日本电视：1月出货量增长4.8%，海信系占前十销量半数

艾肯家电网03-03

日本电子信息技术产业协会(JEITA)公布的数据，2026年1月，日本国内电视总出货量35.1万台，同比增长4.8%。在全球电视市场需求趋缓、价格体系承压的背景下，这一表现并不常见，日本电视市场内部出现明显分化。从1月份数据看，日本电视市场呈现出三大特征：大屏电视成结构性引擎；4K受捧，OLED持续走低；中国品牌线下渠道占绝对优势，行业普遍预计，未来几年中国品牌累计份额可能达到60%—70%。其中...

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