春节AI红包大战，谁会是赢家？｜财经早察

21世纪经济报道02-03

最近大家是不是都被朋友圈里、各个聊天群里的元宝红包刷屏了？这不马上过年了嘛，互联网大厂们发红包这事儿本身不稀奇，但今年这阵仗，可完全不一样了。腾讯10亿、百度5亿、阿里30亿请客计划……他们为啥又突然开始“撒钱”了呢？这钱烧得值吗？今天我们就来聊一聊，这一场关乎未来的 “入口保卫战” 。一切看似巧合，但历史总有回响。2015年，微信红包横空出世，凭借春晚“摇一摇”的奇袭，让微信支付一夜之间家喻户晓...

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