强硬！京东养车再补贴5亿推“震虎价”

汽车之家资讯01-18

[汽车之家资讯]日前，我们从相关渠道获悉，对于途虎养车起诉京东索赔500万元一事，京东养车相关负责人表示，养车市场存在价格虚高、维修过度、标准缺乏、服务参差不齐等诸多影响大家体验的“拦路虎”。京东养车“震虎价”有两层含义，一层是要通过效率和体验的提升，扫开这些“拦路虎”，一层是通过扎实的供应链能力，来降低车主们的养车成本，实现低价养好车的目的，不存在针对某一家企业的情况。京东养车“震虎价”将再升级...

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JD.com subsidizes another 500 million for car maintenance to push \"shock tiger price\"","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"89618":0.6,"JD":1.87,"09618":1.87,"09690":0.9},"content_text":"[汽车之家资讯]日前，我们从相关渠道获悉，对于途虎养车起诉京东索赔500万元一事，京东养车相关负责人表示，养车市场存在价格虚高、维修过度、标准缺乏、服务参差不齐等诸多影响大家体验的“拦路虎”。京东养车“震虎价”有两层含义，一层是要通过效率和体验的提升，扫开这些“拦路虎”，一层是通过扎实的供应链能力，来降低车主们的养车成本，实现低价养好车的目的，不存在针对某一家企业的情况。京东养车“震虎价”将再升级，联合品牌商家再加码补贴5亿元。京东养车要做的，就是“明知山有虎，偏向虎山行”。1月24日，上海阑途信息技术有限公司（途虎养车主体公司）向上海市闵行区人民法院提起诉讼，请求判令包含北京汽广行信息技术有限公司（京东养车主体公司）在内三被告赔偿500万。起诉缘由系此前京东养车曾推“震虎价”对原告商誉造成影响，途虎主张被告在全渠道删除“震虎价”相关表述。“震虎价”是京东养车针对途虎养车2023年9月26日在港交所上市推出的低价营销活动，途虎养车在港交所上市当日，京东集团副总裁、京东零售汽车事业部总裁缪钦就发文表示：恭喜友商挂牌上市，为此京东养车推出“震虎价”，在此邀请大家一起监督，所有“震虎价”商品都要比友商低5%！（消息来源：澎湃新闻；编译/汽车之家 郭辰）","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":false,"tenantId":"TBCN","deviceId":"web-server-community-laohu8-v3","version":"4.42.0","shortVersion":"4.42.0","platform":"web","vendor":"web","appName":"laohu8","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2604924036","isCrawlerRequest":true}