深圳华强北柜台大面积下架“白牌”智能眼镜，行业前景迷雾待破

XR控02-11

2025年11月底，华强北多个市场掀起了一股“白牌”智能眼镜的热潮。以华强电子世界二楼为例，原本主要售卖蓝牙耳机等产品的柜台，绝大部分都开始售卖“白牌”智能眼镜。这些眼镜款式多样、功能丰富，让人目不暇接，价格集中在100元至400元之间，低廉的价格吸引了不少消费者的目光。然而，临近春节时，情况却发生了戏剧性的转变。华强北大规模下架了百元“白牌”智能眼镜，曾经热闹的售卖场景不再，如今仅剩下零星几家...

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