双奖加冕！易点天下荣获微软广告2025年度两项大奖

Cyberklick01-23

近日，2026 微软广告合作伙伴峰会圆满举行。作为微软广告中国区核心合作伙伴，易点天下受邀出席大会。易点天下高级副总裁杨娅受邀参与圆桌论坛，与行业伙伴共同探讨 AI 时代下的营销变革与增长新机遇。大会期间，2025 年度微软广告合作伙伴奖项正式揭晓。凭借在出海营销领域的持续创新突破，以及通过微软广告助力客户抢占全球市场的卓越表现，易点天下一举斩获出海广告“2025 年度商业成就奖”与“2025 ...

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Yidian Tianxia won two Microsoft Advertising Awards in 2025","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"301171":1.95,"MSFT":0.9},"content_text":"近日，2026 微软广告合作伙伴峰会圆满举行。作为微软广告中国区核心合作伙伴，易点天下受邀出席大会。易点天下高级副总裁杨娅受邀参与圆桌论坛，与行业伙伴共同探讨 AI 时代下的营销变革与增长新机遇。大会期间，2025 年度微软广告合作伙伴奖项正式揭晓。凭借在出海营销领域的持续创新突破，以及通过微软广告助力客户抢占全球市场的卓越表现，易点天下一举斩获出海广告“2025 年度商业成就奖”与“2025 年度客户深耕奖”两项重磅荣誉。“这份双荣誉，不仅是对我们过去一年构建覆盖多行业、多市场的全球增长能力的高度认可，更代表了我们与微软广告在 AI 驱动增长道路上的深度协同与长期信任。”杨娅在获奖后表示。圆桌论坛上，杨娅分享了公司与微软广告的合作实践与思考。作为目前微软广告中国区合作时间最长的代理商，自 2021 年开启合作以来，易点天下不仅将微软广告的产品带给中国出海企业，更与微软在多个层面展开深度合作，包括微软云服务、微软出海体验中心等项目，形成了一条从技术基建到市场拓展的全链路服务。除了微软广告优势行业——电商之外，易点天下不断拓展业务边界，成功服务游戏、工具等多元出海行业客户，覆盖全球多个重点市场，持续帮助中国企业提升海外增长的确定性与效率。谈及 AI 对营销行业带来的影响，杨娅指出：“AI 正在推动广告从‘经验驱动’向‘模型驱动’升级，真正把营销变成一门可复用、可沉淀、可放大的工程能力。真正的挑战不在于工具升级，而是一次业务流程、人才结构和决策方式的系统性重构。”目前，易点天下已构建全新一代数智营销解决方案AI Drive 2.0，AI Drive 2.0基于AI+BI+CI全链路数字化解决方案的系统化与智能化能力进阶，AI Drive 2.0 整合创意生成、智能投放、洞察分析三大AI Toolbox，并通过FunsData、KreadoAI、CyberGrow、AdsGo.ai、Cycor等AI 产品矩阵，调度多AI Agent能力，可实现智能洞察-创意生成-自动投放-数据归因的全链路营销AI自动化闭环。站在 2026 年的新起点，在 AI 技术持续演进的背景下，无论是 Copilot、搜索广告，还是更多 AI 原生广告形态的落地，易点天下期待与微软广告携手持续将 AI 能力下沉到广告主与代理商的“可用层”，并在数据能力、产品共创、行业解决方案与全球市场拓展上展开更深度的协同，在 AI 驱动的新周期中，共同探索高效、智能、可持续增长的更多可能。关于CyberklickCyberklick为易点天下旗下商业智能化数字营销平台，坚持以“营销技术+创意服务”助力企业实现商业增长，为电商、游戏、工具应用、金融、新能源等多个行业提供包括效果广告、品牌全案、独立站建站、创意设计、直播电商、营销咨询等在内的定制化出海、入海及国内营销解决方案。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":1,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":false,"tenantId":"TBCN","deviceId":"web-server-community-laohu8-v3","version":"4.36.2","shortVersion":"4.36.2","platform":"web","vendor":"web","appName":"laohu8","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2605470677","isCrawlerRequest":true}