今日生效！亚马逊上调多项收费

亿恩01-15

促销季结束后的库存积压与仓储成本增加，成为许多卖家心头紧绷的弦。根据亚马逊官方通知，自2026年1月15日起，亚马逊将对美国站FBA相关费用进行新一轮调整，其中超龄库存附加费政策的变化引起了不少卖家的关注。超龄库存费用调整根据官方公告，亚马逊要对存放超过6个月的库存实施阶梯式收费。其中，超过15个月的库存，附加费最高可能达到月度仓储费的13倍。有业内人士表示，亚马逊对超龄库存附加费的调整，是其平台...

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Amazon raises multiple fees","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"AMZN":1.96,"USAW.SI":0.6},"content_text":"促销季结束后的库存积压与仓储成本增加，成为许多卖家心头紧绷的弦。根据亚马逊官方通知，自2026年1月15日起，亚马逊将对美国站FBA相关费用进行新一轮调整，其中超龄库存附加费政策的变化引起了不少卖家的关注。超龄库存费用调整根据官方公告，亚马逊要对存放超过6个月的库存实施阶梯式收费。其中，超过15个月的库存，附加费最高可能达到月度仓储费的13倍。有业内人士表示，亚马逊对超龄库存附加费的调整，是其平台仓储效率化战略的重要一环。这一变化直接反映了亚马逊对仓储空间利用率的高度关注，对于那些已经存放超过一年的“沉睡”库存，平台开始采取更为强硬的成本杠杆措施。同时，亚马逊将为超龄库存附加费引入更加细分的库龄分类，并计划针对库龄2年以上的过长库存增加相关政策。这意味着不同库龄阶段的费用差异将进一步拉大，存放时间越长的库存，面临的惩罚性费用越高。一位主营家居用品的深圳卖家算了一笔账：“我们有些设计过时或季节性滞销的SKU，库龄很容易超过一年。新规下，我们每月的仓储成本将增加不少。它直接逼迫我们做出决策——要么大力促销，要么尽快移除。”不过，也有部分头部卖家持相对积极看法。一位年销售额超千万美元的户外装备卖家认为：“这其实是市场‘清道夫’，加速淘汰那些管理粗放、仅靠堆积库存测款的竞争者。与此同时，亚马逊也推出了一些鼓励措施。对于重量较轻的超龄标准件，其移除和弃置费用将会降低，以鼓励卖家及时清理冗余库存。这一减一增的策略清晰地传达了亚马逊的立场：与其让轻质超龄库存长期占据宝贵的仓储空间，不如降低处理门槛，鼓励卖家及时清理冗余库存。根据政策，亚马逊的超龄库存附加费计算机制每月15日更新一次，这意味着卖家需要在每个月的14日太平洋时间23:59前完成移除订单的提交。这种周期性的费用清算机制，迫使卖家必须建立系统性的库存监控体系，而不能仅凭季度或年度盘点来管理库存。释放了什么信号？业内人士普遍认为，亚马逊此次调整超龄库存附加费政策，向卖家传递了一个明确的信号：亚马逊仓库是一个需要让货品高速运转的地方，而不是让卖家囤货的长期存储设施。这种转变反映了亚马逊对仓储资源利用效率的重新定位，也揭示了电商物流发展的新趋势。从这一角度来看，超龄库存附加费不仅仅是简单的成本增加，更是亚马逊对卖家库存管理能力的系统性考验。一位资深电商分析师对此解读道：“这并非一次简单的费用调整，而是亚马逊将其物流网络视为‘实时供应链’而非‘静态仓库’这一长期战略的体现。高企的仓储成本与有限的物理空间，迫使平台必须最大化每一立方英尺的产出。惩罚滞销库存，就是为畅销品和新品腾出空间和资源，本质上是优化平台整体的GMV产出效率。”另一位物流行业专家补充认为：“这也与全球供应链向‘柔性’和‘敏捷’转型的趋势一致。亚马逊希望与能够适应‘小批量、多批次、快周转’模式的卖家结成更紧密的联盟，共同应对不确定的市场环境。”而对于卖家来说，这一政策转变的影响将是多维度的，最为直接的是仓储成本的显著增加。一位中型服装卖家透露，经过初步测算，在新规下其公司整体的仓储成本预计将显著上升，利润空间被进一步压缩。更严重的是，长期积压的库存会占用FBA仓储限额，导致热销品无法及时补货。某家居卖家称，其部分仓储空间被库龄超200天的滞销品占据，直接导致旺季爆款断货，损失惨重。此外，库存的周转效率也将直接影响卖家的现金流健康。特别是在销售旺季结束后，许多卖家面临促销遗留的库存积压问题，这些库存不仅占用宝贵的仓储空间，还可能产生高昂的超龄库存附加费，使卖家的利润大幅缩水。多位卖家反映，他们正在调整运营策略：一是加强销售预测的准确性，采用更保守的备货策略；二是更加积极地利用亚马逊的相关工具清货以及站外促销渠道，在库龄达到警戒线前主动处理。多项费用调整生效除了超龄库存附加费的调整，2026年1月15日起生效的亚马逊新规还涉及多个方面，共同构成了亚马逊新一年的费用调整框架。首先，标准尺寸商品配送费普遍上涨，是本次调整的重要组成部分。根据商品价格区间和尺寸的不同，小号及大号标准尺寸商品的配送费有不同幅度的提高。对于价格在10至50美元之间的标准尺寸商品，小号标准尺寸商品的配送费用平均每件增加0.25美元，大号标准尺寸商品配送费用平均每件增加0.05美元。这一变化对主流价位商品的销售成本产生了直接影响。另一方面，亚马逊对入库配置服务费进行了更精细的分段，以更准确地反映实际处理成本。使用最小拆分选项的标准尺寸商品，其入库配置服务费将平均每件增加0.05美元。此外，大件商品的费用结构也出现了显著调整。据了解，亚马逊将原有的大号大件商品分段进一步细分为“小号大件”和“大号大件”。这种细分使得费用结构更加精准，其中小号大件商品的配送费用平均每件降低2.06美元，而大号大件商品的配送费用平均每件降低0.26美元。这一调整反映了亚马逊对不同尺寸商品处理成本的重新评估，以及对大件商品销售的支持。除此之外，亚马逊低量库存费的规则也进行了更新，考核标准由原来的父ASIN改为FNSKU库存天数是否大于28天，这有助于确保畅销款式有充足的库存。多渠道配送服务费用也有所增加，亚马逊宣布多渠道配送服务的配送费用平均每件增加0.30美元。不过，平台也为符合条件的卖家推出了基于配送量的优惠，提供高达15%的费用折扣和每件商品最高1美元的物流费用抵扣，优惠期最长可达一年。综合来看，亚马逊2026年的费用调整呈现出一个清晰的整体趋势：平台正通过更精细化的费用结构，引导卖家优化库存管理和运营效率。end·未经许可不得以任何形式进行转载转载请联系：q614997978商务合作：ennews8889推荐阅读>>重罚8262万！一跨境公司注销跑路失败>>宣告破产！18年外贸大厂倒下>>一年25亿！安徽85后靠小众品冲刺IPO>>亚马逊爆发大规模账号审核！>>杭州大卖2025年净利润超24亿","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":false,"tenantId":"TBCN","deviceId":"web-server-community-laohu8-v3","version":"4.43.1","shortVersion":"4.43.1","platform":"web","vendor":"web","appName":"laohu8","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2603620492","isCrawlerRequest":true}