小米前高管王腾创业14天，拉来高瓴、喜临门等千万融资

观察者网01-21

（文/孙梅欣编辑/张广凯）创业14天的小米前高管王腾，已经拿到了来自投资人和上市公司的第一笔千万级“种子轮融资”。企查查信息显示，北京今日宜休科技有限责任公司，在1月20日获得了“种子轮融资”，融资规模数千万元，投资方包括高瓴创投、智元机器人、云九资本和喜临门。北京今日宜休科技有限责任公司成立于今年1月6日，是小米前任高管、中国区市场部总经理王腾从小米离开后创立了的企业。去年9月，小米公开对王腾...

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Xilinmen","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"81810":0.6,"603008":1.91,"HXXD.SI":0.6,"MIUmain":0.6},"content_text":"（文/孙梅欣 编辑/张广凯）创业14天的小米前高管王腾，已经拿到了来自投资人和上市公司的第一笔千万级“种子轮融资”。企查查信息显示，北京今日宜休科技有限责任公司，在1月20日获得了“种子轮融资”，融资规模数千万元，投资方包括高瓴创投、智元机器人、云九资本和喜临门。北京今日宜休科技有限责任公司成立于今年1月6日，是小米前任高管、中国区市场部总经理王腾从小米离开后创立了的企业。去年9月，小米公开对王腾的辞退信息，一时在市场引发争议，但王腾随即接受了这一结果，并在社交平台上陆续更换了认证。今年1月8日，王腾公开表示，离开小米之后就筹备创业并成立了新公司，公司名称就是“今日宜休”，会研发睡眠健康相关产品，正式进入智能家居行业。在高调宣布创业之后，王腾还在微博上公开进行招聘，招聘方向包括软硬件产品、健康/AI算法工程师、脑科学睡眠健康专家等，主要方向是脑科学、睡眠健康相关科研人员，以及传统家居公司从业者。也就是说，从创业到拿下种子轮融资，“今日宜休”用了还不到半个月的时间。王腾也公开确认了获得融资的消息，在1月20日深夜还在微博上对上述参投企业进行了感谢。他提到，“高瓴是行业头部的投资机构，有很多知名的投资案例，对多个行业都有非常深入的研究。他们不仅是投资还在过程中帮忙提建议、找资源，团队非常专业和高效。”“智元和喜临门是战略投资，一个是科技行业新兴的代表企业，一个是老牌家居行业的领导者。智元的管理团队多来自华为，有丰富的科技产品研发管理经验。”喜临门则是因为“从小米离开后压力很大，睡眠不好想改善，考虑换个床垫”，在家居市场研究后选择了喜临门，但使用后发现槽点，在向喜临门董事长陈阿裕吐槽后，提到对产品的想法并且说“要不你们投我来做一下，然后就投了”。他还提到，在参观喜临门工厂后了解到品牌是全国最大床垫生产商，“未来可以帮我们做生产加工运输等，有助于我们快速起步和保证质量”。他还在微博上吐槽“在大厂打工和自己创业是完全不一样的体验，注册公司起名字都折腾了好几轮，想找优秀的人也被拒了很多次。”同时，在小米的经验似乎也让王腾感受到流量的重要性和作用。在他的多条微博中，反复出现“今日宜休”的文字，似乎也是以此加深市场对品牌的印象，以此进行品牌推广。据悉，“今日宜休”将在2026年下半年陆续发布其系列软硬件产品，并且王腾颇具“野心”地表达出品牌出海发展计划。值得注意的是，王腾创业的今日宜休主要方向是健康睡眠产品，上述参投企业当中，高瓴创投是行业成熟的风投企业，智元机器人、云九资本主要投资和发展领域在机器人、科技行业，喜临门则是其中唯一来自家居行业的企业。同时，喜临门也早已开拓了海外市场，并且在东南亚设厂，2024年的海外业务同比增幅超过21%。就在1月20日，喜临门投资者关系部门在回复投资者提问时还表示，产品在欧盟地区的营收，已经能占公司总营业额的5%。可以说，不论是产品类型还是市场方向，喜临门在一众投资人中属于业内，对于今日宜休的产品方向，是能够给到实质性帮助的。从喜临门公布的2025年前三季度业绩来看，整体业绩仍在增长，营收达到61.96亿元，同比增长3.68%；归属上市公司股东净利润3.99亿元，同比增长6.45%，增速有所回升。从创业方向而言，王腾瞄准的健康睡眠领域，的确是近年来发展最为迅速的赛道。以家居行业为例，在家居消费需求整体下滑的背景下，与睡眠相关的智能软体家居产品和企业，是少数能走出逆势上行曲线的部分。艾媒咨询数据，中国睡眠经济市场规模从2016年的2616.3亿元增长至2023年的4955.8亿元，预计未来仍将保持增长趋势，在2027年达到6586.8亿元规模。企查查数据显示，国内现存2万家睡眠经济相关企业，其中，传统家居企业占比显著，制造业中的“睡眠企业”占比达31.5%，占比最高。可以说，高调创业的王腾进入了一个竞争激烈但仍有潜力的市场。这位小米前高管的创业道路是否能坚持下去，也值得市场长期关注。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 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