市场。苹果辩称,Epic故意违反了与苹果的合同,因为这家游戏制造商希望在iPhone制造商的平台上搭便车。</blockquote></p><p>In opening arguments for Apple, attorney Karen Dunn of Paul, Weiss noted Epic is asking the judge to force Apple to let third-party software be installed on its phones outside the App Store, similar to the \"side loading\" the Android operating system already allows.</p><p><blockquote>在苹果的开庭辩论中,Paul的律师Karen Dunn指出,Epic要求法官迫使苹果允许在App Store之外的手机上安装第三方软件,类似于Android操作系统已经允许的“侧装”。</blockquote></p><p>“Epic is asking for government intervention to take away a choice that consumers currently have,” Dunn told the court.</p><p><blockquote>邓恩告诉法庭:“Epic要求政府干预,以剥夺消费者目前拥有的选择。”</blockquote></p><p>The courtroom was closed to the public, but in the audience as a \"corporate witness\" for each side were Epic's Sweeney and Phil Schiller, Apple's App Store chief.</p><p><blockquote>法庭不对公众开放,但作为双方“公司证人”的有Epic的Sweeney和苹果应用商店负责人Phil Schiller。</blockquote></p><p>During his testimony, Sweeney said Epic does pay commissions to other platform owners such as Sony Group Corp's(6758.T)PlayStation and Microsoft Corp's(MSFT.O)Xbox but explained that those hardware makers use fees from developers to subsidize the further development of their hardware.</p><p><blockquote>Sweeney在证词中表示,Epic确实向索尼集团公司(6758.T)的PlayStation和微软公司(MSFT.O)的Xbox等其他平台所有者支付佣金,但他解释说,这些硬件制造商使用开发商的费用来补贴其硬件的进一步开发。</blockquote></p><p>Judge Gonzalez Rogers also asked her first direct questions of the trial during Sweeney's testimony, inquiring whether Apple's original iPhones from 2007 and 2008 were sophisticated enough to run Epic's video games. Sweeney said they were not.</p><p><blockquote>法官Gonzalez Rogers还在Sweeney的证词中提出了她在审判中的第一个直接问题,询问苹果2007年和2008年的原始iPhone是否足够复杂,可以运行Epic的视频游戏。斯威尼说他们不是。</blockquote></p><p>“So Apple did have to do something to the iPhone itself in order for it to be sophisticated enough to play your software? How is that any different than consoles?” she asked.</p><p><blockquote>“所以苹果确实必须对iPhone本身做一些事情,才能让它足够复杂来运行你的软件?这和游戏机有什么不同?”她问。</blockquote></p><p>Sweeney responded that the hardware development was similar, but the two devices had different business models.</p><p><blockquote>Sweeney回应称,硬件开发类似,但两款设备的商业模式不同。</blockquote></p><p>Sweeney and Schiller are expected to attend the entire trial, which will also feature in-person testimony from Apple Chief Executive Tim Cook and other senior executivesat both firms.</p><p><blockquote>预计Sweeney和Schiller将出席整个审判,苹果首席执行官Tim Cook和两家公司的其他高级管理人员也将亲自作证。</blockquote></p><p>Epic is not seeking monetary damages but is asking the court to hand down orders that would end many of Apple’s practices.</p><p><blockquote>Epic并不寻求金钱赔偿,而是要求法院发布命令,结束苹果的许多做法。</blockquote></p><p></p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Epic Games CEO cites Apple’s ‘total control’ over iPhones at first day of antitrust trial<blockquote>Epic Games首席执行官在反垄断审判第一天称苹果对iPhone“完全控制”</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; 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}\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nEpic Games CEO cites Apple’s ‘total control’ over iPhones at first day of antitrust trial<blockquote>Epic Games首席执行官在反垄断审判第一天称苹果对iPhone“完全控制”</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">Reuters</strong><span class=\"h-time small\">2021-05-04 08:39</span>\n</p>\n</h4>\n</header>\n<article>\n<p>The chief executive of “Fortnite” creator Epic Games testified on Monday that he knew he was breaking Apple Inc’s(AAPL.O)App Store rules by putting Epic’s own in-app payment system into the game last year but wanted to highlight Apple’s sway over the world’s iPhone users, which now total 1 billion.</p><p><blockquote>《堡垒之夜》创作者Epic Games的首席执行官周一作证说,他知道自己违反了苹果公司(AAPL.O)的App Store规则,去年将Epic自己的应用内支付系统引入游戏,但他希望凸显苹果对全球iPhone用户的影响力,目前全球iPhone用户总数为10亿。