云南财经大学300余支学生团队聚焦高原特色农产品开展营销实践比拼

云南网2025-12-04

12月3日，云南财经大学第六届校园实践营销挑战赛启动，接下来的6个月时间里，300余支学生团队将围绕云花、云咖、云茶、云果等一批“云字号”高原特色农产品，开展包装打造和营销实践比拼。本届大赛以“青耕云岭·云财‘兴’青年”为主题，紧扣学术型、国际型、职业型“三型”人才培养目标，旨在培养青年学生服务乡村振兴的实践能力与商业素养。来自云南财经大学挂钩帮扶点、校地合作单位及优秀校友企业的12家助农企业，...

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