全球医疗器械巨头CEO谈AI布局：史赛克、豪洛捷、奥林巴斯......

MedTrend医趋势10-08

AI不再只是医械产品的“附加功能”，而正在重塑整个行业的创新逻辑。在今年的 AdvaMed 举办的“MedTech Conference” 上，来自史赛克、豪洛捷、奥林巴斯和Insulet的高管分享了他们的AI布局：有的用AI让医生更高效地做决策、有的用AI缩短客服响应时间...然而，与将AI嵌入设备相比，如何在企业内部真正释放AI生产力，仍是他们共同面临的挑战。一场关于医疗器械AI化的深层变革，...

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Communications与Care.ai，史赛克未来甚至可能设立独立的数字业务部门。他坦言：“五年前我绝不会想到会收购一家AI公司。”目前，Vocera的技术可根据病房状况实时向医护人员发出警示。例如，当患者试图下床时，系统会立即发出提醒以防跌倒事故。在手术场景中，史赛克的AI系统“Blueprint”能够为医生提供植入物选择建议及术前规划方案。Lobo强调，凡是能解决客户痛点的创新项目，团队“不愁预算”。不过，在企业内部应用AI提升生产效率方面，进展相对滞后。“坦率地说，我们在这方面落后于预期，”他说，公司目前重点探索客户服务与合规审查等方向。Insulet：“用生成式AI优化客服，布局个性化算法”Insulet是全球三大胰岛素泵制造商之一，其新任CEO Ashley McEvoy（于2025年4月上任）表示，公司已使用OpenAI的基础模型优化客户服务和用户留存。AI为客服人员提供实时知识支持，显著缩短了客户等待时间。展望未来，McEvoy希望利用Insulet积累的糖尿病患者数据，推动精准医疗方向，构建个性化胰岛素泵算法。她强调，AI不仅是技术变革，也涉及企业文化的转型——“我们要拥抱AI的积极面，同时对潜在风险保持清醒，但仍要有勇气去试验。”豪洛捷：“AI让影像诊断更高效，从乳腺到宫颈”豪洛捷CEO Stephen MacMillan表示，AI已成为公司3D乳腺影像的重要支撑。3D影像相比传统2D图像数量激增，容易导致医生疲劳。公司利用机器学习帮助医生快速定位可疑区域——“系统会告诉你：去看特定的切片，而不是数百张都看一遍。”目前AI已应用于乳腺影像，并正向其他业务拓展。豪洛捷还推出了数字宫颈细胞学系统，利用AI识别潜在癌变细胞。该产品已于2024年获FDA批准。奥林巴斯：AI驱动的内镜革命与内部协同奥林巴斯首席战略官Gabriela 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