大湾区低空经济掘金千亿风口

21世纪经济报道2025-12-27

记者丨朱治宣杨期鑫编辑丨蒋韵“低空经济要真正发展起来，核心是找到真实场景需求。”12月25日，在2025粤港澳大湾区低空经济高质量发展大会上，南航空中交通管理系统全国重点实验室研究室主任、南京航空航天大学深圳研究院常务副院长谢华向南方财经记者表示，有强需求、高频次且风险低的场景先行先试，自然会推动法规、管理等配套体系完善。谢华的观点，恰是这场大会探讨的核心。会场外，多款飞行器整齐陈列，在功能上...

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杨期鑫编辑丨蒋韵“低空经济要真正发展起来，核心是找到真实场景需求。”12月25日，在2025粤港澳大湾区低空经济高质量发展大会上，南航空中交通管理系统全国重点实验室研究室主任、南京航空航天大学深圳研究院常务副院长谢华向南方财经记者表示，有强需求、高频次且风险低的场景先行先试，自然会推动法规、管理等配套体系完善。谢华的观点，恰是这场大会探讨的核心。会场外，多款飞行器整齐陈列，在功能上扮演着不同的角色：顺丰的丰翼方舟40无人机是穿梭于海岛风电场的“运维补给员”，为海上作业人员配送物资；AW119医疗直升机是连接急救现场与医院的“空中生命线”，以350公斤载重将伤病员应急救治效率提升70%；智飞协同无人值守平台是城市的“24小时安保员”，7x24小时全流程自动化运营，完成火情隐患告警、巡检测温等安全防控工作；山河星航的无人机消防一体机则是守护平安的“消防尖兵”，其系留无人机可升至200米高度长时间稳定作业，兼容水与泡沫灭火剂的可调枪头适配多场景灭火需求。会场外展示的飞行器，主办方供图会场内则是另一番热烈景象。此次会议讨论的核心不再是低空经济的一些概念，而是如何让其成为基础设施切实融入社会经济生活。这届大会，谈的不再是“要不要飞”，而是如何飞得合规、飞得安全、飞得长久，探讨着低空经济商业化的鲜活实践。低空物流：科技大厂同台竞技展台上，京东、美团、顺丰的无人飞行器悉数亮相，这并非单纯的技术展示，而是科技大厂在低空物流领域跑马圈地的真实缩影：京东依托电商生态打通供应链，美团深耕城市即时零售，顺丰以规模化网络领跑多场景布局，三家企业各凭优势，在天空中展开商业化竞速。京东物流的无人机和无人车于2025年迈入常态化运营阶段，在大湾区频频布局。广州开通的珠江两岸医疗物资航线，让跨江样本运输时效提升70%；深圳投入的“京鹊”JDX-20无人机，覆盖200多个村庄社区，适配电商包裹与生鲜配送；横琴粤澳深度合作区的无人配送车也于7月正式运营，24小时作业让末端效率提升2-3倍 。京东飞狼无人机，主办方供图美团则聚焦即时配送赛道加速突破，2025年以来规模化运营成效显著。数据显示，截至12月，其已在多城市开通65条航线，累计完成74万单商业订单，第四代无人机拿下全国首张低空物流全境覆盖运营合格证；仅深圳一地，截至9月底就累计开展低空配送48.45万架次，覆盖17个公园和10个商圈，3公里内15分钟达，9月还启动了国内首个夜间无人机配送服务 。作为物流领域的超级巨鳄，顺丰当然不甘落后。顺丰集团旗下丰翼科技销售经理王盼盼在接受南方财经记者采访时透露，作为低空物流领域的核心企业，顺丰目前已累计在全国布局1400条航线，1000多台无人机投入运营，接下来就是要将粤港澳大湾区“铺满”，现如今已覆盖江苏、安徽、山东等多个省份。丰翼方舟20无人机，主办方供图“深圳是我们低空物流运营的核心枢纽，仅深圳地区就投入了200多台设备、布局1000多个起降点，日均飞行架次超1000次，截至目前年度飞行量已达25万架次。”王盼盼表示，在具体运营中，公司方舟40是城市内主力机型，丰舟90是城际间主力机型。在技术实现与安全合规方面，顺丰建立了一套严密的运营体系并获得了国内首张民用无人驾驶航空器运营合格证。据介绍，丰翼无人机在飞行过程中不采用图传，而是通过窄带蜂窝通信系统进行通讯，同时配备4G模组，这一设计地避开了自动驾驶的数据采集敏感问题，更容易获得海外市场的准入许可。无人机主要在200米至300米的高度空域飞行，航线规划需经过严格的勘察，避开超高建筑、人员密集区等。在调度端，一个机长可以通过大屏幕同时监控十几架无人机，实现一键起飞与自动降落。