绿城管理周叶：单盘销售兑现提升成为经营重中之重

地产k线02-04

乐居财经徐迪2月3日，绿城管理2026年度经营工作会议在杭州召开。代建的本质是利他，核心是兑现，而营销系统是兑现收益的坚实保障。绿城管理副总裁、首席品牌官周叶在会议上作《履约期内单盘兑现可持续提升》报告。他指出，面临行业多重挑战，保持新增规模下，单盘销售兑现提升成为经营重中之重。2026年营销体系将聚焦单盘攻坚，提升“前端解题-攻坚兑现-服务保障”三维专业能力；并以“存量攻坚”与“首开打赢”为...

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