苹果官宣降价，最高降1000元！

中国基金报01-22

【导读】最新！苹果官宣限时促销，官网最高降价1000元　　中国基金报记者安曼　　1月22日，苹果中国官网最新上线新春限时优惠活动，用户于2026年1月24日至1月27日以符合条件的支付方式购买指定产品，最高立省1000元，还可享最高24期免息分期。但最新发布的iPhone 17系列手机产品不在降价范围内。　　具体来看，此次涉及的产品有iPhone16、MacBook、iPad和Apple ...

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yuan!","themeId":"dd2274fe54b62a71e12ed3ea2c1fde70","isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"MACW.SI":0.6,"AAPL":1.96},"content_text":"【导读】最新！苹果官宣限时促销，官网最高降价1000元　　中国基金报记者安曼　　1月22日，苹果中国官网最新上线新春限时优惠活动，用户于2026年1月24日至1月27日以符合条件的支付方式购买指定产品，最高立省1000元，还可享最高24期免息分期。但最新发布的iPhone 17系列手机产品不在降价范围内。　　具体来看，此次涉及的产品有iPhone16、MacBook、iPad和Apple Watch等产品，每位顾客每个产品类别限购2件，支持14天无理由退换货。　　据介绍，本次活动仅针对最终用户消费者使用支付宝、花呗、微信支付，或使用招商银行、中国建设银行、中国工商银行或其他带有Visa及万事达卡标志的信用卡并以特定方式付款，不得与任何其他促销、折扣或优惠同时享受。网友：多此一举　　对于此次降价，不少网友表示，“这个优惠……多此一举”“第三方便宜好多，我是不会直接在官网买的”。　　苹果官网显示，此次参与优惠活动的128GBiPhone16的售价为5399元，优惠后的价格约5099元。　　但是京东自营旗舰店的同款手机，在领取国家补贴之后，售价不到4500元。　　还有不少网友认为，这是苹果的“清仓艺术”。有网友表示，台积电2nm芯片成本暴涨80%，导致2026年新机iPhone 18系列或提价，旧款降价可加速清库存。此外，苹果凭借溢价空间消化成本压力，而国产机型因存储芯片涨价可能跟涨，形成“苹果降价、国产提价”的反差。苹果重回销量第一　　据不完全统计，这已经是苹果半年内第三次降价促销：2025年5月，iPhone 16 Pro官方渠道降至5499元（降幅超25%），叠加国补后4299元起；2025年12月，iPhone17 Pro系列官降300元。　　苹果的降价策略叠加国内的补贴政策，确实大幅提升了苹果的销量。　　1月20日，IDC发布的最新数据显示，2025年第四季度，苹果在中国市场的出货量同比增长21.5%，以21.1%的市场份额重回第一。　　业内人士认为，苹果在中国市场的表现在2025年呈现出明显的前后差异。苹果2025财年第四季度财报显示，大中华区收入为144.93亿美元，同比下降3.6%；全年来看，大中华区收入为643.77亿美元，同比下降3.8%。　　不过，这一下滑趋势在iPhone 17系列发布后得到扭转。第三方统计数据显示，截至2025年第49周，iPhone 17系列在中国累计销量约为1329.53万台。　　数码博主“数码闲聊站”发文透露，iPhone 17系列在中国市场表现突出，全系激活量突破1700万台，其中，高端机型iPhone 17 Pro Max单品激活量超过785万台，实际销售均价约11000元。　　博主表示，机构预测iPhone 17 Pro Max在2026年第一季度激活量有望达到1000万台。（文章来源：中国基金报）","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; 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