美团加速布局“快乐猴”，平价超市为何扎堆开店？

第一财经04-28 20:38

自去年推出高性价比线下超市后，美团等平台今年加快了开店节奏。4月以来美团快乐猴、盒马超合算NB在多地开出新店。　　从趋势看，“平价”“折扣”等已成为当前零售业的关键词。而对于互联网平台而言，线下的高性价比超市是触达新用户的机会。　　迎来开店潮　　4月28日，美团的自营超市快乐猴宣布将在北京、廊坊和佛山新开三家门店。据“快乐猴”小红书官方账号，仅在4月，快乐猴先后在广州、佛山、湖州、余姚、北京和廊坊...

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