辛克莱广播集团(SBGI.US)旗下网球频道入驻亚马逊(AMZN.US)Prime Video 借力网球热拓展流媒体布局

智通财经03-04

智通财经APP获悉，辛克莱广播集团(SBGI.US)旗下付费电视网络网球频道(Tennis Channel)正积极拓展在线电视市场版图。该频道现已正式上线亚马逊(AMZN.US)Prime Video频道商店，这是其拓展战略的初步举措，未来还将登陆Roku(ROKU.US)付费订阅服务及其他分销渠道。该流媒体服务每月收费11.99美元，将于3月4日起直播巴黎银行公开赛。与此同时，其同名的有线电视...

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Video频道商店，这是其拓展战略的初步举措，未来还将登陆Roku(ROKU.US)付费订阅服务及其他分销渠道。该流媒体服务每月收费11.99美元，将于3月4日起直播巴黎银行公开赛。与此同时，其同名的有线电视频道已成功加入DirecTV、FuboTV(FUBO.US)及康卡斯特(CMCSA.US)推出的体育套餐。亚马逊频道商店此前已成为Starz(STRZ.US)等小众流媒体服务的重要发展阵地。自疫情催生户外运动热潮以来，网球运动参与度持续攀升。据美国网球协会统计，2025年全美网球运动参与人数突破2700万，较2019年激增54%。四大满贯及大师赛等顶级赛事的上座率连创新高。Tennis Channel首席执行官Jeff 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