Temu暂停土耳其跨境销售

蓝洞新消费01-25

1月25日消息，据今日土耳其报道，中国在线零售商Temu已暂停在土耳其的所有国际产品销售，这标志着该平台战略的重大转变。此前，Temu曾积极通过低价进口商品和铺天盖地的广告宣传来吸引土耳其消费者。用户登录该平台的应用程序或网站后，将无法再访问此前构成Temu吸引力的数千种来自国外的廉价商品。取而代之的是，该平台现在只展示提供土耳其境内配送服务的本地土耳其卖家的商品，这实际上将这家全球电商巨头转变为...

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