827亿美元大博弈Netflix拿下华纳兄弟，数字入口权成流媒体新战场

雷米网2025-12-10

流媒体巨头Netflix（奈飞）宣布将以约827亿美元（含债务，总股权价值约为720亿美元，即每股27.75美元）的价格，收购WarnerBros.Discovery（华纳兄弟探索，以下简称华纳兄弟）旗下的电影与电视制片业务、美国有线电视网络媒体公司HBO及其流媒体平台HBOMax。这不仅是近年来好莱坞最大规模的并购案，也可能重塑整个娱乐产业格局。在这场被业界称为“新王加冕”的变革中，域名不仅是...

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TV、迪士尼、亚马逊等竞争者构成巨大压力。域名系统作为互联网的基础架构，已成为这场“战争”中的战略要地。Netflix的案例表明，在数字时代，娱乐公司不仅要制作引人入胜的故事，还要管理好这些故事在互联网上的“住址”。每一次热门剧集的上线，既是一场文化事件，也是一次数字领域的攻防演练。当观众下次在浏览器中输入“netflix.com”时，他们访问的不仅是一个网站，而是一个价值827亿美元的数字生态系统入口。在这个系统中，每一个字符、每一个点号，都承载着商业策略、法律考量和用户信任的重重考量。（本文部分图片及资讯、数据均来自互联网：侵删）·往期成交案例·BD.CN百万元成交！雷米网助力企合邦品牌域名升级经纪出招了！以中七位助极品2字母域名JX.com找到归宿长尾域名六位数成交！真正的投资没有冬天！雷米经纪人推荐点击下方“阅读原文”进入雷米网","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"corporation","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":1,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; 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