百度集团-SW(09888)第三季度总收入为312亿元 AI新业务收入同比增长超50%

智通财经11-18

智通财经APP讯，百度集团-SW(09888)发布2025年第三季度业绩，总收入为人民币312亿元;其中，百度核心收入为人民币247亿元;在线营销收入为人民币153亿元，及非在线营销收入为人民币93亿元，同比增长21%，主要受智能云业务增长所带动。2025年第三季度，百度的无人车服务萝卜快跑提供的全无人自动驾驶营运订单达到310万单，同比增速较上一季度的148%加速至212%。2025年10月，...

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AI原生在线营销产品及服务，包括智能体及数字人。AI原生营销服务正成为百度传统业务外的第二个增长曲线，在寻求以效果为导向的AI原生解决方案的客户中获得强大吸引力，并愿意就提高生产力及营销回报的尖端AI技术支付溢价。2025年第三季度，AI原生营销服务收入达到人民币28亿元，同比增长262%。“第三季度，我们充分展现AI在我们整个业务版图中的变革性价值。智能云业务维持稳健增长势头，这得益于企业对我们AI产品与解决方案的采用日益广泛。萝卜快跑显著加快全无人运营的规模化进程，并持续推进全球扩张，包括进军瑞士，同时始终保持行业领先安全水平。在我们的移动生态中，诸如智能体及数字人等AI原生商业化产品实现收入快速增长，展现出强劲的长期潜力。”百度联合创始人兼首席执行官李彦宏表示：“我们将继续引领AI创新，为用户、企业及社会创造巨大价值，巩固我们在AI时代的领先地位。”“智能云业务在第三季度实现稳健增长，有效缓解在线营销业务疲软带来的影响。”百度首席财务官何海建表示：“我们对AI的战略投资正取得丰硕成果。2025年第三季度， AI新业务收入同比增长超过50%，达致约人民币100亿元，为长期可持续增长奠定坚实基础。”此外，2025年第三季度，百度获得MSCI、S&P 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