为确保在特定时间段和空域内的安全运行，公司每天作业前都需要向空管部门进行报备。在谢华看来，物流领域的需求不仅存在于城市即时配送，更扎根于县域及行业应用中：“像福建‘八山一水一分田’的地理环境，山上的柑橘、柚子等农作物运输，老百姓自发形成了强烈需求，这种县域物流和农林植保场景，不需要刻意培育就能形成经济闭环。”他认为，相较于To C端的消费物流，电力巡检、油田巡检等To B、To G场景已率先实现规模化运营，成为低空物流盈利的重要支撑。低空文旅：千亿级消费新风口与物流的规模化推进相呼应，低空文旅正从小众高端体验向大众化消费转型，成为激活消费潜力的新增长点。南方财经记者在现场看到，小鹏汇天的飞行汽车、亿航智能的EH216-S eVTOL、万丰航空的低空观光机等头部企业产品吸引了很多观众体验“打卡”，它们瞄准文旅观光、城际通勤等场景，正蓄势待发融入大众生活。行业预测显示，2030年我国低空文旅市场规模将达到2000亿元，而今年1-9月的行业数据也在印证这一增长态势，低空游览、跳伞等核心业态数据大幅攀升，消费需求持续旺盛，市场接受度正快速提升。这一转型背后，政策与市场形成双重驱动。近日，文化和旅游部、民航局联合发布《文化和旅游与民航业融合发展行动方案》，明确提出支持规范有序发展低空旅游，鼓励开发特色线路和产品，为产业发展划定清晰方向。作为低空经济核心布局城市，广州走在全国前列，依托汽车制造全国第一的产业基础（与低空飞行器产业链重合率达 60%-70%），目前已打造 40 公斤级至 19 座载人航空器全产品矩阵；基建方面，规划2030年建成10个低空起降基地、100个起降场和1000个起降点，在番禺设立飞行营地总部并将在增城、黄埔、南沙增设营地；政策支持上，计划推出200亿政府性引导基金，助力低空文旅上下游产业集聚，构建完善产业生态。为何文旅场景能成为低空经济的先行突破领域？亿航智能副总裁贺天星给出了清晰解读：“航空器从研发、测试到规模化应用，无法直接进入城市核心区，文旅场景正是最佳过渡载体。” 这类场景的低密度、低风险运行特性，既契合当前适航边界要求，又能围绕制度监管、行业规则、产品性能、安全保障等全维度开展验证，为后续全域低空开放积累关键经验。更重要的是，文旅场景的综合性为低空经济多元应用提供了融合验证空间——在单一景区内，载人观光、物资转运、无人机灯光表演、应急救援等场景可实现融合运行，能快速总结出高效的低空监管模式，让消费者、企业以及政府监管方直观看到安全监管方向。谢华也认可文旅场景的先行价值：“就像以前去国外看到的飞行娱乐、空中广告，低空文旅会成为老百姓的娱乐需求的一部分。”但他同时指出，文旅场景“体量有限，只是低空经济的一个方面”，其核心价值更在于作为过渡载体，为行业累积运行经验。场景创新与规模化布局的同步推进，让低空文旅的商业价值持续凸显。据亿航智能副总裁张宏介绍，低空文旅正推动三大核心变革：一是旅游模态升级，将景区从平面观光转向热气球、eVTOL 等带来的立体体验；二是产业范式重构，聚焦景区内部高频次、高质量运行，突破传统航空器局限；三是消费场景延展，通过夜空造景等融入夜经济，结合研学教育平衡淡旺季营收。作为行业代表性企业，亿航智能的 EH216-S无人驾驶载人eVTOL已拿下 “AC+TC+PC+OC” 全链条适航认证，是国内唯一集齐四证的 eVTOL 企业，具备无人驾驶载人商业运营资格。目前该机型已在上海、威海、温州、韶关、武汉等 16 个城市打造 40 余个运行场景，覆盖广州中轴线、丹霞地貌等多个标杆景区，累计安全飞行 8 万次，将空中俯瞰的独特体验带给更多消费者。更值得关注的是，低空文旅的盈利模式已得到验证。贺天星透露：“我们的文旅运营商已经开始创造收入，这本身就是低空经济实现盈利的巨大价值体现。” 随着亿航智能计划2026年起重点推进100个符合安全运行边界的城市合作，加之各地基建与政策的持续加码，低空文旅正从技术试验阶段走向规模化推广，为后续城市内、城际间常态化低空服务落地奠定坚实基础。SFC出品丨21财经客户端 21世纪经济报道编辑丨金珊 见习编辑林芊蔚","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; 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