北京市朝阳区将以蓝岛大厦为核心建设全球IP之都

滚动播报05-19

（来源：北京新闻广播）

#北京老地标将变身IP潮玩首发地#【北京市朝阳区将以蓝岛大厦为核心建设全球IP之都】眼下，首届中国新文创市集暨潮玩游园会正在北京朝阳公园举办。17号上午，北京市朝阳区发布了《朝阳区推动IP潮玩产业高质量发展三年行动计划（2026—2028年）》和配套政策、全球IP首发中心建设方案。方案显示，项目将以蓝岛大厦为核心载体，打造集IP全球首发、版权交易、创意孵化、展示交流、产业对接于一体的综合平台，构建“B端产业赋能+C端消费体验”双向融合生态，形成从创意孵化到全球首发、价值变现的全链条生态闭环。

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