呷哺为什么还要再做一家“小火锅”？

iBrandi品创01-08

文｜BaleiBrandi品创获悉，日前，呷哺呷哺集团旗下全新品牌“呷哺牧场”在上海安亭财富广场开出首家门店。呷哺牧场定位轻奢型自选小火锅，旨在为年轻人提供高品质与亲民价格兼具的社交火锅体验。据悉，呷哺牧场主打高品质、平价化策略。已推出2.91元、5.91元、8.91元三档涮菜，肉品9.91元起，单人消费低至29.82元即可享受锅底任选、调料全含及三十余款时蔬畅吃的超值体验，还提供5.91元饮品...

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