哔哩哔哩辟谣“全面会员化”，陈睿不想自乱阵脚

瑞财经2025-12-11

文/瑞财经曾树佳一张关于哔哩哔哩致用户的截图，在网络传播。截图内容称：“为持续夯实社区生态根基，保障优质内容创作的可持续性，为用户提供更稳定、高清、多元的视听体验，自2026年3月1日起，哔哩哔哩平台所有视频类资源，均需购买B站视频会员，方可完整观看，基础弹幕功能同步绑定会员权益开放。”对此，哔哩哔哩有关人士表示，“该消息为不实消息，对于造谣者我们将追究法律责任。也请大家切勿轻信和传播网络谣言。...

网页链接

免责声明：本文观点仅代表作者个人观点，不构成本平台的投资建议，本平台不对文章信息准确性、完整性和及时性做出任何保证，亦不对因使用或信赖文章信息引发的任何损失承担责任。

精彩评论

我们需要你的真知灼见来填补这片空白

发表看法

{"i18n":{"language":"zh_CN"},"isChannel":false,"data":{"share":"https://www.laohu8.com/m/news/2590592287?lang=zh_CN&edition=full","thumbnail":"","is_english":false,"pubTime":"2025-12-11 18:20","share_image_url":"https://static.laohu8.com/9a95c1376e76363c1401fee7d3717173","id":"2590592287","market":"hk","top_or_hot":-1,"title":"哔哩哔哩辟谣“全面会员化”，陈睿不想自乱阵脚","media":"瑞财经","content":"<div>\n<p>文/瑞财经 曾树佳一张关于哔哩哔哩致用户的截图，在网络传播。截图内容称：“为持续夯实社区生态根基，保障优质内容创作的可持续性，为用户提供更稳定、高清、多元的视听体验，自2026年3月1日起，哔哩哔哩平台所有视频类资源，均需购买B站视频会员，方可完整观看，基础弹幕功能同步绑定会员权益开放。”对此，哔哩哔哩有关人士表示，“该消息为不实消息，对于造谣者我们将追究法律责任。也请大家切勿轻信和传播网络谣言。...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251211182043a4423a15&s=b\">网页链接</a>\n\n</div>\n","source":"tencent","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>哔哩哔哩辟谣“全面会员化”，陈睿不想自乱阵脚</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n哔哩哔哩辟谣“全面会员化”，陈睿不想自乱阵脚\n</h2>\n\n<h4 class=\"meta\">\n\n\n2025-12-11 18:20 北京时间&nbsp;&nbsp;&nbsp;<a href=http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251211182043a4423a15&s=b><strong>瑞财经</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>文/瑞财经 曾树佳一张关于哔哩哔哩致用户的截图，在网络传播。截图内容称：“为持续夯实社区生态根基，保障优质内容创作的可持续性，为用户提供更稳定、高清、多元的视听体验，自2026年3月1日起，哔哩哔哩平台所有视频类资源，均需购买B站视频会员，方可完整观看，基础弹幕功能同步绑定会员权益开放。”对此，哔哩哔哩有关人士表示，“该消息为不实消息，对于造谣者我们将追究法律责任。也请大家切勿轻信和传播网络谣言。...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251211182043a4423a15&s=b\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"SG9999001051.SGD","symbol_name":"United Asia Fund SGD","start_time":0,"source_url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251211182043a4423a15&s=b","article_id":"2590592287","we_media_id":null,"thumbnails":[],"rights":{"source":"tencent","url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251211182043a4423a15&s=b","rn_cache_url":null,"customStyle":"body{padding-top:10px;}#news_title{font-weight:bold;#titleStyle#;}#news_description span{font-size:12px;#descriptionStyle#;}.footer-note{#statement#}","selectors":".mod-LoadTzbdNews, body","filters":".relate-stock, .hot-list, .recom-box, .wx-sou","directOrigin":true},"url":"https://stock-news.laohu8.com/highlight/detail?id=2590592287","pubTimestamp":1765448424,"columns":[],"sourceInfo":{"source_id":"tencent","name":"腾讯"},"weMediaInfo":null,"summary":"对此，哔哩哔哩有关人士表示，“该消息为不实消息，对于造谣者我们将追究法律责任。