利润暴跌超90%！保时捷卖了布加迪

21世纪经济报道05-10

德国大众集团旗下保时捷两周前宣布，已签署出售顶级超跑品牌布加迪相关股权协议，预计今年年底前完成交割。　　曾被大众集团视为“皇冠明珠”的布加迪，为何突然成了“弃子”？　　据彭博社披露，相关资产估值约10亿欧元（约合人民币80亿元），保时捷此次预计可回笼约5亿欧元现金。保时捷CEO骆明楷表示，此举体现公司将资源重新聚焦核心业务的决心。说得通俗点，就是保时捷眼下财务吃紧。保时捷3月发布的2025年...

网页链接

免责声明：本文观点仅代表作者个人观点，不构成本平台的投资建议，本平台不对文章信息准确性、完整性和及时性做出任何保证，亦不对因使用或信赖文章信息引发的任何损失承担责任。

精彩评论

我们需要你的真知灼见来填补这片空白

发表看法

{"i18n":{"language":"zh_CN"},"isChannel":false,"data":{"share":"https://www.laohu8.com/m/news/2634501446?lang=zh_CN&edition=full","thumbnail":"","is_english":false,"pubTime":"2026-05-10 09:22","share_image_url":"https://static.laohu8.com/b0d1b7e8843deea78cc308b15114de44","id":"2634501446","market":"sh","top_or_hot":-1,"title":"利润暴跌超90%！保时捷卖了布加迪","media":"21世纪经济报道","content":"<div>\n<p>德国大众集团旗下保时捷两周前宣布，已签署出售顶级超跑品牌布加迪相关股权协议，预计今年年底前完成交割。\n　　曾被大众集团视为“皇冠明珠”的布加迪，为何突然成了“弃子”？\n　　据彭博社披露，相关资产估值约10亿欧元（约合人民币80亿元），保时捷此次预计可回笼约5亿欧元现金。保时捷CEO骆明楷表示，此举体现公司将资源重新聚焦核心业务的决心。说得通俗点，就是保时捷眼下财务吃紧。保时捷3月发布的2025年...</p>\n\n<a href=\"https://finance.sina.com.cn/roll/2026-05-10/doc-inhxkpep2774652.shtml\">网页链接</a>\n\n</div>\n","source":"sina","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>利润暴跌超90%！保时捷卖了布加迪</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n利润暴跌超90%！保时捷卖了布加迪\n</h2>\n\n<h4 class=\"meta\">\n\n\n2026-05-10 09:22 北京时间&nbsp;&nbsp;&nbsp;<a href=https://finance.sina.com.cn/roll/2026-05-10/doc-inhxkpep2774652.shtml><strong>21世纪经济报道</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>德国大众集团旗下保时捷两周前宣布，已签署出售顶级超跑品牌布加迪相关股权协议，预计今年年底前完成交割。\n　　曾被大众集团视为“皇冠明珠”的布加迪，为何突然成了“弃子”？\n　　据彭博社披露，相关资产估值约10亿欧元（约合人民币80亿元），保时捷此次预计可回笼约5亿欧元现金。保时捷CEO骆明楷表示，此举体现公司将资源重新聚焦核心业务的决心。说得通俗点，就是保时捷眼下财务吃紧。保时捷3月发布的2025年...</p>\n\n<a href=\"https://finance.sina.com.cn/roll/2026-05-10/doc-inhxkpep2774652.shtml\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"FXE","symbol_name":"欧元做多ETF-CurrencyShares","start_time":0,"source_url":"https://finance.sina.com.cn/roll/2026-05-10/doc-inhxkpep2774652.shtml","article_id":"2634501446","we_media_id":null,"thumbnails":[],"rights":{"source":"sina","url":"https://finance.sina.com.cn/roll/2026-05-10/doc-inhxkpep2774652.shtml","rn_cache_url":null,"customStyle":"body{padding-top:10px;}.art_tit_h1{#titleStyle#}a{#lv2TextColor#}.art_time, .art_cite{#sourceStyle#;} .art_cite{margin-left: 3px;}","selectors":".module-article, article","filters":"header, .voice2, .tags, #norm_qrcode_link_auto, .unfold-box, .action","directOrigin":true},"url":"https://stock-news.laohu8.com/highlight/detail?id=2634501446","pubTimestamp":1778376120,"columns":[],"sourceInfo":{"source_id":"sina","name":"sina"},"weMediaInfo":null,"summary":"德国大众集团旗下保时捷两周前宣布，已签署出售顶级超跑品牌布加迪相关股权协议，预计今年年底前完成交割。保时捷3月发布的2025年财报显示，公司营业收入从2024年的400.8亿欧元降至362.7亿欧元，同比下滑9.5%；营业利润从2024年的56.4亿欧元骤降至4.13亿欧元，暴跌92.7%。这意味着，布加迪未来的价值逻辑，可能不再只是传统超跑，而是科技、资本与超级消费符号的重新结合。","collect":0,"end_time":0,"defaultTopTitle":"sina.com.cn","property":[],"viewcount":null,"language":"zh","relate_stocks":{"FXE":"欧元做多ETF-CurrencyShares","EUO":"欧元ETF-ProShares两倍做空"},"translate_title":"Profits plunged over 90%! Porsche Sold Bugatti","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"MEURmain":0.85,"FXE":0.85,"EURmain":0.9,"EUO":0.6},"content_text":"德国大众集团旗下保时捷两周前宣布，已签署出售顶级超跑品牌布加迪相关股权协议，预计今年年底前完成交割。\n　　曾被大众集团视为“皇冠明珠”的布加迪，为何突然成了“弃子”？\n　　据彭博社披露，相关资产估值约10亿欧元（约合人民币80亿元），保时捷此次预计可回笼约5亿欧元现金。保时捷CEO骆明楷表示，此举体现公司将资源重新聚焦核心业务的决心。说得通俗点，就是保时捷眼下财务吃紧。保时捷3月发布的2025年财报显示，公司营业收入从2024年的400.8亿欧元降至362.7亿欧元，同比下滑9.5%；营业利润从2024年的56.4亿欧元骤降至4.13亿欧元，暴跌92.7%。换句话说，保时捷现在最缺的，已经不是品牌故事，而是利润和现金流。\n　　保时捷都觉得“不划算”的资产，为什么还有人愿意接手？\n　　答案或许就在接盘方的背景里。HOF Capital是一家总部位于纽约的风险投资机构，曾投资OpenAI、Anthropic、SpaceX、Neuralink等一批全球顶尖科技公司。这意味着，布加迪未来的价值逻辑，可能不再只是传统超跑，而是科技、资本与超级消费符号的重新结合。此次国际财团中最大的出资方来自阿联酋阿布扎比的BlueFive Capital。彭博社指出，这笔交易再次凸显，在全球能源格局重塑的背景下，中东资本正在持续加码科技、奢侈品等全球核心资产，加快布局“后石油时代”的长期投资版图。\n\n\n海量资讯、精准解读，尽在新浪财经APP\n\n责任编辑：石秀珍 SF183","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"-2","news_tag":"shareholding","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":1,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":false,"tenantId":"TBCN","deviceId":"web-server-community-laohu8-v3","version":"4.42.2","shortVersion":"4.42.2","platform":"web","vendor":"web","appName":"laohu8","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2634501446","isCrawlerRequest":true}