短剧春节档之争：红果头部IP续作集中上线，腾讯日均上新200部漫剧

蓝鲸财经02-21

（图源：视觉中国）蓝鲸新闻2月20日讯（记者彭乐怡）今年短剧的春节档之争愈发热烈，各平台趁着新春假期，拼命争夺用户注意力、抢占赛道先机。短剧巨头红果短剧的春节档从2月9日就早早开始，持续至3月3日（正月十五），在接近一个月的时间里，红果短剧计划推出超千部短剧与漫剧新作，超60家头部厂牌放出作品，包括2025年凭借《盛夏芬德拉》大火的马厩制片厂，以及用IP续作和新作不断加深观众认知的听花岛。从片单...

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