禁止亏本卖车！国家出招整顿车市：车价不能低于成本，比亚迪、赛力斯表态

互联网的一些事2025-12-15

采编：互联网的一些事（imyixieshi）国家出手，车市套路销售将消失！近日，国家市场监督管理总局发布《汽车行业价格行为合规指南（征求意见稿）》，正式对车企的价格行为划出红线。新规明确，车企不得以低于成本的出厂价销售车辆，除非是依法处理积压库存。同时，所有车辆必须明码标价，价格、配置、促销规则都要写得清清楚楚，不能再搞“套路”销售。小事哥注意到，针对这份《指南》，长城、长安、小鹏、北汽、比亚迪等...

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