也请大家切勿轻信和传播网络谣言。”从实际情况看，哔哩哔哩实行“全面会员化”的概率，并不大。今年第三季度，B站总营收为76.9亿元，同比增长5%；经调整净利润为7.86亿元，同比增加233%。据此计算，哔哩哔哩的增值服务、广告、游戏业务，分别贡献了总收入的39%、33%、20%。看着增值服务占大头的营收结构，陈睿或许暂时不会冒着风险，去搞“全面会员”。","collect":0,"end_time":0,"defaultTopTitle":"qq.com","property":[],"viewcount":null,"language":"zh","relate_stocks":{"SG9999001051.SGD":"United Asia Fund SGD","SG9999001093.SGD":"United Greater China Fund A Acc SGD","LU2097828631.EUR":"AZ EQUITY CHINA \"A\" (EUR) ACC","LU2097828714.EUR":"AZ EQUITY CHINA \"BAZ\" (EUR) ACC","BILI":"哔哩哔哩","LU2097828805.USD":"AZ EQUITY CHINA \"A-AZ\" (USD) ACC","SG9999003461.SGD":"United Asia Pacific Infrastructure SGD","SG9999001069.SGD":"UOB UNITED ASIA PACIFIC GROWTH (SGD) ACC","LU2097828474.EUR":"AZ EQUITY CHINA \"A\" (EUR) ACC A","BK1618":"Manus概念股","BK1588":"回港中概股","09626":"哔哩哔哩-W","BK1608":"元宇宙概念","IE0034224299.USD":"PINEBRIDGE ASIA EX JAPAN EQUITY \"A\" (USD) ACC","BK1095":"互动媒体与服务","BK1575":"同股不同权","BK1615":"港股-互联网","BK1104":"互动家庭娱乐","SG9999006597.SGD":"United China-India Dynamic Growth SGD","BK1587":"次新股","LU2097828557.USD":"AZ EQUITY CHINA \"A\" (USD) ACC"},"translate_title":"Bilibili refutes rumors of \"full membership\", Chen Rui doesn't want to mess up his position","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"BILI":1.96,"09626":1.96},"content_text":"文/瑞财经 曾树佳一张关于哔哩哔哩致用户的截图，在网络传播。截图内容称：“为持续夯实社区生态根基，保障优质内容创作的可持续性，为用户提供更稳定、高清、多元的视听体验，自2026年3月1日起，哔哩哔哩平台所有视频类资源，均需购买B站视频会员，方可完整观看，基础弹幕功能同步绑定会员权益开放。”对此，哔哩哔哩有关人士表示，“该消息为不实消息，对于造谣者我们将追究法律责任。也请大家切勿轻信和传播网络谣言。”该平台强调，始终致力于维护社区生态平衡与用户体验，当前免费内容与会员权益的划分模式，不会进行颠覆性调整。从实际情况看，哔哩哔哩实行“全面会员化”的概率，并不大。第三季度，其月均活跃用户达3.76亿，日均活跃用户达1.17亿，用户日均使用时长长达112分钟，均为历史新高。平台上，有近250万UP主通过多种渠道获得收入。一直以来，庞大的免费用户，是它社区活跃度和内容创作的根基。如果实行全面付费，无疑会打击创作生态，动摇平台底层的商业逻辑。之所以会有上述流言，或许是因为近年来部分视频平台会员提价、限制投屏等操作，消耗了用户信任，使得任何关于“收费”的传言都变得敏感。一个月前，哔哩哔哩董事长兼CEO陈睿，也在论坛上，说出了对优质内容的理解：独特有创意，让人有获得感，以及真诚、触达人心。在他眼里，B站致力于成为优质UP主的发掘器，优质内容的放大器。今年第三季度，B站总营收为76.9亿元，同比增长5%；经调整净利润为7.86亿元，同比增加233%。尽管其移动游戏的营业额为15.1亿元，较2024年同期减少了17%，但其他各项业务均获得增长。期内，它的广告营业额为25.7亿元，较2024年同期增加23%，是因为公司的广告产品供应改善及广告效益提升。IP衍生品及其他业务方面，营业额为5.82亿元，较2024年同期增加3%。而备受关注的增值服务，三季度的营业额为30.2亿元，较2024年同期增加7%，这主要是由于付费会员及其他增值服务的收入增加。据此计算，哔哩哔哩的增值服务、广告、游戏业务，分别贡献了总收入的39%、33%、20%。看着增值服务占大头的营收结构，陈睿或许暂时不会冒着风险，去搞“全面会员”。不久前出炉的《2025胡润百富榜》中，陈睿以95亿元的财富，位列榜单第755位，财富规模较上年上涨58%。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":1,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":false,"deviceId":"web-server-community-laohu8-v3","version":"4.35.13","shortVersion":"4.35.13","platform":"web","vendor":"web","appName":"laohu8","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2590592287","isCrawlerRequest":true}