爱彼迎(ABNB.US)剑指“旅行界亚马逊”：上线酒店、租车与杂货配送，打造一体化超级应用

智通财经05-21

智通财经APP获悉，爱彼迎(ABNB.US)周三宣布，将在其应用程序中增加数千家精品与独立酒店、汽车租赁、杂货配送、机场接送以及行李寄存服务，这标志着其业务已大幅拓展，远超其最初作为房屋租赁市场的定位。该公司表示，酒店房源不包括大型连锁酒店，将在包括纽约、巴黎、伦敦、马德里、罗马和新加坡在内的20个城市上线，未来还将覆盖更多地点。预订特色酒店的房客将获得最高可达15%的返利，可用于未来的爱彼迎民宿...

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Pickups在全球160多个城市提供机场接送服务；以及通过Bounce在175个城市的15000多个网点提供行李寄存服务。联合创始人兼首席执行官布莱恩·切斯基在一份声明中表示，“旅行不应该只是为了方便，它应该是有意义的，”“最棒的旅行能帮助你探索、学习，并在回家时变得与出发时有一点点不同。”切斯基告诉媒体，他设想该平台最终能提供数十个甚至数百个服务类别。他说：“我认为我们可以建立一个有点像‘服务界的亚马逊’那样的平台，至少在旅行和生活领域是这样。”他还在接受采访时表示，该平台的终极目标是成为“旅行和生活的万能应用”，而应用程序本身最终将发挥AI智能体的作用。此次发布的内容还包括新的AI功能：评论摘要工具、现已支持11种语言的AI客户支持助手，以及可在地图上标出预订信息并同时显示附近餐厅和活动行程的共享行程功能。该公司表示，他们还计划在今年晚些时候推出基于人工智能的房源对比工具以及用于客户支持的语音助手。爱彼迎还将提供涵盖六个主办城市的2026年FIFA世界杯体验活动，包括观赛派对以及与前球员阿比·瓦姆巴赫、朱莉·福迪和哈维尔·马斯切拉诺共同参与的训练营。分析师指出，这一向新业务领域的进军，正值地方政府对爱彼迎核心的房屋租赁模式施加日益沉重的压力之际。去年12月，西班牙对该公司处以了6500万欧元(约合7500万美元)的罚款；巴塞罗那已决定不再续签将于2028年到期的租赁许可证；而纽约自2023年以来就已对短期私人租赁实施了几乎全面的禁令。该公司第一季度营收为26.8亿美元，同比增长18%，并且该公司上调了全年营收指引。公司表示，预计以客流量计算，FIFA世界杯将成为其历史上规模最大的单次活动，自10月以来，主办城市市场已新增了10万多套房源。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":false,"editions":null,"column":"","sentiment":"0","news_tag":"corporation","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":1,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":1,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 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