亚马逊“下一代跨境链”正式发布首个智能枢纽仓（GWD）落户中国

中国贸易报2025-12-12

随着全球物流体系的不断完善以及AI技术的深度应用，跨境电商发展正在迎来新浪潮。在这波浪潮里，中国是不可忽视的一股力量，成为以亚马逊为代表的国际巨头不断加码布局的重要节点。在近日举行的2025年亚马逊全球开店跨境峰会上，亚马逊全球开店推出“下一代跨境链”，其首个亚马逊全球智能枢纽仓（GWD）也已落地深圳。“下一代跨境链”的核心愿景是卖家只需在亚马逊上一次上架选品、一次入仓，即可实现全球销售。在...

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China","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"AMZN":1.95,"USAW.SI":0.6},"content_text":"随着全球物流体系的不断完善以及AI技术的深度应用，跨境电商发展正在迎来新浪潮。在这波浪潮里，中国是不可忽视的一股力量，成为以亚马逊为代表的国际巨头不断加码布局的重要节点。在近日举行的2025年亚马逊全球开店跨境峰会上，亚马逊全球开店推出“下一代跨境链”，其首个亚马逊全球智能枢纽仓（GWD）也已落地深圳。“下一代跨境链”的核心愿景是卖家只需在亚马逊上一次上架选品、一次入仓，即可实现全球销售。在传统模式下，卖家需要提前将库存发往海外仓，不仅对流动资金的需求大，还面临销售风险。特别是跨境物流涉及报关清关、多段运输、库存调拨等多个环节，需要协调众多服务商，管理复杂度很高。此外，在进入新市场前，卖家往往也需要投入一定成本了解市场需求、测款选品，但依然需要面对需求波动等的众多不确定性。而GWD仓库通过亚马逊的全球物流网络，将卖家与海外消费者直接连接起来。“深圳是知名的制造业和创新中心，汇聚了众多优秀的亚马逊卖家。这里是我们推出首个GWD仓库的理想地点。从深圳出发，我们计划将这一能力拓展到亚洲及全球更多的制造中心。凭借亚马逊的全球库存和配送能力，我们希望打造无缝的商品流通，从工厂车间直达消费者门口。”亚马逊全球副总裁、亚马逊物流全球负责人Sunny Jain表示，GWD是亚马逊全球供应链创新的重要实践，在卖家服务和合作伙伴方面都有升级举措。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; 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