国信证券：AI辅助购物迎突破 GEO有望重塑获客模式

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智通财经APP获悉，国信证券发布研报称，推荐深耕平台生态、AI工具化落地领先的代运营商，此类企业能够深入用户洞察、营销方法、选品开发环节，更有效适配GEO模式下提升“答案”权重的逻辑，同时与大平台深度合作基础，能调动充足AI工具包。另推荐跨境电商板块，平台型公司有望通过AI赋能中小客户内部降本增效;同时GEO模式也将有助于头部运营型企业独立站的发展，优化盈利结构。报告中称，AI搜索正在重塑信息入口...

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