东风日产怒斥广汽丰田抄作业：天籁鸿蒙座舱宣传素材遭高度雷同模仿

中关村在线02-28

2026年2月28日，东风日产汽车销售有限公司新能源品牌总经理王骞通过个人社交平台发布信息，就近期某本地汽车品牌新车宣传内容与东风日产天籁鸿蒙座舱上市传播素材高度雷同一事作出回应。王骞指出，对方发布的图文及视频物料，在整体排版、内容结构乃至镜头语言等方面，与天籁鸿蒙座舱的官方宣发内容几乎完全一致。“不能说相似，只能说一模一样。”他强调，此类现象并非首次出现，并以略带诙谐的口吻提出：“抄作业，至少也...

网页链接

免责声明：本文观点仅代表作者个人观点，不构成本平台的投资建议，本平台不对文章信息准确性、完整性和及时性做出任何保证，亦不对因使用或信赖文章信息引发的任何损失承担责任。

精彩评论

我们需要你的真知灼见来填补这片空白

发表看法

{"i18n":{"language":"zh_CN"},"isChannel":false,"data":{"share":"https://www.laohu8.com/m/news/2614789784?lang=zh_CN&edition=full","thumbnail":"","is_english":false,"pubTime":"2026-02-28 12:20","share_image_url":"https://static.laohu8.com/9a95c1376e76363c1401fee7d3717173","id":"2614789784","market":"hk","top_or_hot":-1,"title":"东风日产怒斥广汽丰田抄作业：天籁鸿蒙座舱宣传素材遭高度雷同模仿","media":"中关村在线","content":"<div>\n<p>2026年2月28日，东风日产汽车销售有限公司新能源品牌总经理王骞通过个人社交平台发布信息，就近期某本地汽车品牌新车宣传内容与东风日产天籁鸿蒙座舱上市传播素材高度雷同一事作出回应。王骞指出，对方发布的图文及视频物料，在整体排版、内容结构乃至镜头语言等方面，与天籁鸿蒙座舱的官方宣发内容几乎完全一致。“不能说相似，只能说一模一样。”他强调，此类现象并非首次出现，并以略带诙谐的口吻提出：“抄作业，至少也...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20260228131359a439de5a&s=b\">网页链接</a>\n\n</div>\n","source":"tencent","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>东风日产怒斥广汽丰田抄作业：天籁鸿蒙座舱宣传素材遭高度雷同模仿</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n东风日产怒斥广汽丰田抄作业：天籁鸿蒙座舱宣传素材遭高度雷同模仿\n</h2>\n\n<h4 class=\"meta\">\n\n\n2026-02-28 12:20 北京时间&nbsp;&nbsp;&nbsp;<a href=http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20260228131359a439de5a&s=b><strong>中关村在线</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>2026年2月28日，东风日产汽车销售有限公司新能源品牌总经理王骞通过个人社交平台发布信息，就近期某本地汽车品牌新车宣传内容与东风日产天籁鸿蒙座舱上市传播素材高度雷同一事作出回应。王骞指出，对方发布的图文及视频物料，在整体排版、内容结构乃至镜头语言等方面，与天籁鸿蒙座舱的官方宣发内容几乎完全一致。“不能说相似，只能说一模一样。”他强调，此类现象并非首次出现，并以略带诙谐的口吻提出：“抄作业，至少也...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20260228131359a439de5a&s=b\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"BK1539","symbol_name":"汽车股","start_time":0,"source_url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20260228131359a439de5a&s=b","article_id":"2614789784","we_media_id":null,"thumbnails":[],"rights":{"source":"tencent","url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20260228131359a439de5a&s=b","rn_cache_url":null,"customStyle":"body{padding-top:10px;}#news_title{font-weight:bold;#titleStyle#;}#news_description span{font-size:12px;#descriptionStyle#;}.footer-note{#statement#}","selectors":".mod-LoadTzbdNews, body","filters":".relate-stock, .hot-list, .recom-box, .wx-sou","directOrigin":true},"url":"https://stock-news.laohu8.com/highlight/detail?id=2614789784","pubTimestamp":1772252425,"columns":[],"sourceInfo":{"source_id":"tencent","name":"腾讯"},"weMediaInfo":null,"summary":"2026年2月28日，东风日产汽车销售有限公司新能源品牌总经理王骞通过个人社交平台发布信息，就近期某本地汽车品牌新车宣传内容与东风日产天籁鸿蒙座舱上市传播素材高度雷同一事作出回应。王骞指出，对方发布的图文及视频物料，在整体排版、内容结构乃至镜头语言等方面，与天籁鸿蒙座舱的官方宣发内容几乎完全一致。此前，东风日产正式推出天籁·鸿蒙座舱S380大师版，官方指导价为18.29万元，上市期间限时售价为16.19万元。","collect":0,"end_time":0,"defaultTopTitle":"qq.com","property":[],"viewcount":null,"language":"zh","relate_stocks":{"BK1539":"汽车股","02238":"广汽集团","BK1119":"汽车制造商"},"translate_title":"Dongfeng Nissan angrily denounced GAC Toyota for copying homework: Teana Hongmeng cockpit promotional materials were highly similar and imitated","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"02238":0.9},"content_text":"2026年2月28日，东风日产汽车销售有限公司新能源品牌总经理王骞通过个人社交平台发布信息，就近期某本地汽车品牌新车宣传内容与东风日产天籁鸿蒙座舱上市传播素材高度雷同一事作出回应。王骞指出，对方发布的图文及视频物料，在整体排版、内容结构乃至镜头语言等方面，与天籁鸿蒙座舱的官方宣发内容几乎完全一致。“不能说相似，只能说一模一样。”他强调，此类现象并非首次出现，并以略带诙谐的口吻提出：“抄作业，至少也该改两处吧？”尽管王骞在文字中未直接点明涉事企业名称，但其配图中展示了广汽丰田的相关宣传资料。两家公司注册地均位于广州，属同一城市区域。在表达关切之余，王骞以轻松语气倡导行业良性竞争，建议不妨在广州某家咖啡馆坐下来，共同探讨更具原创性的传播思路。此前，东风日产正式推出天籁·鸿蒙座舱S380大师版，官方指导价为18.29万元，上市期间限时售价为16.19万元。该车型采用曜岩黑与金双色车身设计，搭载鸿蒙座舱5.0系统及上车MoLA大模型，支持AI语音交互（含模糊语义识别）、AI语音导航、3D桌面控车功能，并配备AI语音智慧助手与手车互联等智能化体验。动力系统方面，新车搭载2.0T VC-Turbo可变压缩比涡轮增压发动机，最大输出功率179千瓦，峰值扭矩371牛·米，匹配具备模拟8速换挡逻辑的CVT无级变速箱。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"-1","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":1,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":false,"tenantId":"TBCN","deviceId":"web-server-community-laohu8-v3","version":"4.43.1","shortVersion":"4.43.1","platform":"web","vendor":"web","appName":"laohu8","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2614789784","isCrawlerRequest":true}