从许仰天到刘强东，2026他们为何“表白”广东？｜珠三角观察

21世纪经济报道02-26

2月24日，马年春节后的首个工作日，广东“新春第一会”——全省高质量发展大会在广州召开。“新春第一会”，向来是广东全年工作的“风向标”，今年的主题是“推动制造业和服务业协同发展”。连续四年召开的“新春第一会”，释放的信号再明确不过：高质量发展不是口号，而是实实在在的行动指南。今年出席的企业代表阵容，依旧亮眼——华为公司董事长梁华，广州希音国际进出口有限公司创始人兼董事长许仰天，西门子（中国）...

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Expandary，跟珠海、深圳签了三份协议，50亿元砸下去，要在广东搞游艇全产业链。企业家大佬纷纷“站台”广东，是高质量发展进程中最动人的“双向奔赴”。开年第一天的“表白”这些企业家大佬，到底什么来头？先来看看今年登台的这几位，都是什么段位。华为梁华上来就公布了一个数字：2025年华为销售收入超过8800亿元。什么概念？相当于每天进账24个小目标。作为广东制造业升级的头号玩家，华为正在用鸿蒙和AI，给“广东智造”装上最强大脑。许仰天的故事更传奇。十年前在番禺起步，如今业务覆盖160多个国家和地区，2025年平台出口额超千亿元。他说了一句特别走心的话：“希音的每一步成长，都离不开广东这片热土的滋养。”胡建钧直言，广东“正成为跨国公司眼中不可替代的投资高地”。这家工业巨头已在广东布下“2家运营企业、2家合资公司、4个研发创新中心”的大网。左丁带来重磅消息：总规模504.5亿元的国家创业投资引导基金——粤港澳大湾区基金落地深圳，这是广东承接的第一只国家级母基金。他用三句话定义广东——“中国最适合创新创业的热土，中国最愿意成就原创梦想的舞台，中国最有力参与全球先进制造竞争的利剑。”这话说得，给足了排面。李泽湘从港科大走出来，在广东孵化了270多家硬科技企业，总估值超3500亿元。他引用英伟达CEO黄仁勋的话：“大湾区是世界上唯一同时汇聚机电一体化技术和人工智能技术的地区。”还有一位虽然没在大会上发言，但同一天刷屏——刘强东。这位互联网大佬50亿元“下海”造游艇，背后商业野心可见：游艇是我国民用船舶领域“最后一个、最高端的空白领域”，全球90%以上市场被欧美公司垄断。他要带着新能源和智能化技术填补这个空白。从本土龙头到国际巨头，从传统制造到数字新业态，从金融资本到科创孵化，从互联网大佬到跨国化工巨擘——这场开年高质量发展大会，阵容堪称“顶配”。大会发布的《广东省制造业与服务业协同发展白皮书》显示，广东将建成50个以上特色鲜明的生产性服务业集聚区，与企业家诉求不谋而合。企业家的“表白”，本身就是一种姿态：与广东的发展节奏同频共振。广东的三大硬核亮点这么多企业大佬，“用脚投票”站台，肯定不单纯是图热闹。仔细分析他们的发言和动作，会发现三个共同点。第一，广东的产业链，实在太“硬”了。广东是全国制造业第一大省，制造业增加值占GDP比重达三分之一。全国九成无人机、四成工业机器人，都产自广东。南方+ 张冠军 拍摄希音的“小单快反”模式为什么能跑通？因为从番禺的服装厂到白云的物流园，再到全省的跨境电商生态，产业链每个环节都能在方圆百里内找到最专业的伙伴。这就是广东给企业配的“硬件”。李泽湘给了个硬核对比：就算在硅谷能找齐供应链，大湾区的迭代速度也是它的10到30倍，成本只有十分之一。这种“制造+服务”深度融合的生态优势，不是砸钱就能复制的。刘强东同样盯上这条“硬”链。他落子的珠海平沙游艇产业园，经过20年培育，已经集聚了30多家企业，从设计研发到维修保养，一条龙齐活。这种沉淀了20年的产业氛围，全国独一份。而在深圳这边，2024年海洋经济总产值5409亿元，海洋旅游业增加值增长11.6%。隔壁香港还停着1.25万艘注册游艇。一边是“造得出”船的生产力，一边是“买得起”船的消费力——这种“制造+消费”的双重优势，放眼全国，有几个地方能比？第二，广东的营商环境，真的太“暖”了。许仰天特意提到一个词：“无事不扰、有求必应”。他说，正是这种贴心服务，让他们放开了手脚，坚定了把供应链总部落户广州的信心。西门子选择深圳，同样是被“暖”到了。胡建钧说，深圳“先行先试的发展机遇、改革创新和高水平对外开放的制度优势、强劲的科创能力和高端人才集聚的产业优势”，尤其是“全链条一体化的投资服务”，让他们最终决定在前海落户在华首个数字平台互联业务基地。