美图：接下来计划联合阿里推出AI试衣功能

格隆汇2025-08-18

美图(1357.HK)今年5月宣布与阿里巴巴达成战略合作，并获后者2.5亿美元的可转债投资。美图首席执行官吴欣鸿表示，目前与阿里的合作符合预期，两边团队需要时间建立信任、找到互补定位，但现时一些基础合作已经展开，整体而言合作正向。他提及，接下来计划联合阿里推出AI试衣功能，结合美图AI试衣能力及阿里商家的服装资源，提升用户线上购物体验，由于该功能连结到商品详情页，相信能带动一定的成交转化。同时，...

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