耐克(NKE)推出融合7-Eleven便利店主题新品发售Air Max 95特色联名鞋款

金吾财讯06-16 20:30

金吾财讯 | 耐克 (NKE) 推出全新 Air Max 95 QS 鞋款，设计融合 7-Eleven 便利店视觉元素，归属品牌便利店主题系列，对标罗森推出两套差异化配色方案，产品定于今夏上市，定价 210 美元。

鞋款整体采用多层麂皮拼接搭配白色网眼鞋面，橙、绿、红三色分层还原 7-Eleven 经典门店条纹，整体无品牌官方标识，不属于品牌正式联名合作款。该系列新品优先登陆日本、欧洲线下零售渠道，业内将 7 月 11 日定为核心发售节点，匹配 7-Eleven 免费思乐冰门店活动。7-Eleven 母公司为 Seven & I Holdings (SVNDY)，耐克通过生活化便利店主题设计拓宽潮流鞋款受众群体，依托特色配色刺激潮流消费需求。

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耐克(NKE)推出融合7-Eleven便利店主题新品 发售Air Max 95特色联名鞋款

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耐克(NKE)推出融合7-Eleven便利店主题新品发售Air Max 95特色联名鞋款