</blockquote></p><p>\"I wanted the world to see that Apple exercises total control over all software on iOS, and it can use that control to deny users' access to apps,” Tim Sweeney said from behind layers of plexiglass in a federal courthouse in Oakland, California, on the first day of an antitrust trial against Apple.</p><p><blockquote>“我想让世界看到,苹果对iOS上的所有软件行使完全控制,并且可以利用这种控制来拒绝用户访问应用程序,”蒂姆·斯维尼(Tim Sweeney)在加州奥克兰联邦法院的有机玻璃层后面说道,在针对苹果的反垄断审判的第一天。</blockquote></p><p>The trial, expected to run three weeks, brings to a head a lawsuit Epic brought last year in the U.S. District Court for the Northern District of California that centers on two Apple practices that have become cornerstones of its business: Apple's requirement that virtually all third-party software for the world's 1 billion iPhones be distributed through its App Store, and the requirement that developers use Apple's in-app purchase system, which charges commissions of up to 30%.</p><p><blockquote>此次审判预计将持续三周,将Epic去年在美国加州北区地方法院提起的诉讼推向高潮,该诉讼集中在已成为其业务基石的两项苹果实践上:苹果要求全球10亿部iPhone的几乎所有第三方软件都通过其App Store分发,并要求开发者使用苹果的应用内购买系统,该系统收取高达30%的佣金。</blockquote></p><p>Epic broke Apple's rules in August when it introduced its own in-app payment system in \"Fortnite\" to circumvent Apple's commissions. In response, Apple kicked Epic off its App Store.</p><p><blockquote>Epic在8月份打破了苹果的规定,在《堡垒之夜》中引入了自己的应用内支付系统,以规避苹果的佣金。作为回应,苹果将Epic踢出了其应用商店。</blockquote></p><p>Epic sued Apple, alleging the iPhone maker is abusing its power over app developers with App Store review rules and payment requirements that hurt competition in the software market. Epic also launched an aggressivepublic relations campaignto call attention to its allegations just as Apple’s practices have come under scrutiny from lawmakers and regulators in the United States and elsewhere.</p><p><blockquote>Epic起诉苹果,指控这家iPhone制造商滥用其对应用程序开发者的权力,制定App Store审查规则和支付要求,损害了软件市场的竞争。就在苹果的做法受到美国和其他地方立法者和监管机构的审查之际,Epic还发起了一场积极的公关活动,以引起公众对其指控的关注。</blockquote></p><p>In opening arguments, Epic attorney Katherine Forrest of Cravath, Swaine & Moore laid out the gaming company's argument that Apple has \"brick by brick\" built its App Store into a \"walled garden\" meant to extract fees from developers who want to access Apple's 1 billion iPhone users. Forrest argued that Apple has locked those users into its ecosystem with apps like iMessage, which lets Apple users send messages to other devices but has limited functionality when communicating with Android users.</p><p><blockquote>在开庭辩论中,Cravath,Swaine&Moore的Epic律师凯瑟琳·福里斯特(Katherine Forrest)阐述了该游戏公司的论点,即苹果“一砖一瓦”地将其应用商店建设成一个“围墙花园”,旨在向希望访问苹果10亿iPhone用户的开发者收取费用。Forrest认为,苹果通过iMessage等应用程序将这些用户锁定在其生态系统中,iMessage允许苹果用户向其他设备发送消息,但在与Android用户通信时功能有限。</blockquote></p><p>“The most prevalent flower in the walled garden is the Venus fly trap,” Forrest argued before Judge Yvonne Gonzalez Rogers.</p><p><blockquote>“围墙花园中最常见的花是捕蝇草,”福里斯特在伊冯娜·冈萨雷斯·罗杰斯法官面前辩称。</blockquote></p><p>Apple has countered Epic's allegations by arguing its App Store rules have made consumers feel safe and secure in opening up their wallets to unknown developers, helping create a massive market from which all developers have benefited. Apple argues that Epic intentionally broke its contracts with Apple because the game maker wanted a free ride on the iPhone maker's platform.</p><p><blockquote>苹果反驳了Epic的指控,称其App Store规则让消费者在向未知开发者开放钱包时感到安全,有助于创造一个所有开发者都从中受益的巨大市场。苹果辩称,Epic故意违反了与苹果的合同,因为这家游戏制造商希望在iPhone制造商的平台上搭便车。</blockquote></p><p>In opening arguments for Apple, attorney Karen Dunn of Paul, Weiss noted Epic is asking the judge to force Apple to let third-party software be installed on its phones outside the App Store, similar to the \"side loading\" the Android operating system already allows.