波士顿咨询陈茜：女性在购买决策中承担重要角色，掌控30万亿消费量

睿见Economy10-21

专题：2025可持续全球领导者大会&首届绿色产业与可持续消费博览会　　2025可持续全球领导者大会于10月16日-18日在上海市黄浦区世博园区召开。波士顿咨询公司（BCG）董事总经理，全球合伙人陈茜出现并发言。　　在陈茜看来，女性是市场需求的“连接者”。他以大消费行业为例——女性在购买决策中承担着很重要的角色，全球女性掌控了30万亿的消费决策的等量市场。　　“她们天然就有对需求变化的敏感度的...

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