拉芳家化：聚焦电商渠道，推动抖音、天猫、拼多多等各核心平台协同发力

证券之星16:06

证券之星消息，拉芳家化(603630)06月24日在投资者关系平台上答复投资者关心的问题。

投资者提问：公司如何利用好直播电商/网红经济：平台流量扶持国货品牌，直播带货，叠加AI短视频内容生成，助力产品销售？

拉芳家化回复：您好，公司聚焦电商渠道，推动抖音、天猫、拼多多等各核心平台协同发力，构建精准传播矩阵，提升进店客流（UV）与商品交易总额（GMV）。详情请查阅年报相关内容，谢谢！

本文数据来源于上海证券交易所e互动，仅供参考不构成投资建议。

责任编辑：刘浩然

免责声明：本文观点仅代表作者个人观点，不构成本平台的投资建议，本平台不对文章信息准确性、完整性和及时性做出任何保证，亦不对因使用或信赖文章信息引发的任何损失承担责任。

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