星巴克中国官宣周杰伦为品牌大使主题周边与门店体验同步上线

北京商报05-13

5月13日，星巴克中国正式宣布周杰伦为星巴克品牌大使。本次合作中，周杰伦推荐两款“真味无糖”系列饮品，分别为不甜的香草风味拿铁与无糖海盐焦糖风味美式。　　据了解，自2025年4月上市以来，已有超1500万星巴克会员品尝过“真味无糖”系列。每售出10杯真味无糖饮品里，就有近3杯来自顾客主动选择减糖或不加糖。　　合作双方还将推出主题商品及专属周边矩阵，涵盖歌词款冷热杯、主题拎袋、多款主题限定小票、黑胶...

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星巴克中国官宣周杰伦为品牌大使 主题周边与门店体验同步上线

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星巴克中国官宣周杰伦为品牌大使主题周边与门店体验同步上线