</p><p><blockquote>在苹果的开庭辩论中,Paul的律师Karen Dunn指出,Epic要求法官迫使苹果允许在App Store之外的手机上安装第三方软件,类似于Android操作系统已经允许的“侧装”。</blockquote></p><p>“Epic is asking for government intervention to take away a choice that consumers currently have,” Dunn told the court.</p><p><blockquote>邓恩告诉法庭:“Epic要求政府干预,以剥夺消费者目前拥有的选择。”</blockquote></p><p>The courtroom was closed to the public, but in the audience as a \"corporate witness\" for each side were Epic's Sweeney and Phil Schiller, Apple's App Store chief.</p><p><blockquote>法庭不对公众开放,但作为双方“公司证人”的有Epic的Sweeney和苹果应用商店负责人Phil Schiller。</blockquote></p><p>During his testimony, Sweeney said Epic does pay commissions to other platform owners such as Sony Group Corp's(6758.T)PlayStation and Microsoft Corp's(MSFT.O)Xbox but explained that those hardware makers use fees from developers to subsidize the further development of their hardware.</p><p><blockquote>Sweeney在证词中表示,Epic确实向索尼集团公司(6758.T)的PlayStation和微软公司(MSFT.O)的Xbox等其他平台所有者支付佣金,但他解释说,这些硬件制造商使用开发商的费用来补贴其硬件的进一步开发。</blockquote></p><p>Judge Gonzalez Rogers also asked her first direct questions of the trial during Sweeney's testimony, inquiring whether Apple's original iPhones from 2007 and 2008 were sophisticated enough to run Epic's video games. Sweeney said they were not.</p><p><blockquote>法官Gonzalez Rogers还在Sweeney的证词中提出了她在审判中的第一个直接问题,询问苹果2007年和2008年的原始iPhone是否足够复杂,可以运行Epic的视频游戏。斯威尼说他们不是。</blockquote></p><p>“So Apple did have to do something to the iPhone itself in order for it to be sophisticated enough to play your software? How is that any different than consoles?” she asked.</p><p><blockquote>“所以苹果确实必须对iPhone本身做一些事情,才能让它足够复杂来运行你的软件?这和游戏机有什么不同?”她问。</blockquote></p><p>Sweeney responded that the hardware development was similar, but the two devices had different business models.</p><p><blockquote>Sweeney回应称,硬件开发类似,但两款设备的商业模式不同。</blockquote></p><p>Sweeney and Schiller are expected to attend the entire trial, which will also feature in-person testimony from Apple Chief Executive Tim Cook and other senior executivesat both firms.</p><p><blockquote>预计Sweeney和Schiller将出席整个审判,苹果首席执行官Tim Cook和两家公司的其他高级管理人员也将亲自作证。</blockquote></p><p>Epic is not seeking monetary damages but is asking the court to hand down orders that would end many of Apple’s practices.</p><p><blockquote>Epic并不寻求金钱赔偿,而是要求法院发布命令,结束苹果的许多做法。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源:<a href=\"https://www.reuters.com/technology/apple-faces-down-fortnite-creator-epic-games-major-antitrust-trial-2021-05-03/\">Reuters</a></p>\n<p>为提升您的阅读体验,我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"AAPL":"苹果"},"source_url":"https://www.reuters.com/technology/apple-faces-down-fortnite-creator-epic-games-major-antitrust-trial-2021-05-03/","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1171290934","content_text":"The chief executive of “Fortnite” creator Epic Games testified on Monday that he knew he was breaking Apple Inc’s(AAPL.O)App Store rules by putting Epic’s own in-app payment system into the game last year but wanted to highlight Apple’s sway over the world’s iPhone users, which now total 1 billion.\"I wanted the world to see that Apple exercises total control over all software on iOS, and it can use that control to deny users' access to apps,” Tim Sweeney said from behind layers of plexiglass in a federal courthouse in Oakland, California, on the first day of an antitrust trial against Apple.The trial, expected to run three weeks, brings to a head a lawsuit Epic brought last year in the U.S. District Court for the Northern District of California that centers on two Apple practices that have become cornerstones of its business: Apple's requirement that virtually all third-party software for the world's 1 billion iPhones be distributed through its App Store, and the requirement that developers use Apple's in-app