名创优品加速向IP运营平台跃迁

证券日报04-07

本报讯（记者李雯珊）截至2026年4月7日，名创优品已在全球落地65家“乐园系”门店，涵盖MINISO SPACE、MINISO FRIENDS、MINISO LAND、SUPER MINISO等核心店态，开创性打造“门店即乐园”模式，推动兴趣消费持续升级。该系列门店平均业绩较常规门店增长超900%，预计2026年底将达到200家，标志着名创优品加速向全球领先的IP运营平台全面转型。　　据悉，...

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