从节庆民俗到常态IP 《锦绣太平》让千年文脉出圈

中国新闻网07-10

中新网滁州7月10日电 (刘鸿鹤)一场依托著名民俗“正月十六走太平”打造的大型沉浸式演艺项目《锦绣太平》9日在安徽省全椒县上演，吸引了全国各地慕名而来的游客。“从前只当‘走太平’是正月里祈福凑热闹，看完演出才读懂这份跨越千年的家国期许。”来自湖南的黄琴说。据了解，“正月十六走太平”距今已有近两千年历史，承载着百姓祈求国泰民安的美好愿景。以往该民俗仅正月十六集中开展，展示时段有限、传播形式单一，深厚...

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全椒县文化和旅游局供图文脉传承离不开青年力量接力。演员刘莹介绍说，《锦绣太平》两百余名演职人员多为“00后”青年演员，团队以年轻化的演绎方式诠释传统文化，致力让皖东太平文脉走出地域局限，让小众非遗被更多人熟知与喜爱。“太平文化不只是简单的祈福平安，更是扎根国人血脉的精神信仰。”项目总经理况姗姗表示，剧目创作始终坚守“创新不颠覆传统”的原则，克制运用各类科技手段，所有舞台设计紧密贴合剧情脉络，让观众从旁观者变为历史亲历者，让古老非遗变得可感、可触、可共情。图为游客与景区里的NPC合影。全椒县文化和旅游局供图全椒县文化和旅游局副局长沈果表示，常态化演出彻底打破“走太平”一年一度的传播局限，结合非遗展馆实现民俗常态化传承，目前接待游客量已超十二万人次。同时，项目补齐当地高端夜游业态短板，联动古城打造两日游精品线路，激活夜间文旅消费，持续擦亮太平、儒林文化IP，助力全椒成为长三角特色文旅打卡地。(完)\n\n\n海量资讯、精准解读，尽在新浪财经APP","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":false,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":1,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; 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