purchase system, which charges commissions of up to 30%.Epic broke Apple's rules in August when it introduced its own in-app payment system in \"Fortnite\" to circumvent Apple's commissions. In response, Apple kicked Epic off its App Store.Epic sued Apple, alleging the iPhone maker is abusing its power over app developers with App Store review rules and payment requirements that hurt competition in the software market. Epic also launched an aggressivepublic relations campaignto call attention to its allegations just as Apple’s practices have come under scrutiny from lawmakers and regulators in the United States and elsewhere.In opening arguments, Epic attorney Katherine Forrest of Cravath, Swaine & Moore laid out the gaming company's argument that Apple has \"brick by brick\" built its App Store into a \"walled garden\" meant to extract fees from developers who want to access Apple's 1 billion iPhone users. Forrest argued that Apple has locked those users into its ecosystem with apps like iMessage, which lets Apple users send messages to other devices but has limited functionality when communicating with Android users.“The most prevalent flower in the walled garden is the Venus fly trap,” Forrest argued before Judge Yvonne Gonzalez Rogers.Apple has countered Epic's allegations by arguing its App Store rules have made consumers feel safe and secure in opening up their wallets to unknown developers, helping create a massive market from which all developers have benefited. Apple argues that Epic intentionally broke its contracts with Apple because the game maker wanted a free ride on the iPhone maker's platform.In opening arguments for Apple, attorney Karen Dunn of Paul, Weiss noted Epic is asking the judge to force Apple to let third-party software be installed on its phones outside the App Store, similar to the \"side loading\" the Android operating system already allows.“Epic is asking for government intervention to take away a choice that consumers currently have,” Dunn told the court.The courtroom was closed to the public, but in the audience as a \"corporate witness\" for each side were Epic's Sweeney and Phil Schiller, Apple's App Store chief.During his testimony, Sweeney said Epic does pay commissions to other platform owners such as Sony Group Corp's(6758.T)PlayStation and Microsoft Corp's(MSFT.O)Xbox but explained that those hardware makers use fees from developers to subsidize the further development of their hardware.Judge Gonzalez Rogers also asked her first direct questions of the trial during Sweeney's testimony, inquiring whether Apple's original iPhones from 2007 and 2008 were sophisticated enough to run Epic's video games. Sweeney said they were not.“So Apple did have to do something to the iPhone itself in order for it to be sophisticated enough to play your software? How is that any different than consoles?” she asked.Sweeney responded that the hardware development was similar, but the two devices had different business models.Sweeney and Schiller are expected to attend the entire trial, which will also feature in-person testimony from Apple Chief Executive Tim Cook and other senior executivesat both firms.Epic is not seeking monetary damages but is asking the court to hand down orders that would end many of Apple’s practices.","news_type":1,"symbols_score_info":{"AAPL":0.9}},"isVote":1,"tweetType":1,"viewCount":782,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":["AAPL"],"verified":2,"subType":0,"readableState":1,"langContent":"EN","currentLanguage":"EN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":55,"xxTargetLangEnum":"ORIG"},"commentList":[],"isCommentEnd":true,"isTiger":false,"isWeiXinMini":false,"url":"/m/post/106371620"}
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