刘强东更是现身说法。他回忆京东在广东的18年：2007年刚来时一年销售额只有10万元，去年做到了2200多亿元。他说：“广东的营商环境、对投资者的回报，都给了我足够的信心。所以我人生第二份事业，也希望能在这儿一点点发展起来。”数据也在说话：2025年，广东经营主体总量突破2037.7万户，企业总数同比增长23%。全国率先试点的“一天办结”“跨区域迁移零障碍”……这些看似细小的改革，凑在一起，就成了企业“轻装上阵”的底气。第三，广东的政策“红包”，真的太“厚”了。2025年7月，广东印发《制造业和高新技术企业贷款贴息实施细则》，每年拿出2000亿元规模的贴息贷款，单户企业最高能拿2000万元。到去年底，已经发了2.3亿元，惠及1.4万多家企业。深创投落地的粤港澳大湾区基金，504.5亿元规模，将带动千亿资金投向种子期和初创期企业。同时，“星火贷”普惠金融项目，已经给77万个体工商户发了3400亿元贷款。“国家队”领着跑，普惠金融托着底，企业缺钱？广东先给你备好了。游艇这个新赛道，政策支持更是精准“开挂”。2024年11月，广东印发《广东省推动游艇产业高质量发展行动方案（2024—2027年）》，明确提出到2027年游艇产业剑指千亿规模。去年7月施行的《广东省促进海洋经济高质量发展条例》更是明确，“优化游艇等船艇管理政务服务，促进粤港澳游艇互认互通，探索建设游艇租赁试点”。这意味着困扰行业多年的粤港澳三地船舶管理壁垒，正在从制度层面被打破。广东高质量发展大会上明确提出，要着力破解“老规矩管新质生产力”的困局，让低空经济“飞”起来、自动驾驶“跑”起来、具身智能“用”起来。数据显示，2025年，广东无人机产量增长39%、工业机器人产量增长31.2%。在“十五五”开局之年，新兴产业有望进一步发展。从扎根到共生的行动看好，不是光说不练。看看这些大佬们的“下一步”，更是要用真金白银的投资，给这片热土投下“信心票”。希音宣布，未来三年要在省内搞“跨境电商+产业带”试点，投超100亿元建智慧供应链总部。数字化工具向全链条开放，帮工厂实现信息透明化、管理精细化。从广州到佛山、肇庆、江门，一张智慧供应链网正在织起来。西门子正筹划建设“Xcelerator中国产业生态中心暨粤港澳大湾区工业AI创新基地”，要在广东打造服务业高水平开放的标杆。华为继续深耕鸿蒙生态，用技术生态赋能产业生态。梁华说，AI正在重塑开发范式和应用模式，推动制造业与服务业协同创新。深创投扛起服务制造强省的使命，要让全国甚至全球的创新要素在广东集聚壮大。左丁说得直白：粤港澳大湾区基金的落地，就是要“带动千亿资金投向种子期和初创期企业，为产业科技创新注入活水”。李泽湘团队继续孵化硬科技创业的“生力军”，让更多“学院派”在广东从0到1。刘强东玩的是“双城记”。投资50亿元深圳前海设总部，负责品牌运营、供应链协同、高端人才集聚；珠海建制造基地，专攻新能源动力技术、智能驾驶系统、新型材料。这种“总部+基地”“服务+制造”的分工，简直就是两业融合的典型。刘强东透露，基于对他个人的信任，目前已经接到5条72米双体大型游艇订单，每条均价6000万元。但他更看重的是长远：我相信随着本土供应链成熟后，必将催生一大批更小、更便宜的国产游艇品牌。当许仰天要让“广东智造”成为全球时尚产业的新标杆，刘强东期待广东成为全球游艇产业的重要一极，一个更具竞争力的世界级产业集群正在南粤大地拔节生长，推动“制造升级牵引服务跃迁、服务赋能驱动制造进阶”形成良性循环，这些企业家行动，正在重塑广东乃至大湾区的产业格局。站在“十五五”开局之年回望，广东连续四年以“新春第一会”的方式宣告高质量发展的决心。从“再造一个新广东”到“产业科技互促双强”，从“建设现代化产业体系”到“制造业与服务业协同发展”，主题在演进，“永争第一”的劲儿，从来没变。弄潮的企业家用行动证明：选择广东，就是选择与一个充满活力的经济体共同成长；扎根广东，就是扎根在中国最具创新活力的热土之上。海风拂过，船已起锚。通往产业梦想的航道上，广东是最重要的始发港。一个“制造+服务”深度融合的现代化产业体系将在这片热土加速成形。\n\n\n海量资讯、精准解读，尽在新浪财经APP","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 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