蓝月亮(06993)半年报披露：亏损大幅收窄55.8% 渠道与营销改革验证战略成效

智通财经08-20

智通财经APP获悉，伴随消费者需求的迭代，蓝月亮(06993)持续推进经营优化与体系变革。半年报数据显示，报告期内集团实现收益港币2,882.8百万元，亏损收窄至港币192.5百万元，同比大幅收窄55.8%。集团经营基本面明显改善，运营效率提升、渠道结构升级、知识营销效能释放，成为业绩改善的核心支撑，充分验证了战略调整的落地成效。当前国内家清行业正向精细化运营、高质量发展转型。渠道端，蓝月亮稳固...

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